Marketing et ventes

Échappez à l'hyper-concurrence avec le bestseller #1 du New York Times et du Wall Street Journal - "Cap sur l'Océan Bleu : au-delà de la...

How do today's most successful tech companies - Amazon, Google, Facebook - design, develop, and deploy the products that have earned the love of literally billions of people around the world? Find out....

Master the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100 million entrepreneur and cofounder of the software company ClickFunnels....

Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller....

Start with No offers a contrarian, counterintuitive system for negotiating any kind of deal in any kind of situation - the purchase of a new house, a multimillion-dollar business deal, or where to take the kids for dinner....

For the first time, Godin offers the core of his marketing wisdom in one compact, accessible, and timeless package. This Is Marketing shows you how to do work you're proud of, whether you're a tech start-up founder, a small-business owner, or part of a large corporation....

Whether it's selling your company's product in the boardroom or selling yourself on eating healthy, everything in life can and should be treated as a sale....

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy....

In the new edition of this highly acclaimed best seller, Robert Cialdini explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings....

Over twenty years ago at a company convention, Eric Worre had an "aha" moment that changed his life forever....

Do you want to learn social media marketing and take your business to the next level? How about making passive income on autopilot mode? If you want a step-by-step guide on how to do it, then this is the book for you....

Build your dream business and achieve financial freedom with this ultimate dropshipping guide! Do you want to take advantage of the incredibly lucrative world of dropshipping? Listen to find out more....