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  • The Sales Acceleration Formula

  • Using Data, Technology, and Inbound Selling to Go from $0 to $100 Million
  • De : Mark Roberge
  • Lu par : Robert Feifar
  • Durée : 6 h et 24 min
  • 4,2 out of 5 stars (5 notations)
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    Description

    Use data, technology, and inbound selling to build a remarkable team and accelerate sales.

    The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building a winning sales team. Everyone wants to build the next $100 million business, and author Mark Roberge has actually done it using a unique methodology that he shares with his listeners. As an MIT alum with an engineering background, Roberge challenged the conventional methods of scaling sales utilizing the metrics-driven, process-oriented lens through which he was trained to see the world.

    In this audiobook he reveals his formulas for success. Listeners will learn how to apply data, technology, and inbound selling to every aspect of accelerating sales, including hiring, training, managing, and generating demand.

    As SVP of worldwide sales and services for software company HubSpot, Mark led hundreds of his employees to the acquisition and retention of the company's first 10,000 customers across more than 60 countries. This book outlines his approach and provides an action plan for others to replicate his success, including the following key elements:

    • Hire the same successful salesperson every time - The Sales Hiring Formula
    • Train every salesperson in the same manner - The Sales Training Formula
    • Hold salespeople accountable to the same sales process - The Sales Management Formula
    • Provide salespeople with the same quality and quantity of leads every month - The Demand Generation Formula
    • Leverage technology to enable better buying for customers and faster selling for salespeople

    PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio.

    ©2015 HubSpot, Inc.; Published by John Wiley & Sons, Inc., Hoboken, New Jersey (P)2015 Audible, Inc.

    Ce que les auditeurs disent de The Sales Acceleration Formula

    Moyenne des évaluations utilisateurs. Seuls les utilisateurs ayant écouté le titre peuvent laisser une évaluation.
    Global
    • 4 out of 5 stars
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    Interprétation
    • 5 out of 5 stars
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    • 3.5 out of 5 stars
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    Commentaires - Veuillez sélectionner les onglets ci-dessous pour changer la provenance des commentaires.

    Il n'y a pas encore de critique disponible pour ce titre.
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    • Global
      4 out of 5 stars
    • Interprétation
      3 out of 5 stars
    • Histoire
      4 out of 5 stars
    Image de profile pour William J Hurst
    • William J Hurst
    • 27/04/2016

    A Book on Assembling a Sales Force and Some System, a Lot of Pitching for Hubspot

    This book makes an overwhelming number of mentions about Hubspot, and I'm certain the book is written to target readers who would also make good Hubspot clients. It definitely comes off as a little to pitchy.

    That being said, there are some very useful bits here about assembling a sales team, creating a hiring system and structuring compensation to align with the companies sales goals.

    It's a useful read for those in any industry where sales is going to be the main driver, which is most industries. I wouldn't call it a fundamental guide but it's worth the read if you're an early stage startup founder or run a mid-size or larger business and trying to reach scale.

    4 personnes ont trouvé cela utile

    • Global
      4 out of 5 stars
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      5 out of 5 stars
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    • KP
    • 29/07/2015

    The worst performance of an audio book

    Would you consider the audio edition of The Sales Acceleration Formula to be better than the print version?

    No, the content is great, but the narrator is a horrible business book reader. He seems to have almost no understanding of business acronyms evidenced by his pronunciation of them.

    What didn’t you like about Robert Feifar’s performance?

    He seems to have almost no understanding of business acronyms evidenced by his pronunciation of them. It seems robotic.

    4 personnes ont trouvé cela utile

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      5 out of 5 stars
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    Image de profile pour Jeffery Lewis, CFP
    • Jeffery Lewis, CFP
    • 16/07/2015

    Mind opening content.

    Great thought leadership about how to expand our business through inbound lead generation and systematizing our sales process. I love the idea of taking the subjectivity out of the marketing and sales process and creating a scientific process behind building duplicatable results. It was a great book. Thanks Mark.

    3 personnes ont trouvé cela utile

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      1 out of 5 stars
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    • Einar Vollset
    • 04/03/2018

    HubSpot specific nonsense.

    If you’re not in the fortunate position to have a marketing machine hand you warm leads all day long, then there’s not much use for this book.

    1 personne a trouvé cela utile

    • Global
      4 out of 5 stars
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    • T. OHagan
    • 26/09/2017

    Thought provoking, perhaps a limited application

    This is a very broad book, as it relates to the big picture sales organization. I think this is a strength, but it does limit its target audience. As a sales producer, there are some nice reminders and ideas, but it is not up to me to develop better and stronger leads... So good read, smart writer, limited audience perhaps.

    1 personne a trouvé cela utile

    • Global
      3 out of 5 stars
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      3 out of 5 stars
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    • Jason
    • 21/12/2016

    Some Good Info

    There are some good ideas and strategies here, the problem is the delivery. This is a pretty boring listen...lots of technical talk and acronyms. The message gets lost a bit in trying to stay focused on what's being said and drifting into a boredom induced haze.

    1 personne a trouvé cela utile

    • Global
      5 out of 5 stars
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    • Amazon Customer
    • 28/07/2016

    Amazing!

    Phenomenal book on sales success in business. Very clear and easy to understand. Love it!

    1 personne a trouvé cela utile

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      3 out of 5 stars
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    Image de profile pour Lindsay Bosch
    • Lindsay Bosch
    • 23/09/2015

    Good read with actionable information

    Would you listen to The Sales Acceleration Formula again? Why?

    The engineered approach the sales that is discussed in the book was applied to the writing of the book. In a sea of business books that are available out there, this can be a rarity. Often we have to spend half of the time listening to WHY we should do what the author is touting, rather than HOW. This book goes the other way and discusses a lot of the how, just beware that while the information is great and the book is well-written, it is absolutely a content marketing piece for HubSpot and even goes into specifics on choosing sales technology that is not surprisingly available for purchase from HubSpot.

    1 personne a trouvé cela utile

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      5 out of 5 stars
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    • Marco
    • 07/09/2015

    Mind opening experience

    One of the best books I've read on putting together a high performing sales team with some very logical calls to action!

    1 personne a trouvé cela utile

    • Global
      5 out of 5 stars
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    Image de profile pour Utilisateur anonyme
    • Utilisateur anonyme
    • 19/05/2022

    First Time Sales Director at a Startup SaaS

    honeslty, if you are are tasked with building a sales team and implementing a sales process you'll be hard pressed to find a book with better content. As an engineer turned sales shmo, this book is the bible for building a sucessful sales team .