The title is confusing. Great content inside.

To me this book feels like the 2nd half of "The Lean Startup" (another confusing title) and is just about as exciting provides a great deal of clarity and fine tuning with methods that have been oversimplified or bastardized (like the term MVP).

Also, I'm reminded of flipping things around for a more accurate picture. For example "The customer does not want a quarter inch drill. They want a quarter inch hole.“

Some years ago I learned the difference between features and benefits. Features are in the product. Benefits are in the customer's mind.

As Teresa points out, in software, the customer does not want your product, they want what they can do with your product. "I got my taxes done!"

This book has earned a couple more reads from me, so get your own.

As an interaction designer, I expect this will help use outputs to create OUTCOMES. I just beed the other two in my trio.

OUTCOMES! OUTCOMES! OUTCOMES!

"It's not a car, it's a driving experience."

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Great first 3-5 chapters. Super repetitive moving forward

I’d recommend this book to anyone who’s STARTING in their PM journey. It really covers a ton of good aspects.

HOWEVER, if you’ve read Inspired by Marty Cagan, you will find that after chapter 3 or 5, everything becomes super repetitive.

I loved the OST framework and have used it. Super good, and really the jewel on this book. However, there’s a ton of unnecessary and unrelated examples or rhetoric questions that simply add pages and don’t add value.

My advice? Buy the printer version for review. Read the first 5 chapters and then avoid being OCD about reading the rest of the book.

Practical application of user-centered design within product teams.

Fantastic tactical applications of user-centered design techniques within cross functional product teams.

My only critique would be not acknowledging the source of many of the principles until 3/4 of the way through the book, but it’s very forgivable if it gets product teams actually doing and acting on discovery.

Amazing book that helps you avoid bias

pros
very clear
easy to follow
amazing content
high impact

cons
hard to listen to without having graphics on hand

Must if you feel in charge for the product

Anyone who feels in charge of the product development should be aware of these concepts.

Recommend

This book has a number of great ideas and plenty of guidance on implementing it.

This is a must!

For all you product managers out there, this is a MUST book for you. Can't wait to see how can we implement the ideas im this book into our day-to-day activities

Excellent review of practices for discovery

The book provides a very helpful explanation and clarification of the concepts in Marty Cagan’s book Inspired

Teresa Torres does consistently great work with strong insight

Teresa Torres stands up there with Marty Cagan and Melissa Perri when it comes to product expertise and thought leadership. This is a must-read for Product Managers, Engineers, Designers and technology leaders overall.

Very interesting instrument each product manager should have

I liked structure and the author reading the book. A bit hard to remember all the information from the book, but if there was a narrative about a hero along the book would help me to keep in mind what came when