-
The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Lu par : Walter Dixon
- Durée : 9 h et 54 min
- Version intégrale Livre audio
- Date de publication : 19/05/2016
- Langue : Anglais
- Éditeur : Gildan Media, LLC
Prix : 20,13 €
Description
The missing manual on how to apply Lean Startup to build products that customers love.
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges when trying to adopt Lean, because they feel like they lack specific guidance on what exactly they should be doing.
If you are interested in Lean Startup principles and want to apply them to develop winning products, this audiobook is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to:
- Determine your target customers
- Identify underserved customer needs
- Create a winning product strategy
- Decide on your Minimum Viable Product (MVP)
- Design your MVP prototype
- Test your MVP with customers
- Iterate rapidly to achieve product-market fit
This book was written by entrepreneur and Lean product expert Dan Olsen, whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product processes and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia.
Entrepreneurs, executives, product managers, designers, developers, marketers, analysts, and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable resource.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
Autres livres audio du même :
Narrateur
Ce que les membres d'Audible en pensent
Notations
Global
-
4.5 out of 5 stars
-
5 étoiles1
-
4 étoiles1
-
3 étoiles0
-
2 étoiles0
-
1 étoile0
Performance
-
5 out of 5 stars
-
5 étoiles1
-
4 étoiles0
-
3 étoiles0
-
2 étoiles0
-
1 étoile0
Histoire
-
5 out of 5 stars
-
5 étoiles1
-
4 étoiles0
-
3 étoiles0
-
2 étoiles0
-
1 étoile0
-
Global5 out of 5 stars
-
Performance5 out of 5 stars
-
Histoire4 out of 5 stars
- Marko
- 05/08/2016
Practical guide on creating and managing a product
This book provides a detailed framework for managing a new product. It breaks down the steps into the problem space and the solution space. This in itself was my personal biggest takeaway.
For the problem space, it provides step by step instructions to come up with hypothesis, create a prototype, and test it early on. This is the lean part of the framework and the idea is to test early with mock-ups that are cheap to create and iterate on. It provides the instructions on how to validate ideas with customers. I found this useful.
Once we know a customer may appreciate a type of solution, it goes into how to build it. The book even covers the basics of agile software development for those new to it.
Overall, this book is a comprehensive hands-on guild to managing a new software product. I'd recommend it to new PMs or startup founders.
5 sur 5 personne(s) ont trouvé cet avis utile.
-
Global5 out of 5 stars
-
Performance5 out of 5 stars
-
Histoire5 out of 5 stars
- Junior A. Nelson
- 30/07/2017
Amazing
Dan covers the entire cycle of Lean Product startup. It's a must for Entrepreneurs, Product Owners and ScrumMasters. After listening to the audio, you will feel 10x smarter in this area.
3 sur 3 personne(s) ont trouvé cet avis utile.
-
Global3 out of 5 stars
-
Performance1 out of 5 stars
-
Histoire2 out of 5 stars
- David T Salazar
- 04/11/2016
Weak Narration Makes for a Boring Listen
Is there anything you would change about this book?
The narrator - I actually thought it might be an automated screen reader given the lack of inflection and overall monotone reading
What could Dan Olsen have done to make this a more enjoyable book for you?
Only got through the intro and first chapter before returning, but I was pretty underwhelmed with his central thesis and the resulting framework. It was like a lightweight version of more substantive business books on Audible like Innovator's Solution, Crossing the Chasm, Blue Ocean Strategy, and the Lean Startup. To be fair, I primarily returned it due to the narrator's performance rather than the content itself. However, I have endured lackluster narrators in the past when the content warranted it - it just didn't in this case.
Did The Lean Product Playbook inspire you to do anything?
Return it
11 sur 14 personne(s) ont trouvé cet avis utile.
-
Global3 out of 5 stars
-
Performance2 out of 5 stars
-
Histoire2 out of 5 stars
- Amazon Customer
- 04/08/2017
Only for beginners
What did you like best about The Lean Product Playbook? What did you like least?
Very basic principles of product creation and management.
I lost it at the "how to choose a font size for your website chapter" (really?!)
4 sur 5 personne(s) ont trouvé cet avis utile.
-
Global5 out of 5 stars
-
Performance4 out of 5 stars
-
Histoire5 out of 5 stars
- Mindle H.
- 14/07/2017
Powerful
As a product manager, this was one of the most useful books I've ever read.
1 sur 1 personne(s) ont trouvé cet avis utile.
-
Global5 out of 5 stars
-
Performance5 out of 5 stars
-
Histoire5 out of 5 stars
- MR
- 14/03/2017
Easy to understand, resourceful, right to the poin
If you could sum up The Lean Product Playbook in three words, what would they be?
Easy to understand, resourceful, right to the point...
Some of the subjects I all ready had in my knowhow,
but the ones I had and forgot about being very good to remember, and the ones that I was not aware of made me rethink my current project in a much better way,
just for that I am very thanks full to Dan Olsen for taking the time to this work!
This book is well articulated and organised in my view, and the value is a lot greater then inspected.
I all ready did buy it for my partners, and recomended to some people.
1 sur 1 personne(s) ont trouvé cet avis utile.
-
Global5 out of 5 stars
-
Performance5 out of 5 stars
- vikram
- 07/12/2016
best lean startup book
loved it! dan did a great job of explaining how to execute lean startup! must read for all the entrepreneurs.
1 sur 1 personne(s) ont trouvé cet avis utile.
-
Global4 out of 5 stars
-
Performance5 out of 5 stars
-
Histoire4 out of 5 stars
- Jarod
- 12/08/2018
overall great book but can be dry at times
the book was overall helpful in teaching lean product method. at times it was dry as you're trying to cram a lot of info the narrator is giving. it would help if they repeat some of the acronyms as there were many to remember to save listener from having to rewind often. overall, though it was thorough and understandable
-
Global5 out of 5 stars
-
Performance5 out of 5 stars
-
Histoire5 out of 5 stars
- Amazon Customer
- 11/08/2018
Great step by step guide for entrepreneurs.
Loved it, using it.
The book is more like a usable guide for anyone who wants to succeed the first time itself.
-
Global5 out of 5 stars
-
Performance5 out of 5 stars
-
Histoire5 out of 5 stars
- Ritesh
- 06/08/2018
Great book for all PM, UX, Startup Founders
As the title states, this is a step by step playbook to take you from an idea stage to product. Loved it.
-
Global1 out of 5 stars
-
Performance3 out of 5 stars
-
Histoire1 out of 5 stars
- Paul Von Kirchbach
- 12/06/2018
poor
if you want to learn something useful, search further. only for software development limited add value. but even then it is too much for dummies.
0 sur 1 personne(s) ont trouvé cet avis utile.