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The Lean Product Playbook
- How to Innovate with Minimum Viable Products and Rapid Customer Feedback
- Lu par : Walter Dixon
- Durée : 9 h et 54 min
- Catégories : Business et carrière, Développement commercial et entrepreneuriat

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Description
The missing manual on how to apply Lean Startup to build products that customers love.
The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a start-up or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice.
The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges when trying to adopt Lean, because they feel like they lack specific guidance on what exactly they should be doing.
If you are interested in Lean Startup principles and want to apply them to develop winning products, this audiobook is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to:
- Determine your target customers
- Identify underserved customer needs
- Create a winning product strategy
- Decide on your Minimum Viable Product (MVP)
- Design your MVP prototype
- Test your MVP with customers
- Iterate rapidly to achieve product-market fit
This book was written by entrepreneur and Lean product expert Dan Olsen, whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product processes and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia.
Entrepreneurs, executives, product managers, designers, developers, marketers, analysts, and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable resource.
PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio.
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Ce que les auditeurs disent de The Lean Product Playbook
Commentaires - Veuillez sélectionner les onglets ci-dessous pour changer la provenance des commentaires.
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Global
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Interprétation
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- David T Salazar
- 04/11/2016
Weak Narration Makes for a Boring Listen
Is there anything you would change about this book?
The narrator - I actually thought it might be an automated screen reader given the lack of inflection and overall monotone reading
What could Dan Olsen have done to make this a more enjoyable book for you?
Only got through the intro and first chapter before returning, but I was pretty underwhelmed with his central thesis and the resulting framework. It was like a lightweight version of more substantive business books on Audible like Innovator's Solution, Crossing the Chasm, Blue Ocean Strategy, and the Lean Startup. To be fair, I primarily returned it due to the narrator's performance rather than the content itself. However, I have endured lackluster narrators in the past when the content warranted it - it just didn't in this case.
Did The Lean Product Playbook inspire you to do anything?
Return it
17 personnes ont trouvé cela utile
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- Marko
- 05/08/2016
Practical guide on creating and managing a product
This book provides a detailed framework for managing a new product. It breaks down the steps into the problem space and the solution space. This in itself was my personal biggest takeaway.
For the problem space, it provides step by step instructions to come up with hypothesis, create a prototype, and test it early on. This is the lean part of the framework and the idea is to test early with mock-ups that are cheap to create and iterate on. It provides the instructions on how to validate ideas with customers. I found this useful.
Once we know a customer may appreciate a type of solution, it goes into how to build it. The book even covers the basics of agile software development for those new to it.
Overall, this book is a comprehensive hands-on guild to managing a new software product. I'd recommend it to new PMs or startup founders.
8 personnes ont trouvé cela utile
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- Michael L.
- 24/10/2018
Great Story, Horrendous Narration
While the book is excellent, it's almost impossible to get through b/c the narration is computer generated. This is surprising considering that it states it's narrated by a human. The content is great, very applicable to today's product manager, it's just that the narration will prevent me from actually recommending anything other than the actual book.
3 personnes ont trouvé cela utile
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- Yoav
- 27/06/2019
Great overview of the lean product design
You immediately agree with it and it all makes sense. However it amazing how actual products teams fail in following these ideas. Serves as a compass you can take with you...
2 personnes ont trouvé cela utile
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- Andrew Neilson
- 30/07/2017
Amazing
Dan covers the entire cycle of Lean Product startup. It's a must for Entrepreneurs, Product Owners and ScrumMasters. After listening to the audio, you will feel 10x smarter in this area.
4 personnes ont trouvé cela utile
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- Amazon Customer
- 04/08/2017
Only for beginners
What did you like best about The Lean Product Playbook? What did you like least?
Very basic principles of product creation and management.
I lost it at the "how to choose a font size for your website chapter" (really?!)
5 personnes ont trouvé cela utile
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- Mindle H.
- 14/07/2017
Powerful
As a product manager, this was one of the most useful books I've ever read.
1 personne a trouvé cela utile
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- Timothy Lin
- 24/01/2021
Decent book for basic terms and examples
It shares the writers story which is nice and some experience and examples that explain basic product and design thinking concepts. But it has some contradictions and inconsistencies that make it difficult to get a view of what is advisable. So if you want a book that just talks about product. Here’s a book, if you want a good product book... keep looking. I know I’ll be.
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- Anonymous User
- 28/08/2020
A must have book for entrepreneurs!
I enjoyed this book so much. it’s an applicable methodology explained in a simple straightforward way. I highly recommend it.
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- Victor
- 22/08/2020
useful but denss
the book is packed with extremely useful notes. however, the book was quite sense and the stories told in it were quite uninteresting. Highly recommended for people looking for a punch of knowledge, but be ready to have to study them closely as they're not easy to relate to due to the lack of storytelling
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- Paul Von Kirchbach
- 12/06/2018
poor
if you want to learn something useful, search further. only for software development limited add value. but even then it is too much for dummies.
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