Titres dans Prévision et planification stratégique

Brought to you by Penguin. From a former President of Tesla comes The Algorithm—the first book written by any of Elon Musk’s direct reports—a transformative guide for leaders, entrepreneurs, and innovators who want to emulate the paradigm-shattering approach Musk used to launch Tesla and...

Brought to you by Penguin. Have you ever found yourself struggling with information overload? Have you ever felt both overworked and underutilised? Do you ever feel busy but not productive? If you answered yes to any of these, the way out is to become an essentialist. In Essentialism, Greg...

New and updated 2026 edition. The difference between growing your business and going out of business is your ability to think strategically. The problem is, most leaders are stuck in the operational weeds, struggling to find the time to make better strategic decisions. This challenge is only...

Multiple Shingo Award-winning management and operations expert Jeffrey K. Liker provides a deep dive into Toyota's world-changing processes, showing how you can learn from it to develop your own improvement program that fits your conditions. Thanks in large part to this book, managers across the globe are creating workforces and systems that produce the highest-quality products and services, establish and retain customer loyalty, and drive business profitability and sustainability.  

From the creator of Valuetainment, the #1 YouTube channel for entrepreneurs, and “one of the most exciting thinkers” (Ray Dalio, author of Principles) in business today, comes a practical and effective guide for thinking more clearly and achieving your most audacious professional goals. Both...

Fuyez la guerre des prix et bâtissez une stratégie d'entreprise rentable en captant une demande totalement inédite. Idéal pour optimiser votre trajet matinal ou stimuler votre réflexion, ce guide pragmatique vous donne les clés pour transformer des signaux faibles en opportunités...

If you had the opportunity to work where, when, and with whom you wanted - all while getting paid very well - would you take it? Self-made multimillionaire and best-selling author Michael Masterson did, and with Ready, Fire, Aim he'll show you how to do the same.

Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the listener of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.

THE INTERNATIONAL BESTSELLER ‘A monumental, gripping book … Outstanding’ SUNDAY TIMES ‘Noise may be the most important book I've read in more than a decade. A genuinely new idea so exceedingly important you will immediately put it into practice. A masterpiece’ Angela Duckworth, author...

Brought to you by Penguin. A REVOLUTIONARY APPROACH TO LONG TERM BUSINESS STRATEGY FROM THE BESTSELLING AUTHOR OF START WITH WHY The New York Times-bestselling author of Start With Why, Leaders Eat Last, and Together Is Better offers a bold new approach to business strategy by asking one...

Offering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, and provocative—and consistently noted as one of the most valuable business ideas of all time—The Innovator's Dilemma is the book no manager, leader, or entrepreneur should be without.

Paul Jarvis left the corporate world when he realized that working in a high-pressure, high profile world was not his idea of success. In Company of One, Jarvis explains how you can find the right pathway to do the same, including planning how to set up your shop, determining your desired revenues, dealing with unexpected crises, keeping your key clients happy, and of course, doing all of this on your own. Company of One is a refreshingly new approach centered on staying small and avoiding growth, for any size business.

The difference between growing your business and going out of business is your ability to think strategically. The problem is, most leaders are stuck in the operational weeds, struggling to find the time to make better strategic decisions. This challenge is only heightened by the rise of AI...

Lead with Strategy. Transform with Accountability.Too many leaders pretend everything is fine, even when change is desperately needed. Ignition: The Art & Science of Strategy reveals how to break that cycle and create lasting transformation.Drawing on over two decades of global experience, Dr...

For thirty years, McKinsey's Valuation has taught leaders how to measure value. This book shows how to create it. Strategy & Value is the executive's companion to Valuation. It's a guide to the strategic decisions that promote exceptional, lasting value creation―from the firm that has advised...

Most organisations are investing in artificial intelligence. Many are adding cost, complexity, and risk.In the AI era, technology is not the constraint. Discipline is. Advantage comes from Strategic Intelligence, the ability to convert data and models into decisions that improve performance, not...

From the former dean of Harvard Business School comes a deeply researched and practical exploration of the CEO role—and what it truly takes to succeed in it. Millions of ambitious professionals aspire to become CEO, drawn not only by the prestige of the title but by the opportunity to shape...

Avec plus de 50 000 exemplaires vendus, ce livre est un classique du genre pour toute une génération de professionnels, et éclaire les préceptes stratégiques de l’auteur de L’Art de la Guerre.

Comment définir une stratégie en étant factuel, cohérent et en gardant une juste distance par rapports aux croyances ? En éclairant de façon précise les principaux concepts de la stratégie - effet d'échelle, différenciation, rapports de forces, etc. - les douze modules de "Stratégie sans complexes" vous permettront de poser clairement les bonnes questions de la stratégie, d'y répondre factuellement et de déduire des réponses les principales lignes stratégiques à suivre.

The lifeblood of your business is a constant flow of new accounts. . .no matter how much repeat business you get from loyal customers. Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals. With refreshing...