Titres dans Informatique et technologie

The Search Engine Optimization (SEO) game has changed forever. It is no longer about chasing keywords, building backlinks, and paying for clicks. AI systems like ChatGPT, Perplexity, Gemini, and Bing no longer show results — they deliver direct answers. If your business isn’t one of those answers, you’re invisible. AI SEO 2026 is the first audiobook of its kind to show entrepreneurs, marketers, and small business owners how to dominate in the new era of AI-powered search.

Avez-vous remarqué que l’intelligence artificielle est le sujet de l’heure? Pourtant, depuis plus d’une décennie, cette réalité a changé radicalement nos vies, bien dissimulée dans notre nouvelle réalité virtuellement numérique. Après avoir partagé sa vision de la « Présence » avec un 1er livre dans le contexte des affaires et du marketing afin d'améliorer les relations clients et employés dans la réalité numérique, ce 2e livre exprime la même volonté de préserver la qualité relationnelle entre nous.

Have you ever actually engaged with someone’s lame dance video on Instagram? Probably not, if you’re being honest. Gimmicks just don’t work, but the pressure of having an online presence can make people do weird things. Eventually, you have to call bullsh*t. The good news is that when you cut out excuses and ditch the self-sabotaging performances, you can learn to be a real human on the internet.

Gene Kranz was present at the creation of America's manned space program and was a key player in it for three decades. As a flight director in NASA's Mission Control, Kranz witnessed firsthand the making of history. He participated in the space program from the early days of the Mercury program to the last Apollo mission, and beyond. He endured the disastrous first years when rockets blew up and the United States seemed to fall further behind the Soviet Union in the space race.

The term metaverse is suddenly everywhere, from debates over Fortnite to the pages of the New York Times to the speeches of Mark Zuckerberg, who proclaimed in June 2021 that “the overarching goal” of Facebook is to “bring the metaverse to life”. But what, exactly, is the metaverse? As pioneering theorist and venture capitalist Matthew Ball explains, it is the successor to the mobile internet that has defined the last two decades.

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

Alex Davies tells the “illuminating and important narrative” (Steven Levy, author of Facebook: The Inside Story) of the quest to develop driverless cars—and the fierce competition between Google, Uber, and other companies in a race to revolutionize our lives. The self-driving car has been...

2015 Audie Award Finalist for Nonfiction Following his blockbuster biography of Steve Jobs, Walter Isaacson’s New York Times bestselling and critically acclaimed The Innovators is a “riveting, propulsive, and at times deeply moving” (The Atlantic) story of the people who created the...

The author of this book has crafted an accessible introduction that demystifies machine learning without sacrificing accuracy or depth. By focusing on intuitive explanations, practical examples, and real-world applications, this guide bridges the gap between complex technical concepts and practical understanding. Whether you're a student considering a career in technology, a professional looking to understand how AI might impact your industry, or simply a curious individual wanting to understand the algorithms that increasingly shape our world, this book provides the foundation you need.

Have iPads replaced conversation at the dinner table? What do infants observe when their parents are on their smartphones? Should you be your child's Facebook friend? As the focus of family has turned to the glow of the screen—children constantly texting their friends, parents working online...

As AI becomes smarter and more humanlike, our societies, our economies, and our humanity will undergo the most dramatic changes we've seen since the Agricultural Revolution. Some of these changes will enhance our species. Others may dehumanize us and make us more machinelike in our interactions with others. It's up to us to adapt and determine how we want to live and work. Are you ready? In I, Human psychologist Tomas Chamorro-Premuzic offers a guide for reclaiming ourselves in a world in which most of our decisions will be made for us.

Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.

In The AI Advantage, Thomas Davenport offers a guide to using artificial intelligence in business. He describes what technologies are available and how companies can use them for business benefits and competitive advantage. He cuts through the hype of the AI craze - remember when it seemed plausible that IBM's Watson could cure cancer? - to explain how businesses can put artificial intelligence to work now, in the real world.

A call-to-arms about the broken nature of artificial intelligence, and the powerful corporations that are turning the human-machine relationship on its head. We like to think that we are in control of the future of "artificial" intelligence. The reality, though, is that we -- the everyday people...

In their bestselling first book, Prediction Machines, eminent economists Ajay Agrawal, Joshua Gans, and Avi Goldfarb explained the simple yet game-changing economics of AI. Now, in Power and Prediction, they go deeper, examining the most basic unit of analysis: the decision. The authors explain that the two key decision-making ingredients are prediction and judgment, and we perform both together in our minds, often without realizing it.

Build wealth, scale smarter, and future-proof your income using AI and modern investing strategies. AI Wealth & Business Blueprint is a powerful 3-in-1 guide designed for entrepreneurs, investors, and professionals who want to leverage artificial intelligence and real-world assets to build long-term wealth in 2025 and beyond. This all-in-one playbook combines commercial real estate fundamentals, AI-powered business creation, and prompt engineering mastery — giving you a complete system to earn, scale, and automate income without needing technical skills or massive capital.

You can't afford to make every mistake yourself! Software Development Pearls helps you improve faster and bypass much of the pain by learning from others who have already climbed the learning curve. Drawing on 25-plus years of helping software teams succeed, Karl Wiegers has crystallized 60 concise, practical lessons for all your projects, regardless of your role, industry, technology, or methodology.

Want to know how AT&T's Bell Labs developed semiconductor technology - and how its leading scientists almost came to blows in the process? Want to understand how radio and television work - and why RCA drove their inventors to financial ruin and early graves? Conquering the Electron offers these stories and more, presenting each revolutionary technological advance right alongside blow-by-blow personal battles that all too often took place.

Rust in Action introduces the Rust programming language by exploring numerous systems programming concepts and techniques. You'll be learning Rust by delving into how computers work under the hood. You'll find yourself playing with persistent storage, memory, networking and even tinkering with CPU instructions. The book takes you through using Rust to extend other applications and teaches you tricks to write blindingly fast code.

The revered New York Times bestselling author traces the development of technology from the Industrial Age to the Digital Age to explore the single component crucial to advancement—precision—in a superb history that is both an homage and a warning for our future. The rise of manufacturing...