Titres dans Création de contenu et réseaux sociaux

The number one global bestseller and Book of the Year 2025 for Audible, The Times, Cosmopolitan, The Economist and more. ‘How else to put this? Bloody hell’ – The Guardian ‘Jaw-dropping . . . A tell-all tome’ – Financial Times ‘A Bridget Jones’s Diary-style tale of a young woman...

Using accessible visual metaphors and concrete methods and examples, Design for How People Learn, Second Edition will teach you how to leverage the fundamental concepts of instructional design both to improve your own learning and to engage your audience.

AN INSTANT NEW YORK TIMES BESTSELLER A fearless and urgent exposé of technofascism – and a road map to resistance. When Silicon Valley ‘moves fast and breaks things’, the world interprets the chaos as a necessary cost of innovation. Gil Durán reveals something far more sinister afoot: a...

Brought to you by Penguin. *WINNER OF THE WOMEN'S PRIZE FOR NON-FICTION* *THE INSTANT NEW YORK TIMES BESTSELLER* *A BOOK OF THE YEAR FOR THE TIMES, NEW YORK TIMES, GUARDIAN, OBSERVER, AND PROSPECT* When Naomi Klein discovered that a woman who shared her first name, but had radically different...

How did we become a world where facts—shared truths—have lost their power to hold us together as a community, as a country, globally? How have we allowed the proliferation of alternative facts, hoaxes, even conspiracy theories, to destroy our trust in institutions, leaders, and legitimate...

Décryptez les forces invisibles qui dictent votre écran grâce à cette brillante vulgarisation des algorithmes. Des philosophes de l'Antiquité aux ingénieurs d'aujourd'hui, découvrez comment des millénaires de raisonnement humain ont forgé le code qui orchestre nos vies connectées...

In "Sponsor Magnet," sponsorship expert Justin Moore reveals the exact frameworks he uses to help creators transform their influence into predictable income through brand partnerships. This isn't another vague "build your personal brand" guide – it's your practical roadmap to landing and executing your dream sponsorships.

Penguin presents the unabridged, downloadable, audiobook edition of The Organized Mind by Daniel J. Levitin, read by Luke Daniels. Modern society is in a state of information overload. Neuroscientist Daniel J. Levitin investigates how and why our brains are struggling to keep up with the demands of the digital age. Why is email so addictive? Is multitasking really possible? And what do successful people keep in their junk drawers?

As we live more of our lives online, researchers can finally observe us directly, in vast numbers, and without filters. Data scientists have become the new demographers. In this daring and original book, Rudder explains how Facebook “likes” can predict, with surprising accuracy, a person’s sexual orientation and even intelligence; how attractive women receive exponentially more interview requests; and why you must have haters to be hot.

伸び悩む再生回数と孤独な動画制作から抜け出し、再現性のある収益化システムで熱狂的なオーディエンスを構築する実践的な動画マーケティング戦略を手に入れましょう。毎日の通勤時間や作業中のBGMを、あなたのメデ...

何から始めるべきか迷う未経験者でも、アフィリエイトの基本を理解し、あなただけのコンテンツ制作で堅実な副業の一歩を踏み出せる実践的ロードマップです。将来への不安を抱える学生や、限られた隙間時間で新しい...

Frena la ansiedad digital y protege tu salud frente a la avalancha de diagnósticos en tus redes sociales. Si sientes que cada publicación etiqueta tus emociones como un trastorno severo, este audio te brinda un espacio de calma para respirar profundo. Silencia ya el ruido algorítmico que...

Your small business need not remain small. Reach more customers, tap into larger markets, and achieve optimal results with this audio guide on social media marketing! Almost everyone you know has at least one social media account. You’re living in a cave if you don’t have one or don’t at least know what it is. People from all walks of life use social media to either connect with loved ones and friends, be updated with current events, or entertain themselves with various content.

Winner of the 2020 Financial Times and McKinsey Business Book of the Year Award * Named “Best Book of the Year” by Fortune, The Financial Times, The Economist, Inc. Magazine, and NPR In this “sequel to The Social Network” (The New York Times), award-winning reporter Sarah Frier reveals...

Tu rêves de lancer ton podcast, mais tu ne sais pas par où commencer ? « Lance Ton Podcast : Le Guide Essentiel » est LE livre qu’il te faut pour transformer ton idée en un podcast captivant et professionnel. Ce que tu découvriras : Comment choisir un sujet qui te passionne ET attire une audience fidèle. Les équipements essentiels (et économiques) pour une qualité sonore irréprochable. Les techniques pour structurer tes épisodes et captiver dès les premières secondes. Les erreurs fatales qui font abandonner 80% des podcasters… et comment les éviter !

حوّل شغفك بصناعة المحتوى إلى مشروع رقمي مربح عبر استراتيجيات يوتيوب العملية لتوليد مشاهدات مستدامة وإيرادات متنامية. هل تشعر بالإحباط من تذبذب المشاهدات وضعف...

Vence el caos del marketing en redes sociales creando estrategias de contenidos rentables con inteligencia artificial. Si sientes frustración ante los cambios constantes de las plataformas o el agotamiento de publicar sin rumbo, esta guía práctica te ofrece un mapa claro para el entorno...

私たちの日常を支配するテクノロジーのブラックボックスを解き明かし、古代の論理から現代のSNSフィードを操るアルゴリズムへと至る、知的好奇心を刺激する壮大な知の旅が今ここから幕を開けます。毎日の通勤電車の...

「誰か、私のコンサルを買ってください！」そんなセールスもう終わりにしませんか？この本はWeb集客が苦手なコーチ・コンサルタントの人たちのために作りました。

Why Social Media Is Ruining Your Life tackles head on the pressure cooker of comparison and unreachable levels of perfection that social media has created in our modern world. In this audiobook, Katherine Ormerod meets the experts involved in curating, building and combating the most addictive digital force humankind has ever created.