Résultats pour "William" dans Marketing et ventes

You’ve written the best book ever, and now, everyone will be racing to read it. That was the plan anyway. As a first-time author, you walk a fine line between planning for and marketing your book for success and the crushing reality of low sales. Book Marketing for the First-Time Author breaks down the most important elements that you need to market your book. Master the fundamentals covered here to set your book up for success.

How do you value your private data? What about your job? The truth is someone is selling your data, and your job may be among the countless others being lost to AI at record rates. Because of this abuse of technology among many others, most people have lost all agency over their technology, devices, and information. But technologist William Welser IV has a plan to help us regain control. Enter The Story Economy, a guide that provides fresh purchasing power in a world where opportunity feels harder and harder to grasp.

What was a Buddhist monk doing at the 2014 World Economic Forum in Davos lecturing the world's leaders on mindfulness? Why do many successful corporations have a chief happiness officer? What can the chemical composition of your brain tell a potential employer about you? In the past decade, governments and corporations have become increasingly interested in measuring the way people feel: the Happiness index, Gross National Happiness, well-being and positive psychology have come to dominate the way we live our lives.

Wizard of Ads books have become known for their unique blend of principle, practicality, and lore. Now here's the third book in the series, with yet more sage guidance and dozens of fascinating true stories. Drawing on the teachings of his renowned Academy, the Wizard shares his unique perspectives on the roles neuroscience, chaos theory, poetry, and art play in the field of human persuasion.

Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the burgeoning growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.

Join host David Williams as he sits down with top experts across business, health, tech, mindset, and more—asking the questions you actually want answered. Each episode dives deep, but stays down-to-earth, offering practical insights through relaxed, real talk. Whether you're looking for advice, inspiration, or just a better way to think about what’s next, this show brings you trusted voices and unfiltered wisdom from the people who’ve been there.New episodes weekly. Pull up a seat—we saved you one. Hosted on Acast. See acast.com/privacy for more information.

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustain ability to spur the development of radically better products and services; a higher purpose that ignites the company - when the mission leads, profits follow.

Search Hustle is filled with tactics and strategies proven to be successful in the digital marketing space. This includes the principles of digital marketing, search engines, SEO, content marketing, goals, analytics, pay per click, email marketing, competitor research, sales, and branding.

Business Ethics for Better Behavior concisely answers the three most pressing ethical questions business professionals face: What makes business practices right or wrong? Why do normal, decent businesspeople of good will sometimes do the wrong thing? And how can we use the answer to these questions to get ourselves, our coworkers, our bosses, and our employees to behave better?

The first book to document this change, Mavericks at Work is business ""edutainment"" for a smart, ambitious readership, profiling some of the most exciting—and often eccentric—CEOs in the United States, while detailing their remarkable strategies for success. Who’s going to write the next...

With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to multiply the effectiveness of your advertising, understand the tug-of-war between intellect and emotion, and more.

From turf wars to low morale, most companies attempt to cure what ails them with the latest management fad - and fail. They are treating the symptoms while ignoring the true problem. Success starts with knowing the kind of business you're really in.

Welcome to the official playbook for modern digital growth. This playlist moves beyond surface-level tips to explore the actual infrastructure of successful marketing. We dissect the specific blend of "Art" (Creative) and "Science" (Data) required to build sustainable brand momentum. From transparent pricing breakdowns to automated sales funnels, this is where we turn "hope marketing" into measurable revenue.Perfect for: Business owners, authors, and creators ready to build a system, not just a social media feed.

Can 18 of the most driven, energetic, and successful marketers online let you in on the secret of entrepreneurial success? If so, sit up and pay very close attention to what innovators like Glen Shelton, Craig Ballantyne, Mark Podolsky, and Paul Minors have to stay about mindset, productivity, building & scaling a business, and so much more.

Turn your business into a sales and marketing powerhouse! Every day, businesses like yours underperform as millions are wasted on ineffective marketing. This is not only lost time and lost money but it’s threatening your culture and any real opportunity to grow. In The 7 Disciplines of Relationship Marketing, you’ll discover the greatest marketing strategy in history. And the best part...it’s right in front of you, doesn’t have to cost a fortune, and has a track record that can produce consistent and lasting growth for you and your company.

Whether you’re reevaluating your current marketing agency's effectiveness or contemplating a shift to a more robust partnership, "I Am Leaving My Marketing Company" by William Nozak, MBA, is your essential resource. Drawing on decades of industry expertise in Digital Marketing and SEO, Nozak delivers a practical blueprint for navigating the complexities of marketing agency transitions. This guide goes beyond the decision to leave; it equips you with the strategic tools to select, negotiate, and collaborate with a new marketing firm that aligns perfectly with your business objectives.

In this episode, David and John sit down to talk about the essentials of professional logo design. From pricing and process to ownership rights and client expectations, John explains how his services help businesses create logos that are simple, memorable, and versatile. Whether you’re launching a new business or refreshing your brand, this quick chat will give you a clear view of what to expect from quality logo design services.

This new release on negotiation provides you 13 simple principles, refined over decades of real-world negotiations, that will improve your interactions and outcomes when dealing with anyone from Wall Street to Main Street. You don’t need to belong to the world of business in order to successfully employ the art of negotiation. Don’t Forget to Ask is a comprehensive collection of time-tested principles of negotiating that can be learned, perfected, and applied to virtually any situation with anyone.

PromoTix University is the go-to podcast for event organizers, promoters, and venue owners who want to sell more tickets, fill more seats, and maximize event profits. Hosted by Will Royall, a 15 year festival, venue, and event business veteran, this podcast delivers no-fluff, high-impact tactics for sponsor acquisition, vendor negotiation, operations, marketing, and other strategies to help you grow your events and ticket sales. Each episode breaks down proven tactics, industry insights, and real-world case studies that you can apply immediately. Whether you run concerts, festivals, trade ...