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Green Giants
- How Smart Companies Turn Sustainability into Billion-Dollar Businesses
- Lu par : Kelly Bourquin
- Durée : 7 h et 6 min
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Green Giants
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Description
What do Brazil's top beauty brand, America's second-fastest-growing restaurant chain, and the world's third best-selling car have in common? They are shattering the myth that acting sustainably and building a billion-dollar business are mutually exclusive. Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success, including: iconoclastic leadership fueled by deep conviction and a rebellious streak; disruptive innovation that uses sustain ability to spur the development of radically better products and services; and a higher purpose that ignites the company - when the mission leads, profits follow.
Mainstream appeal with positioning and packaging stripped of the crunchy cliches that alienate the average customer: This new breed of billion-dollar business proves it's possible to achieve enormous success while implementing sustainable principles that help consumers live better lives. Ranging from start-ups to business lines incubated within major multi nationals, these companies collectively represent over $60 billion in revenue. What's more, many command wider profit margins and are growing faster than their conventional counterparts. Packed with eye-opening research, exclusive interviews, and enlightening examples from Chipotle, Toyota, Unilever, Tesla, General Electric, and more, Green Giants serves as a blueprint for sustainable success that anyone can follow.
Ce que les auditeurs adorent à propos de Green Giants
Moyenne des évaluations utilisateurs. Seuls les utilisateurs ayant écouté le titre peuvent laisser une évaluation.Commentaires - Veuillez sélectionner les onglets ci-dessous pour changer la provenance des commentaires.
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Global2 out of 5 stars
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Interprétation1 out of 5 stars
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Histoire2 out of 5 stars
- Shiva
- 27/03/2019
Who the hell let Kelly Bourquin read this book?!
I am intensely interested in sustainability. Over the past three years, I have listened to more than 150 books on Audible. Close to third of those books were on sustainability, private enterprise, and environment.
By far, this narration was THE MOST PAINFUL to listen to among all of my audiobooks. As I was listening to this book, I was sad, frustrated, really upset, then exhausted because of the poor performance. Ultimately, it left me feeling indifferent to the material.
The author and the producer owe it to the audience to have this book narrated again by someone superb.
4 personnes ont trouvé cela utile
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Global3 out of 5 stars
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Interprétation1 out of 5 stars
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Histoire3 out of 5 stars
- Connor Roth
- 26/06/2020
Awful, Awful narration
I could barely pay attention or follow along. Some of the content was relevant and of substance, but it is very difficult to become engaged due to the speaker’s voice.
1 personne a trouvé cela utile
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Global3 out of 5 stars
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Interprétation2 out of 5 stars
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Histoire4 out of 5 stars
- Kranders
- 10/01/2020
Good content, hard to listen to.
The content is good and relevant for me as I am on the sustainability team at work. I am having a hard time listening though due to the voice of the lady reading. She sounds like a robot.
1 personne a trouvé cela utile
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Global5 out of 5 stars
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Interprétation2 out of 5 stars
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Histoire5 out of 5 stars
- Maxine
- 29/05/2019
Great Info, terrible narration
The facts and story telling are well paced and placed. However, the narrator sounds like a robot. It's difficult to follow at times.
1 personne a trouvé cela utile
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Global4 out of 5 stars
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Interprétation2 out of 5 stars
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Histoire5 out of 5 stars
- indre
- 10/08/2021
I really thought it was robot narrating the story
It is somehow challenging to find a book that would talk about usual businesses doing things in a sustainable way. Thus, I really appreciated the book and the content. The narration though - omg, so terrible. I really thought that it is a robot. It was difficult to concentrate as I hated the narration so much.
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Global5 out of 5 stars
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Interprétation4 out of 5 stars
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Histoire5 out of 5 stars
- S. Brewster
- 15/08/2019
delightful and insightful
coming soon, I'll be a student in the school of sustainability. I find the topic absolutely amazing and this book did not disappoint. I learned so much and feel like it will prove a valuable learning tool for my future endeavors!
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Global5 out of 5 stars
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Interprétation5 out of 5 stars
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Histoire5 out of 5 stars
- Sammi Kuehn
- 28/12/2018
Lays out the business case for sustainability!
This book is an awesome read for anyone that wants more information on why implementing sustainability into a business is the right thing to do.
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Global3 out of 5 stars
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Interprétation1 out of 5 stars
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Histoire4 out of 5 stars
- G. D. Sullivan
- 21/05/2017
My niece thought the voice was computer generated.
Seriously I believe the content is valuable but it really is painful to listen to.
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Global3 out of 5 stars
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Interprétation1 out of 5 stars
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Histoire5 out of 5 stars
- J. A. Bowen
- 18/03/2017
Content is great but presentation needs work
Would you say that listening to this book was time well-spent? Why or why not?
I could not listen to this book. The performance was so awful. I was having a difficult time determining whether it was read by computer or by a person. Words were mispronounced, it was recorded in pieces that were poorly stitched together, and it was read in an almost monotone voice.
Would you be willing to try another one of Kelly Bourquin’s performances?
I would not at all be willing to try another of Kelly Bourquin's performances.
Who do you think would benefit most from listening to Green Giants?
The content is the only redeeming value of this book. If you can stand to listen to it for a couple hours then you will find that it might pique your interest enough to buy the physical book, as I did.
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Global3 out of 5 stars
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Interprétation3 out of 5 stars
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Histoire4 out of 5 stars
- Isabelle
- 01/02/2017
Reader of the book sounds like a robot
The story of the book was interesting. However the reader of the book sounds like a robot and very boring to listen to.
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Global5 out of 5 stars
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Interprétation5 out of 5 stars
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Histoire5 out of 5 stars
- Julian Lauten-Weiss
- 04/06/2020
Must for future leaders
This book details in an easily understandable and informative way how business leaders swam against the current to build successful enterprises with social and environmental values at their core. Definitely recommend for inspiration on sustainability leadership!
