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The Frontline Innovation Podcast

The Frontline Innovation Podcast

By: William D. Reed
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This show explores innovation, from the frontline—where the real work of understanding human problems, dismantling complexity, and building solutions that hold up in the real world. A place where human unmet needs and problem solvers live. Solutions can come in several forms, from products to services to experiences. Our conversations are reflective, practical, and human. There are no “right answers,” just honest exploration.Copyright 2026 William D. Reed Economics Leadership Management & Leadership Marketing & Sales
Episodes
  • Episode 14 with Wendy Overton
    30 Sep 2026

    Your next insider threat may not be human.

    As AI agents become part of the workforce, organizations are giving non-human workers access to systems, data, workflows, and decisions.

    That creates a new question. How do you govern something that can move faster than your controls?

    In the latest episode of The Frontline Innovation Podcast, I talked with Wendy Overton, co-founder and CEO of Signal Loom, about the security and governance challenges created by AI agents.

    We discussed:

    • Shadow agents operating outside formal oversight
    • Why traditional human access models may not be enough
    • The risks of giving agents too much autonomy
    • The limits of the “human in the loop”
    • How AI can scale people instead of simply replacing them
    • Why visibility has to come before control

    You can’t govern what you can’t see.

    As organizations accelerate AI adoption, the real challenge may not be whether agents can do the work.

    It may be whether we can understand, govern, and trust what they are doing while they do it.

    #frontline #innovation #AIAgents #AIGovernance #Cybersecurity #ArtificialIntelligence #FutureOfWork #RiskManagement

    Resources
    • Link to full episode: https://youtu.be/oT82AcHVMSE
    • Wendy's LinkedIn: https://www.linkedin.com/in/wendy-overton/
    • Signal Loom: https://signal-loom.ai/home

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    1 hr
  • Episode 13 with William Reed
    2 Sep 2026

    In this special episode of The Frontline Innovation Podcast, William Reed, founder of Willway Labs and developer of the Frontline Innovation Approach, sits down with his developmental editor, Sarah Welch, to discuss his new book, The Last Mile of Innovation.

    They explore a central idea behind the book: innovation does not end when a solution is created or sold. It ends when the problem is actually solved for the person experiencing it. William explains why the “last mile” is often where innovation breaks down—through poor fit, weak adoption, ineffective selling, or solutions that never deliver their intended value.

    The conversation also covers why William chose fiction to tell this story, the journey of protagonist Jacob, the growing importance of human-centered innovation in an AI-driven world, and how the Frontline Innovation framework can help organizations move from ideas to real-world impact.

    You’ll also hear what’s next for William’s People-Centric Innovation book series and his work building a community of problem solvers focused on dismantling real human problems.

    Topics include:

    • The Last Mile of Innovation

    • Frontline Innovation

    • Human-centered innovation

    • Problem solving and root causes

    • Product adoption and value realization

    • Innovation strategy

    • AI and the human experience

    • Marketing, sales, and customer adoption

    • Product management and customer experience

    If you work in innovation, product management, marketing, sales, UX, customer experience, or leadership, this episode offers a practical perspective on what it really takes to turn a solution into meaningful value.

    Order your copy of the book today on Amazon: https://a.co/d/0j6jmywh

    Link to full episode: https://youtu.be/Th_9Q_ub2LE

    Subscribe to the Frontline Innovation Podcast — The Voice of Problem Solvers.

    #Frontline #Innovation #LastMileOfInnovation #InnovationStrategy #ProblemSolving #HumanCenteredDesign #ValueRealization #ProductManagement #CustomerExperience #artificialintelligence

    Resources:

    -Order your copy of the book today on Amazon: https://a.co/d/0j6jmywh

    - William on LinkedIn: https://www.linkedin.com/in/cciewill/

    - Willway Labs: willwaylabs.com

    - The Frontline Innovation Podcast: https://youtube.com/@frontlineinnovation-podcast

    - Full Episode: https://youtu.be/Th_9Q_ub2LE

    - Take the Frontline Problem Solver Identity Profiler assessment: https://scorecard.willwaylabs.com/

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    18 min
  • Episode 12 with Jim Siebert
    5 Aug 2026

    Innovation is not just about moving faster or adopting the latest technology.

    It is about removing the barriers that keep real solutions from reaching real people.

    In my conversation with Jim Siebert on this episode of The Frontline Innovation Podcast, we explored why so many organizations struggle to turn innovation into meaningful value and the risks inherent in our rush to use new technologies.

    Too often, companies:

    🔹 Move quickly without fully understanding customer needs

    🔹 Introduce technology that creates more friction than it removes

    🔹 Accept risk with the assumption that problems can be fixed later

    🔹 Automate interactions while overlooking the importance of human connection

    As Jim reminded us, people appreciate technology when it works. When it does not, frustration rises and trust disappears.

    Meaningful innovation requires more than a good idea. It requires listening to consumers, anticipating risk, designing for real-world use, and ensuring people can actually access and benefit from the solution.

    The real test of innovation is not what we create.

    It is whether it actually works for people.

    Listen to this full episode of The Frontline Innovation Podcast for a practical conversation about technology, opportunity, risk, and consumer experience.

    #Frontline #Innovation #RiskManagement #CustomerExperience #Technology #artificialintelligence

    Resources:

    - Link to full episode: https://youtu.be/g-8O1x1UjdA

    - Jim on LinkedIn: https://www.linkedin.com/in/jim-siebert-b92b487/

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    57 min
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