Couverture de 🎧 IP Management Voice - Your Podcast on the World of IP and IP Management

🎧 IP Management Voice - Your Podcast on the World of IP and IP Management

🎧 IP Management Voice - Your Podcast on the World of IP and IP Management

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 Welcome to your podcast all about Intellectual Property (IP) Management and our next big AI experiment. In a world where ideas and innovation can make the difference between success and failure, effective management of intellectual property is critical. We’re excited to announce that IP Management Voice now features two distinct series to cater to your diverse needs: 🔵IP Expert Series 🔴Personal Growth Series 📌 Why IP Management? Intellectual property includes patents, trademarks, copyrights and trade secrets - all valuable resources for companies wishing to protect and maximise their innovation. Strategic IP management helps make the most of these resources, minimise risk and create new revenue streams. At the same time, managing IP effectively also contributes to personal growth: it sharpens strategic thinking, enhances communication skills, and empowers professionals to take a more active role in shaping innovation success. 📌 What can you expect from our podcast? 1. expert knowledge: We present knowledge from the leading minds in todays knowledge economy and IP management. We talk about all types of IP and it is always about the economic impact of IP. 2. hot topics: Keep up to date with the latest developments in IP management. We discuss current trends and technologies that are changing the way organisations protect their IP. 3. practical tips: Learn practical approaches to improving your own IP management. From identifying new IP opportunities to legal protection, we offer valuable day-to-day tips. 4. case studies: Hear inspiring stories from organisations that have achieved competitive advantage through effective IP management. These case studies show how a strategic focus on IP contributes to business success. 5. personal growth Strengthen your personal growth as an IP professional by sharpening your positioning, building client trust, and turning expertise into real business opportunities. 📌 Why should you listen? n today’s knowledge-based economy, the strategic use of intellectual property is key—not only for protecting innovation, but also for enabling professional and business growth. IP Management Voice is for decision-makers, IP professionals, and anyone interested in how IP drives success in a competitive, innovation-driven world. We don’t just explain how to manage IP—we show how to use it to shape business strategy, build credibility, and grow as a professional. Whether you’re part of a small start-up or a large organisation, you’ll gain valuable insights to unlock the full potential of your IP—and of yourself. 📌 Stay tuned for exciting episodes packed with knowledge and inspiration! Economie
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    Épisodes
    • #4 Referral Marketing for IP Experts

      #4 Referral Marketing for IP Experts
      Jun 17 2025
      In this episode of our Personal Growth series, we explore one of the most powerful yet underused strategies for IP professionals: referral marketing. Building on the trust and credibility you've already established, referrals allow you to grow your client base without cold outreach or heavy advertising. You’ll learn what makes referral marketing work in a professional IP context, how to identify the right ambassadors for your brand, and how to position your expertise in a way that encourages sharing. We also discuss the importance of clarity, timing, and client satisfaction in creating a referral-friendly environment. This episode provides hands-on guidance for making your existing relationships work for you—sustainably and with integrity.
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      14 min
    • #3 Market Intelligence for IP Experts

      #3 Market Intelligence for IP Experts
      Jun 4 2025
      This third episode in our Personal Growth series—and part of the five-part Business Development video course—focuses on a critical but often overlooked skill: gathering and using market intelligence. For IP professionals aiming to position themselves strategically, understanding the dynamics of their target market is not a luxury—it’s a necessity. In just under 15 minutes, this episode offers practical guidance on how to identify relevant trends, observe client behavior, and assess competitor strategies. These insights form the basis for better positioning, more tailored service offerings, and stronger client engagement. It’s about moving from guesswork to informed decision-making—so your growth strategy is backed by facts, not assumptions. Whether you're launching a new service or refining your current positioning, this episode gives you a smarter way to prepare your next move.
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      15 min
    • #47 Video Game Patents and IP Strategy

      #47 Video Game Patents and IP Strategy
      May 28 2025
      This episode explains what technical innovations in games can be patented and highlights the differences in patent law across various regions like Europe and the USA. It also addresses the strategic reasons why companies might seek patents, despite historical industry reluctance, and touches upon challenges related to user-generated content and moral rights. Ultimately, the episode suggests that understanding and strategically managing IP, including patents, is becoming crucial for those involved in game development.
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      15 min

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