Join us on this episode of the Global Fresh Series as we follow the journey of the Import Promotion Desk (IPD) — a dynamic organization connecting small and medium-sized suppliers from emerging markets to the European Union. With the support of Germany’s Federal Ministry for Economic Cooperation and Development, IPD helps pave the way for long-term trade relationships that benefit both sides of the global value chain.

Our guest, sourcing specialist Dorra Zairi, shares how IPD is constantly on the go — from farm visits to trade show floors — identifying opportunities, vetting partners, and building trust across borders. Curious where Dorra is headed next? So are we. Tune in to find out!

First Class Sponsorship: Peak of the Market: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://peakofthemarket.com/⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

In today’s episode of the Global Fresh Series, we head south to the heart of Mexican avocado country for our first-ever conversation with a Mexican avocado company. Discover the unique advantages of Mexico’s diverse growing regions and how a strong commitment to sustainability is helping these growers stay competitive in the global marketplace. Join us in the avocado fields and find out what’s cooking in the world of Mexico’s most beloved green fruit!

First Class Sponsorship: Peak of the Market: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://peakofthemarket.com/⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This week’s episode is rooted in the rich, dark soil of Southern Manitoba—the kind that’s so soft and crumbly it won’t even stick to your feet, but grows picture-perfect potatoes and farm-fresh produce like it’s magic. 🥔✨

Come along as we walk the rows with the passionate growers of Peak of the Market, Canada’s premier grower-owned cooperative. From field to fork, these farmers are bringing their A-game to every harvest.

We’re also joined by CEO, Pam Kolochuk, who gives us a behind-the-scenes look at their cutting-edge packinghouse and how innovation is helping them deliver quality, sustainability, and freshness on a global scale.

Whether you're a produce pro or just curious how your potatoes make it to the plate—this episode is full of soil, soul, and some serious ag-tech.

First Class Sponsorship: Peak of the Market: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://peakofthemarket.com/⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠