Résultats lu par "George Newbern" dans Toutes les catégories

Influence, the classic book on persuasion, explains the psychology of why people say yes - and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His 35 years of rigorous, evidence-based research, along with a three-year program of study on what moves people to change behavior, has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader - and how to defend yourself against them.

The good news is that anxiety, guilt, pessimism, procrastination, low self-esteem, and other 'black holes' of depression can be cured without drugs. In Feeling Good, eminent psychiatrist David D. Burns, M.D. outlines the remarkable, scientifically proven techniques that will immediately lift your spirits and help you develop a positive outlook on life.

Here's what started the phenomenon: This book has been a best seller for over 15 years and has been used by screenwriters around the world! Blake Snyder tells all in this fast, funny, and candid look inside the movie business. Save the Cat is just one of many ironclad rules for making your ideas more marketable and your script more satisfying. 

Humanity is currently facing a series of interconnected emergencies that threaten our very survival - from climate change to economic inequality and beyond. Yet, at the same time, a global shift towards harnessing our collective power to create a life-affirming future is flourishing. Featuring chapters by 43 leading-edge contributors, Our Moment of Choice provides eye-opening and inspirational visions for a unified, peaceful, and thriving world. The time has come for all humanity to be united in purpose. This is our collective moment of choice, upon which our future depends.

In the 1950s a young Indianapolis minister named Jim Jones preached a curious blend of the Gospel and Marxism. His congregation was racially integrated, and he was a much-lauded leader in the contemporary civil rights movement. Eventually Jones moved his church, Peoples Temple, to Northern California. He became involved in electoral politics and soon was a prominent Bay Area leader.

The Like Switch is packed with all the tools you need for turning strangers into friends, whether you are on a sales call, a first date, or a job interview. As a Special Agent for the FBI's National Security Division's Behavioral Analysis Program, Dr. Jack Schafer developed dynamic and breakthrough strategies for profiling terrorists and detecting deception. Now, Dr. Schafer has evolved his proven-on-the-battlefield tactics for the day-to-day, but no less critical battle of getting people to like you.

In the first and only inside account of the Mueller investigation, one of the special counsel’s most trusted prosecutors breaks his silence on the team’s history-making search for the truth, their painstaking deliberations and costly mistakes, and Trump’s unprecedented efforts to stifle their report.

This fresh and exciting approach to science, skepticism, and critical thinking will enlighten and inspire listeners of all ages. With a mix of wit and wisdom, it challenges everyone to think like a scientist, embrace the skeptical life, and improve their critical thinking skills. Think shows you how to better navigate through the maze of biases and traps that are standard features of every human brain.

From one of our leading technology thinkers and writers, a guide through the 12 technological imperatives that will shape the next 30 years and transform our lives. Much of what will happen in the next 30 years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives - from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacture.

The world's largest land mammal could help us end cancer. The fastest bird is showing us how to solve a century-old engineering mystery. The oldest tree is giving us insights into climate change. The loudest whale is offering clues about the impact of solar storms. For a long time, scientists ignored superlative life forms as outliers. Increasingly, though, researchers are coming to see great value in studying plants and animals that exist on the outermost edges of the bell curve. 

In times of stress, we have a choice: we can retreat further into our isolated silos, or we can commit to "going higher together". When external pressures are mounting, and employees are working from far-flung locations across the globe, says best-selling author Keith Ferrazzi, we can no longer afford to waste time navigating the complex chains of command or bureaucratic bottlenecks present in most companies.

Newlyweds Sam Statler and Annie Potter are ready to begin their lives together in a small town in upstate New York. Whilst Annie spends most of her time alone, Sam, her therapist husband, works long hours in his home office, tending to the egos of his mostly female clientele. Little does Sam know that through a vent in the ceiling, every word of his sessions can be heard from the room upstairs. The pharmacist's wife, contemplating a divorce. The well-known painter whose boyfriend doesn't satisfy her in bed. Who could resist eavesdropping?

A scientist reveals the groundbreaking evidence linking many major diseases, including cancer, diabetes, and Alzheimer’s disease, to a common root cause - insulin resistance - and shares an easy, effective plan to reverse and prevent it. 

In The Brain That Changes Itself, Norman Doidge described the most important breakthrough in our understanding of the brain in 400 years: the discovery that the brain can change its own structure and function in response to mental experience - what we call neuroplasticity. His revolutionary new book shows, for the first time, how the amazing process of neuroplastic healing really works. It describes natural, noninvasive avenues into the brain provided by the forms of energy around us.

When young lawyer Lizzie gets a call for help from an old friend accused of murdering his wife, she reluctantly says yes. Zach is the chief suspect in his wife, Amanda’s, murder but there’s no way he could be guilty – is there? The further Lizzie dives into the glossy world of Brooklyn’s Park Slope, the more she realises that things don’t add up. Zach doesn’t know the most basic details of his wife’s past, and Amanda’s friends barely know he exists. 

Make Noise brings all the wisdom, advice, practical information, and big-picture thinking that any individual or business needs to make a successful podcast. He identifies core principles - such as create empathetically, i.e., think like the audience listens, and stay focused on what’s unique to you and what you have to say. He helps listeners come up with a “Ten Word Description” that will guide them throughout the creative process and then gets into how-tos - how to develop character, story, voice, and more.

A remarkable book that will both guide and inspire, The Happiness of Pursuit reveals how anyone can bring meaning into their life by undertaking a quest. When he set out to visit all of the planet’s countries by age thirty-five, compulsive goal seeker Chris Guillebeau never imagined that his journey’s biggest revelation would be how many people like himself exist – each pursuing a challenging quest. And, interestingly, these quests aren’t just travel-oriented.

The brilliant new novel from the Orange Prize-winning author of We Need to Talk About Kevin centres on three generations of the Mandible family as a fiscal crisis hits a near-future America. It is 2029. The Mandibles have been counting on a sizable fortune filtering down when their 97-year-old patriarch dies. Yet America's soaring national debt has grown so enormous that it can never be repaid. Under siege from an upstart international currency, the dollar is in meltdown.

There have been many books - on a large and small scale - about Steve Jobs, one of the most famous CEOs in history. But this book is different from all the others. Becoming Steve Jobs takes on and breaks down the existing myth and stereotypes about Steve Jobs. The conventional, one-dimensional view of Jobs is that he was half genius, half jerk from youth, an irascible and selfish leader who slighted friends and family alike.

In the fall of 1969, eight prominent anti-Vietnam War activists were put on trial for conspiring to riot at the 1968 Democratic National Convention in Chicago. One of the eight, Black Panther cofounder Bobby Seale, was literally bound and gagged in court by order of the judge, Julius Hoffman, and his case was separated from that of the others. The activists, who included Abbie Hoffman, Jerry Rubin, and Tom Hayden, and their attorneys, William Kunstler and Leonard Weinglass, insisted that the First Amendment was on trial.