Titres dans Développement commercial et entrepreneuriat

NAMED A BEST BOOK OF 2022 BY THE NEW YORKER National Bestseller * New York Times Editors’ Choice * Financial Times “Books to Read in 2022” A SABEW BEST IN BUSINESS BOOK AWARDS FINALIST A “deeply reported…bracingly written” (Walter Isaacson, bestselling author of Code Breaker) and...

Author and coach Thibaut Meurisse wants you to reclaim your focus. In his latest book, you’ll learn exactly how to develop laser-sharp focus so that you can complete your key projects and achieve your major goals. Master Your Focus is a clear and concise walkthrough that demonstrates how to use the power of focus to achieve tangible results. Using Thibaut’s straightforward instructions, you’ll learn how to zero-in on key tasks and stick to them until you complete them 100 percent.

The ChatGPT-5 Millionaire is a practical guide to using AI to build, automate, and scale an online business with less time and effort. Learn how to turn ideas into income, create digital products, build recurring revenue streams, use affiliate marketing and e-commerce automation, and develop a powerful digital marketing strategy with ChatGPT-5.

SCALING YOUR STORY is not written from the comfort of certainty. It is written from the memory of long days that blurred into longer nights, from a business that looked successful on the outside but felt heavy on the inside. There was a time when Brian Keane believed working harder was the answer. More hours. More content. More effort. But the truth revealed itself slowly growth doesn’t come from doing more, it comes from doing the right things, in the right order, with the right structure behind them.

Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services. In this audiobook, Joe Pulizzi provides a lower-risk, more effective way to create a path to startup success by re-engineering the process that so often leads to failure: You’ll learn how to develop valuable content, build an audience around that content and then create a product for that audience. Content Inc. walks you through the entire process.

Over the past three decades, population growth and global warming have forged on with a striking semblance to the scenarios laid out by the World3 computer model in the original Limits to Growth. While Meadows, Randers, and Meadows do not make a practice of predicting future environmental degradation, they offer an analysis of present and future trends in resource use, and assess a variety of possible outcomes.

Foreword by Bill Gates From the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere. Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups...

Restaurateur, entrepreneur, and bestselling author Danny Meyer reveals the secrets of his widely-admired leadership philosophy and the tools he uses to build an energized, cohesive, and motivated culture. In 2006, Danny Meyer owned eleven restaurants, was nurturing a single parkside burger kiosk...

Aujourd'hui, en France, 354 personnes pèsent 1 000 milliards d'euros. Ce livre-enquête retrace les origines des plus grandes dynasties financières (Rothschild, Arnault, Bolloré, Wertheimer, Pinault, Rockefeller...). Il permet de comprendre à quel point elles ont influencé les transformations de nos sociétés. Oui, ces riches appartiennent à une élite planétaire qui se déplace en jet privé, collectionne les voitures de luxe, organise des fêtes somptueuses, multiplie les domiciliations aux quatre coins du monde, investit tous les marchés, domine tous les réseaux.

Rethink the Way You Think In hindsight, every great idea seems obvious. But how can you be the person who comes up with those ideas? In this revised and expanded edition of his groundbreaking Thinkertoys, creativity expert Michael Michalko reveals life-changing tools that will help you think...

In The Optimist, the Wall Street Journal reporter Keach Hagey presents the most detailed account yet of Altman’s rise, his time as legendary entrepreneur Paul Graham’s protégé and successor as head of Y Combinator, the start-up accelerator where Altman became the premier power broker in Silicon Valley; the founding of OpenAI and his recruitment of a small yet superior team.

The international best seller - don't compete without it! A major best seller in Japan, Financial Times top-ten book of the year, Book-of-the-Month Club best seller, and required reading at the best business schools, Thinking Strategically is a crash course in outmaneauvering any rival. This entertaining guide builds on scores of case studies taken from business, sports, the movies, politics, and gambling. It outlines the basics of good strategy-making and then shows how you can apply them in any area of your life.

This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline. It clearly explains and analyzes the challenges and opportunities of America’s new entrepreneurial economy. Peter Drucker, the most influential and widely-read thinker and writer on...

How many self-help books are written by authors whose biggest success is selling self-help books? Three Simple Steps is different. Despite stock market crashes, dot-com busts, and the specter of recession, the author started a virtual company from home, using a few thousand dollars of his savings. A few years later, without ever hiring an employee or leaving his home office, he sold it for more than $100 million. As the economy slipped into another free fall, he did this again with a company in a different field. He accomplished this through no particular genius.

Jeff Goins dismantles the myth that being creative is a hindrance to success by revealing how an artistic temperament is a competitive advantage in the marketplace.? The myth of the starving artist has dominated our culture, seeping into the minds of creative people and stifling their pursuits...

The cult classic that revolutionized marketing by teaching businesses that you’re either remarkable or invisible. Few authors have had the kind of lasting impact and global reach that Seth Godin has had. In a series of now-classic books that have been translated into 36 languages and reached...

In this sequel to his bestselling How to Make a Few Billion Dollars, renowned entrepreneur Brad Jacobs delivers a detailed playbook for mastering business success at scale. He explains how to partner with the smartest global investors, integrate acquisitions into cohesive profit engines, and build organizations where culture, compensation, and talent are perfectly aligned. How to Make a Few More Billion Dollars is both a practical how-to manual and a rich trove of insights you can apply to your own ambitions.

Brought to you by Penguin. There is an entrenched relationship between the consulting industry and the way business and government are managed today which must change. Mariana Mazzucato and Rosie Collington show that our economies' reliance on companies such as McKinsey, Boston Consulting Group...

Most company's change initiatives fail. Yours don't have to. If you read (or listen to) nothing else on change management, listen to these ten articles (featuring "Leading Change," by John P. Kotter). We've combed through hundreds of Harvard Business Review articles and selected the most...

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.