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Innovation and Entrepreneurship

Practice and Principles

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Innovation and Entrepreneurship

De : Peter F. Drucker
Lu par : Michael Wells
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This is the first book to present innovation and entrepreneurship as a purposeful and systematic discipline. It clearly explains and analyzes the challenges and opportunities of America’s new entrepreneurial economy. Peter Drucker, the most influential and widely-read thinker and writer on modern organizations, gives us a superbly practical book that explains what established businesses, public service institutions, and new ventures have to know, have to learn, and have to do in today’s economy and marketplace.

Innovation and Entrepreneurship deals with “what, when and why,” policies and decisions, opportunities and risks, structures and strategies, staffing, and compensation and rewards. In addition to managers in all types of business, lecturers and students of management and business studies will find this a revealing and exciting work. Highly critical in approach, it is nevertheless a practical and illuminating study of an area crucial for today’s world.

©1985 Peter F. Drucker (P)1990 Blackstone Audio, Inc
Direction Développement commercial et entrepreneuriat Management Management et direction Prévision et planification stratégique
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Commentaires

“Drucker now adds Innovation and Entrepreneurship to the remarkable series of books about management that he has been writing since 1939. Any book by Drucker is rewarding, and it is impossible to read the man without learning a lot.”

(Fortune)

“Our most enduring commentator on the practice of management and the economic institutions of society.”

(Businessweek)

“On bookshelves crowded with books on management principles and practice and promising success and profit to their purchasers, this book stands head and shoulders above the rest.”

(Accountant’s Magazine)

“Thoughtful, concise, and useful.”

(Technology Review)

“This work is unique...a thoughtful analysis of what the future holds...a clear statement of principles with many supporting examples. Essential for all business collections.”

(Library Journal)
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