Résultats pour "You" dans Neuroscience et neuropsychologie

Two neuroscience experts explain how their 4-Step Method can help break destructive thoughts and actions and change bad habits for good. A leading neuroplasticity researcher and the coauthor of the groundbreaking books Brain Lock and The Mind and the Brain, Jeffrey M. Schwartz has spent his...

Why do people with addiction use drugs self-destructively? Why don’t they quit out of self-concern? Why does the rat in the experiment, alone in a cage, press the lever again and again for cocaine—to the point of death? In this pathbreaking book, Hanna Pickard proposes a new paradigm for understanding the puzzle of addiction.

Our brain is recreating the world in its own way—most of the time for our own good: how hard would it be if, before making a choice, we had to know about all the options available in a given situation? Luckily, our brain can estimate: it allows us to reconstruct the world as we know it, and live in it. However, these very useful mechanisms can sometimes mislead us and have a rather negative impact on our actions, beliefs and opinions: when our brain behaves that way, we say it is biased. Albert Moukheiber gives us tips and tricks to fight against these cognitive biases.

Have you ever been absolutely certain you “knew it all along”? Or found yourself buying something you didn’t really need just because it was on sale? Maybe you’ve noticed how quickly people rally around their group’s opinion, or how often first impressions stick no matter what happens later. These aren’t random quirks of personality—they’re examples of cognitive bias at work.

Dopamine, “the molecule of more,” makes it easy to get stuck in a cycle of never being truly satisfied. It promises happiness, but can never deliver. That part is up to us. A more fulfilling life begins with training your brain to overcome the dopamine chase—and it’s easier than you think.

From the author of the New York Times bestseller Mind Wide Open comes a groundbreaking assessment of popular culture as it's never been considered before: through the lens of intelligence. Forget everything you’ve ever read about the age of dumbed-down, instant-gratification culture.

Written and read by Marc Brackett, founding director of the Yale Center for Emotional Intelligence and author of the bestselling book Permission to Feel, comes an essential guide for regulating how we respond to our emotions in order to transform our lives. Success in virtually every aspect of...

An award-winning science writer discovers she’s faceblind and investigates the neuroscience of sight, memory, and imagination—while solving some long-running mysteries about her own life. Science writer Sadie Dingfelder has always known that she’s a little quirky. But while she’s made...

Most of your attempts to persuade are doomed to fail because the brains of your audience automatically reject messages that disrupt their attention. This book makes the complex science of persuasion simple. Learn to develop better marketing and sales messages based on a scientific model; NeuroMap™. Regardless of your level of expertise in marketing, neuromarketing, neuroscience or psychology: The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime will make your personal and business lives more successful.

Ever feel like ADHD advice was written for everyone… except you? Have you tried all the "proven" ADHD strategies for adults and still feel like you're falling behind? Does every planner, system, or ADHD workbook promise life-changing results—yet somehow, they never work for you? Do you feel like no matter how hard you try, life is just harder with an ADHD brain? If you answered yes, you're not alone. Let’s be real: ADHD isn’t one-size-fits-all. And most advice out there? It’s not built for the way neurodivergent minds actually work.

A paradigm-shifting study of neurodivergent women—those with ADHD, autism, synesthesia, high sensitivity, and sensory processing disorder—exploring why these traits are overlooked in women and how society benefits from allowing their unique strengths to flourish. As a successful Harvard and...

There’s a voice in your head that never stops talking. It criticizes, compares, and replays regrets. It warns of disasters that may never come. It tells you stories that keep you anxious, self-doubting, and stuck. But here’s the truth: you are not that voice. You are the one who hears it. You don’t need another set of tactics to “control” your mind. You need a new way of seeing. Clear, direct, and profoundly practical, You Are Not Your Thoughts is not about silencing your mind or forcing positivity. It’s about uncovering the freedom that has always been within you.

The bestselling and revolutionary book that serves as a “landmark in our understanding of the mind-body connection” (Deepak Chopra, MD). Why do we feel the way we feel? How do our thoughts and emotions affect our health? In her groundbreaking book Molecules of Emotion, Candace Pert—an...

In his best-selling book No Self, No Problem: How Neuropsychology Is Catching Up to Buddhism, Professor Chris Niebauer explored the incredible link between Eastern philosophy and recent findings in neuropsychology, which is now confirming a fundamental tenet of Buddhism: anatta, or the doctrine of “no self.”

The director of the Center for Human Imagination at the University of California, San Diego, reveals her original research behind the science of imagination as the key to human flourishing and progress, showing you how to harness it to transform your life. What if the most overlooked key to...

The world is a scary place. And your brain is trying to make sense of it 24/7/365. Your brain also loves making shortcuts, even if good judgement and logic is thrown out the window. Sometimes it doesn’t have time to calculate all of the potential possibilities, outcomes, consequences, and results. So it makes a quick decision. And sometimes, that decision can be done too quickly.

Dr. John Bargh, the world’s leading expert on the unconscious mind, presents a “brilliant and convincing book” (Malcolm Gladwell) cited as an outstanding read of 2017 by Business Insider and The Financial Times—giving us an entirely new understanding of the hidden mental processes that...

Michael Gelb explains what neuroplasticity means, and provides some low cost ways (including optimism!) to improve our brain power and resilience, and possibly prevent Alzheimer’s and other forms of dementia. He describes the benefits of challenging the brain to do something new, and other brain-enhancing activities, including meditation, wine in moderation, and naps!

A path-breaking journey into the brain, showing how perception, thought, and action are products of "maps" etched into your gray matter - and how technology can use them to read your mind.

We’ve never been in greater need of resilience. We’ve also never misunderstood it more. At one point or another, life will break us open. This is when we need resilience most—but as psychologist Dr. Sherry Hamby reveals, many of us are going about it the wrong way. Resilience isn’t...