Couverture de The magic of time. 250 years of Masi

The magic of time. 250 years of Masi

The magic of time. 250 years of Masi

De : Masi Wines
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In the world of wine there is a "right time" ⎻ a "good time" ⎻ for every action, starting with tending the vines through to opening a bottle to crown that special moment. And it is precisely the culture of time that Masi, the historic Valpolicella producer, has made the key to its success.
To mark Masi's 250th vintage, journalist and storyteller Matteo Caccia has woven together an account of its history, telling us about the company, the Boscaini family that runs it, the legendary wines it produces, and the people who work there - in particular company President Sandro Boscaini, the man who has spread his knowledge and passion for Valpolicella’s Amarone round the world. It’s a tale told by its many participants, taking us on journey to discover the lesser-known sides of an iconic brand, through its past, present and future.

Host: Matteo Caccia
Author: Matteo Caccia
Co-author: Anita Panizza
Sound Engineer and Sound Designer: Paolo Corleoni
Coordination: Olga Merlin
A Mismaonda ProductionCopyright Masi Wines
Direction Economie Management et direction
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    Épisodes
    • 08. Campofiorin, an exciting, inspirational wine
      Dec 14 2022
      Campofiorin was born out of a wager: was it possible to create a wine that united the approachability of Valpolicella with the majesty of Amarone? To win it, Guido Boscaini started with what he knew best: local grapes and the Appassimento technique.
      This is how this wine that is rich and smooth at the same time was born in 1964. It was the prototype for a new category and it gained the attention of the critics and the market instantly. Artists and intellectuals liked it, too, men such as the author Goffredo Parise, for example.

      In this episode we discover the history of Campofiorin, a wine that encapsulates tradition, innovation, and passion in the bottle. We hear about it with contributions from Sandro Boscaini, Raffaele Boscaini, Massimo Perna and Giuseppe Battiston.
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      27 min
    • 07. Masi and its Châteaux in the Venetian regions
      Nov 30 2022
      Historical Venetian Estates is a Masi project that takes great wines and the families that make them into the future yet without ever forgetting their historic value. It is a perfect blend of past, present and future, which starts out from unique locations and vineyards in Venetian regions and heads worldwide.

      In this episode, we discover the story of Possessioni Serego Alighieri, owned by the descendants of the poet Dante and which back in 1353 found Valpolicella to be the ideal home; that of the cellars of Counts Bossi Fedrigotti, who have been producing valuable wine in Trentino for six hundred years now; and that of Canevel, a real château in Valdobbiadene, in the very heart of Prosecco. Told by the voices of Sandro Boscaini, Raffaele Boscaini, Alessandra Boscaini, Massimilla di Serego Alighieri, Maria Josè Bossi Fedrigotti and Carlo Caramel.
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      28 min
    • 06. The secrets of grape Appassimento
      Nov 16 2022
      Appassimento is an ancient art, historically used to do what nature alone could not: produce a wine of great complexity. It’s a delicate technique that, in addition to strength, gives wines another fundamental characteristic: smoothness. Masi has modernised the process and taken it abroad, from Valpolicella to the foothills of the Andes. In this episode we will discover some of the secrets of Appassimento in the fruttaio (drying room) and the winemaking skills used with it. We’ll also hear about the research work of the Masi Technical Group and something about Masi Tupungato, the company’s winery in Argentina. Contributions come from Raffaele Boscaini, Sandro Boscaini, Andrea Dal Cin and Carlos Piattelli.
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      27 min
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