Since 1998, m4music festival takes place every March here in Switzerland: two days in Zurich and one day in Lausanne. This festival is a project from Migros Culture Percentage. This is a flawlessly organised festival at one of the coolest locations in Zürich: Schiffbau; with many concerts happening on the seven (+1) stages, at or close to the main building.

M4music festival is more of a cultural platform than a typical music festival. It is a place where artists and industry experts meet and exchange ideas, experiences and visions of the future. There are several ways this festival makes this happen. By offering interesting panel discussions and workshops on the latest hot issues in the music business; competition for the next generation of musicians (Demotape Clinic) and simply by providing the chance to mingle with many local, national and international people at the venue, talk, share opinions and knowledge.

I was visiting and reviewing this festival for many years until the pandemic. This year I realized that I missed m4music experience, so I decided to come back.

As usual, it was a very busy two days, but most importantly for Gimme A Beat, in my exploration of "female factor" of the festival I managed to get together with 4 very talented artists for interviews. In order to give all artists focus they deserve, I will break down the show in two.

In tonight show I will focus on one band: a fabulous, female-led band Say She She and one solo artist, young talented artist Hannah Jadagu. Both are based in NYC.

For impressions of their performances at m4music festival, check here, and here, respectively. You can also check overall impressions of the festival here.
Tune in to Gimme A Beat (20.05.2024) tonight to hear interviews with Say She She and Hannah Jadagu combined with the music from their latest releases.

Check also the relevant ⁠⁠⁠Spotify⁠⁠⁠ or ⁠⁠⁠Deezer⁠⁠⁠ playlist.————————————————————————–

for the info about old shows, please go to ⁠⁠⁠previous entries