Couverture de How To Sell On WhatsApp - Johannes Mansbart (Founder of Chatarmin) | Ep. 02

How To Sell On WhatsApp - Johannes Mansbart (Founder of Chatarmin) | Ep. 02

How To Sell On WhatsApp - Johannes Mansbart (Founder of Chatarmin) | Ep. 02

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Johannes Mansbart shares how WhatsApp transforms customer service into a revenue generator in ecommerce, how to nurture clients and increase CLV—from personalized marketing to operational efficiency—and why it’s fundamental for ecommerce brands.
Key Takeaways: • Treat customer support as opportunity; learn from & be close to customers. • Analyze who are your best customers & create more of those. • Make support tickets your best sales channel & boost CLV.
Timestamps: (0:00) - Introduction (1:37) - Johannes’ Entrepreneurial Journey (4:11) - Why should Ecommerce Businesses Use WhatsApp? (6:40) - Customer Support Is a Gift, Not a Burden (9:28) - The ROI of a positive customer support ticket (12:08) - How to Stay Lean: Validate Before Launching (15:20) - How to Nurture Ecommerce Leads with Educational Content (15:53) - For Which Businesses Does WhatsApp Work Best? (18:23) - WhatsApp as Lead Generation Channel (20:30) - Focus Beats Diversification—Stick to One Thing & Don’t Stop Too Early (23:56) - Advice for Business Owners and Entrepreneurs
Check out ⁠the full transcript on Forwrd Thinking⁠.
Resources: Chatarmin: ⁠www.chatarmin.com⁠ Connect with Johannes: johannes@chatarmin.com & ⁠LinkedIn⁠
About the Guest: Johannes Mansbart Johannes is the founder of Chatarmin.com, a company providing WhatsApp marketing tools for ecommerce platforms.
As a serial entrepreneur with a background in online marketing and his “no bullsh*t” approach, he brings in a unique expertise and interesting views to WhatsApp for ecommerce businesses.
About the Host: Christian Hoppe Chris started his journey in marketing and ecommerce 15 years ago and quickly made a name for himself by scaling the D2C operations for waterdrop from $5 million to $100 million in just three years.
His expertise has also led him to work as a fractional CMO with multiple 7- to 9-figure brands.
Today, he drives growth for winning ecommerce brands through Forwrd Agency, while also investing in and operating his own portfolio of businesses.
Connect with Chris: ⁠LinkedIn⁠⁠⁠ & ⁠X/Twitter⁠⁠
Get every update—follow and subscribe now 👇 ⁠⁠Blog & Newsletter⁠⁠⁠⁠YouTube⁠⁠⁠⁠X / Twitter⁠⁠ ⁠⁠LinkedIn⁠⁠⁠Apple Podcasts⁠
Want to be a guest or sponsor an episode? Contact us at: ⁠⁠chris@forwrdthinking.com
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