How This Supplement Brand Blew Up Online With 1 Product: Seed’s Marketing Insights
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How This Supplement Brand Blew Up Online With 1 Product: Seed’s Marketing Insights
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In episode 58, we dive into the strategy behind Seed’s business success within the probiotic market.
Every week we will take a deep dive into a business and share with you some of the marketing & business strategies that helped these businesses scale. (🎧Listen Here: http://bit.ly/DeepDiveIntoBusinessesAudio)
Timestamps:
- 2:55 Try to break down your content strategy into building blocks. For example, SEED breaks down its ingredients into content pillars to help educate the consumer on what the product does.
- 4:50 How to Get People To Buy Your Subscription Program
- 7:34 Your Design Should Align with Your Brands Mission & Story. SEED has a very minimalistic, clean design that aligns with its brand's mission. Their marketing content reads like a full-fledged course on biology.
- 9:59 Create an accountable influencer program that educates.
- 14:04 SEED uses Proof through Science & Research to strengthen their brand position & product values.
- 15:33 Showing Proof of How Your Product Works Is Essential
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