Ep. 61 Ellen Hedley, David Broom, Rachel McBryde on the importance of storytelling
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Ep. 61 Ellen Hedley, David Broom, Rachel McBryde on the importance of storytelling
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🎙️ Two Pints of Lager and a Spreadsheet
In this episode, Jon and Steve are joined by three North East founders who believe storytelling is more than marketing — it’s how we make sense of who we are and what we’re building:
📖 David Broom – Founder of B7
🎨 Ellen Hedley – Co-Founder of Vida Creative
📣 Rachel McBryde – Founder of McBryde & Co
Together, they explore how the stories we tell — and don’t tell — shape our confidence, decisions, and long-term success.
We discuss:
• The moments that give us permission to begin
• Why vulnerability builds credibility
• Building businesses later in life (and why that’s powerful)
• The pressure to appear polished — and how to resist it
• How storytelling fuels culture, connection, and clarity
This is a conversation for anyone who’s ever questioned if their story is worth telling. (Spoiler: it is.)
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🎧 Two Pints of Lager and a Spreadsheet is Blu Sky’s podcast about the real stuff behind running a business — hosted by co-founders Jon Dudgeon and Steve Robinson.
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