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Launch
- An Internet Millionaire's Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams
- Lu par : Patrick Lawlor
- Durée : 7 h et 12 min
- Catégories : Business et carrière, Développement commercial et entrepreneuriat

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Description
The start of everything is critically important - and every truly successful product or business starts with a successful launch. Unfortunately most entrepreneurs put all their focus into "getting the doors open" without giving much thought to creating a great launch. However, since 1996, Jeff Walker has been obsessed with creating hugely successful launches in our increasingly digital world. During those years Jeff created an unbroken string of amazing successes for himself and his clients. Operating tiny businesses in an almost underground society, they've collectively done over $400 million in sales.
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Ce que les auditeurs disent de Launch
Commentaires - Veuillez sélectionner les onglets ci-dessous pour changer la provenance des commentaires.
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Global
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Interprétation
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Histoire
- José DESGRIS
- 22/04/2019
Great recipee, critical information for success
On the overall, five stars. The path to the heart of the book is long, however if you want to relate to Jeff's path, it is important to follow through. Performance, five stars. I was wondering if I would critize on this point. Techniques and methods described imply little to big audiences. A chapter explains how to build a list at no cost or so and it surely is a fantastic one. History five stars. Jeff talks about the way he acted to live a better life. He also talks about other successfull marketers like the french marketer. Have to meditate not to become jaleous and start from scratch. Gone for a True offer launch very soon. Offering a course on how to make money with banking affiliate marketing in France. Seems so cool as means are there for Victory and help clients start building wealth. Cheers from France, All the best.
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Global
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Interprétation
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Histoire

- George
- 26/12/2016
Good but clearly meant to sell me more
The book is good and motivating. Although there is only one chapter dedicated to the actual mechanics of launching a new product. The rest of the chapters are meant for variations of this only piece of information. What stroke me is the continuous pushy pushy -this works and in my seminars we do more/ we go deeper in my seminars and works/ this guy did it who went to my seminars- he had a wonderful opportunity to fill space with concrete examples. Instead of that, most examples are: "this guy I know".. very far from a case study you could learn from: "this guy I know did it, and sold 400.000 on his first launch. Trust me it works"
41 personnes ont trouvé cela utile
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Global
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Interprétation
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Histoire

- David Rodwell
- 27/10/2016
This Guy Deserves Every Star He Gets
Would you listen to Launch again? Why?
In the spirit of full disclosure, I have an Audible subscription and I did buy this title. Yes I had heard of Mr. Walker but have never met him, purchased anything from him or been to an event. We are not related and he did not slip me $10 to write this.
As a person who has dabbled around the edges of Internet Based Business, I know the challenges of getting your product online and selling in a meaningful way....mostly because I failed the first few times around.
After the second time through this wonderfully read and meat packed book, I feel I have a solid foundation to go out and launch my business with a real plan and success strategy.
I do admit that I read some of the less than stellar reviews before I bought and now after reading the book, apparently I read a different book.
Of course it's obvious he has products galore to his credit, but I did not feel I needed to buy something else to get value out of this book. It stands along on its own feet!
If you are seriously looking to sell online, here is the bible if you plan to "Launch" your product.
21 personnes ont trouvé cela utile
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Global
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Interprétation
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Histoire

- DebG
- 18/07/2016
Very informative!
Mostly reviews for this book have been VERY positive, as mine will be. There are a couple of folks who have said it's just a scam, one big advertisement for other products he sells. Well, having listened to this on Audible, and having purchased the physical book to have the option to flip to specific parts as needed, I can say that what Jeff Walker provides in this book is the whole package. I have no doubt that if one were to purchase other materials from him, one would get even more information, but I did not get the impression he was holding back with just enough to tantalize one to spend more money on other products. (And I'll mention, that anyone in business who doesn't do cross selling is dumb. I for one am happy to hear about other products from a business that interests me.)
I can say that I have made a good living being in business for myself (two products and one service) most of my adult life. I'm an avid reader and a self-learner. The How To and Self Development books I've read though the years number in the hundreds. This book is up there in my top 10, maybe 5.
I am creating my first online product business, which being as cautious as I am, I've invested a tremendous amount research. This book has given me a solid plan that I feel confident about. I am about to put what I've learned into action. I'm so satisfied with Jeff's knowledge, experience, and the amount of information (he definitely over delivers), that I will, after my first few launches, purchase more from him, but this info is plenty to get me started on the right path.
17 personnes ont trouvé cela utile
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Global
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Interprétation
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Histoire

- Amazon Customer
- 14/08/2018
Good tips, but salsey
This book had good ideas sprinkled through, but I believe that some of the info is now outdated and it is really salsey. This is a way for him to put you on his sales funnel and opt in to his email list as well to get bonus content mentioned in the book. I think it could have been condensed to just the good stuff and been half as lon. I joined the list but later unsubscribed because I felt it was just meh.
5 personnes ont trouvé cela utile
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Global
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Interprétation
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Histoire

- brodie
- 27/10/2016
Sell sell sell
The repetition of his program name gets painful and feels like he is trying to hypnotise you into a purchase.
14 personnes ont trouvé cela utile
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Global
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Interprétation
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Histoire

- Chris
- 05/10/2016
Way to much fluff not enough content
Author talks in circles without really delivering much content. Reality is he isn't much of a "business man" simply someone who sells advice to sad people like you and me who want to start a business. Someone needs to be successful in selling something other than tips on how to be successful to truly have grounds to stand on. Issue with this guy is that is all he has done. This book sort of proves it, talking in circles giving his "secret phrases" of common sense sales practices
16 personnes ont trouvé cela utile
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Global
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Histoire

- Jorik
- 22/11/2016
great for entrepreneurs in the information bizz.
Its a great formula! Jeff shares a lot of information in this book, of course with a lot of success stories. In my opinion the book could have been more compressed to the core information, but it was all worth listening to. I recommend it to all business owners and aspiring business owners too!
You can get the $2000 PLF training or listen to this book. Maybe you should start with this book.
7 personnes ont trouvé cela utile
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Global
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Interprétation
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Histoire

- Heitor
- 01/09/2016
Read it twice
And I am going for a third one, now taking notes and putting in practice everything!
3 personnes ont trouvé cela utile
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Global
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Histoire

- Greg D. Partin
- 01/03/2018
Good if you are looking to open an email list busi
Good if you are looking to open an email list business. If not then this book is probably not for you.
6 personnes ont trouvé cela utile
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Global
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Histoire

- Jose
- 20/07/2016
Good, not great
It has some interesting strategies, I wish the case studies were more recent. Anyways good book.
6 personnes ont trouvé cela utile
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Global
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Interprétation
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Histoire

- Kevin Heinze
- 18/11/2019
trying to sell his book to me after I bought it
this is pretty much the exact thing I expect to hear/read from an internet guru I always said, if you watch videos they are just trying to sell you a course but if you buy their book you already spent money so you get information well this guy clearly shows that that's not the case I have listened to a guy bragging about his success for the past 2 hours, and all I really got out of it was a headache I mean it's true this guy sells himself pretty good and you can learn from that but honestly don't spent money on this just watch grant cardone or some other scam does the same job I'm actually sad that I spent my free book a month on this
2 personnes ont trouvé cela utile
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Global
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Histoire

- Nikolas Reichardt
- 03/02/2019
Boring & Repetitive
This book might have been insightful 10-20‘years ago. The author spent 1 1/2 hours telling me nothing practical, just how he and another „student“ of his made 6 figures incomes. Then it goes on another hour about the importance of e-mail lists. Mh.... It‘s a sell! I do not recommend it.
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Global
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Interprétation
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Histoire

- Gerd Ziegler
- 07/10/2017
Ein echter Klassiker der Onlinemarketing Szene
Zeitlose Tipps und Strategien, die nach wie vor aktuell sind. Außerdem sind die Inhalte direkt anwendbar für alle, die ihr Wissen vermarkten wollen.
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Global
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- Musicmeen
- 12/02/2017
Top Buch
Top für das Vermarkten eines digitalen Produktes.
Die einzelnen Schritte werden gut zum Nachmachen dargestellt.
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Global
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Interprétation
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Histoire

- Dr. Gumprecht
- 08/02/2017
Must read for entrepreneurs.
The author delivers what he promises in the titel. I can confirm that the content is congruent with all the things I have read on the topic.
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Global
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Histoire

- Julia
- 18/11/2017
one looong sales letter without any real info
I've heard so much about Jeff Walker and his PLF system but listening to this book made me wonder what the hype is about.
Instead of actionable steps or at least a real formula that the title promises, it's one case study after another. And he repeats the same cases over and over. Always saying how PLF made them a substantial amount of money without disclosing how exactly...
So this really is like listening to one long sales letter for his course.
Also, since it is a "product" launch formula, I've been waiting to learn how to sell my paintings. No such luck.
Alas, if you're not in the teaching business, this book holds little value for you.
This book is only advertisement for his workshop.
I'm really disappointed.
Also, the guy reading it wasn't my cup of tea, but that's not really relevant compared to the rest.
1 personne a trouvé cela utile
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Global
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Histoire

- S
- 25/04/2019
A sales blah blah for his own online course
The worst. Not concrete, no tips, no steps. Just tooting his own horn. Don't buy this book. Avoid it at all cost.
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Global
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Histoire

- Amazon Kunde
- 07/08/2017
Viel blabla, 0 konkrete Tipps. Zeitverschwendung!
Was für ein lächerlicher Witz. Die ganze zeit wird von einer Produkt launch formula gesprochen und 1000 Geschichten erzählt was die Leute doch für tolle launches hatten, doch am Ende fragt man sich : Was ist denn nun diese "Formel" die funktioniert!? Null konkrete Tipps, reine Geld macherei, Sry jeff walker...
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Global
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- Samyana
- 12/11/2017
Das beste Marketing Buch das ich je gehört habe.
Das beste Marketing Buch das ich je gehört habe. Auf keden Fall zu empfehlen auch für Deutsche
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