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Which Holiday Does the NFL Like the Most? Hint: Not Halloween

Which Holiday Does the NFL Like the Most? Hint: Not Halloween

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 The NFL doesn’t just own Sundays—it owns holidays, too. In this episode of Moneyballers, we’re breaking down which holidays the league values most when it comes to scheduling, TV rights, and revenue. From Thanksgiving’s historic triple-headers to Christmas Day’s growing influence, we’ll pull back the curtain on why certain dates carry more weight in the NFL’s financial playbook.

We’ll compare how games on Thanksgiving, Christmas, New Year’s, and even Halloween stack up against one another when it comes to viewership, advertising rates, and the league’s long-term strategy. You’ll hear why Thanksgiving remains the king, why Christmas is rapidly climbing in value, and how the NFL thinks about slotting games to maximize attention and dollars during the busiest times of the year.

If you’re enjoying Moneyballers, come check us out on X, TikTok, and Instagram for more behind-the-scenes NFL business breakdowns. And don’t forget to leave a rating and review—it’s the best way to help us grow and keep delivering the deep dives you love.
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