Titres dans Commerce

Paul Hartunian is a Giant in the world of publicity and most notably on how to get free publicity for your business. He is renowned for being the guy who sold the Brooklyn Bridge and tells the fascinating story which made this possible and has led to him teaching entrepreneurs across the world how to get a flood of publicity howver 'mundane' your business or product may be.

यह ख़ूबसूरत, चौंका देने वाली पुस्तक सरल, मज़ेदार, रहस्यमय और साहित्यिक भी है।' आंद्रे अगासी बिज़नेस स्कूल उत्तीर्ण...

Ray Dalio does not want you to listen to this audiobook. Late last year, when the billionaire founder of Bridgewater Associates, the largest hedge fund on the planet, announced that he was stepping down from the company he started out of his apartment nearly 50 years ago, the news made headlines around the world. Dalio cultivated an aura of international admiration and fame thanks to his company’s eye-popping success, coupled with a mystique he encouraged with frequent media appearances, celebrity hobnobbing, and his bestselling book, Principles.

Since the beginning of time, money and trading have shaped the economy of civilization. Among all of the day traders, the one who was most praised in his time was Jesse Livermore, who is regularly hailed as the greatest and most influential pioneer to have ever played the game. The illustrious Livermore's impressive career was marked by glittering, unparalleled highs, made possible by his trademark methods, which were listed in a bible that continues to be religiously referenced by day traders to this day.

The world's largest retailer, Walmart, has moved into Europe, with UK as its next target after Germany. Walmart operates about 3,601 stores, employs more than 910,000 people globally, and last year's sales amounted to $137.6 billion (85.7 billion pounds). This figure no doubt makes the owners of many corner shops and small retail chains shudder. About 90 million customers are being served on a weekly basis.

Elon Musk ist der da Vinci des 21. Jahrhunderts. Seine Firmengründungen lesen sich wie das Who's who der zukunftsträchtigsten Unternehmen der Welt. Alles, was dieser Mann anfasst, scheint zu Gold zu werden. Mit PayPal revolutionierte er das Zahlen im Internet, mit Tesla schreckte er die Autoindustrie auf und sein Raumfahrtunternehmen SpaceX ist aktuell das weltweit einzige Unternehmen, das ein Raumschiff mit großer Nutzlast wieder auf die Erde zurückbringen kann.

From its creation as a mail-order record company to the literal launch of Virgin Galactic, today Virgin is one of the premier ‘way-of-life’ brands in the world, trusted and enjoyed by many millions of people. In Business Stripped Bare, Sir Richard Branson shares the inside track on his life in business and reveals the incredible truth about his most risky, brilliant and audacious deals.

Step into the world of P. T. Barnum, the master of showmanship and a pioneering entrepreneur, with his timeless classic The Art of Money Getting. This book is not just a guide; it's a treasure trove of wisdom and practical advice from a man who built an empire from scratch. Whether you're an aspiring entrepreneur, a seasoned business owner, or someone looking to improve your financial acumen, Barnum's insights will inspire and empower you to achieve your financial goals.

A “gripping,” (Booklist) “clear-eyed, and honest” (The New York Times Book Review) biography of Samuel Colt—the inventor of the legendary Colt revolver (a.k.a. six-shooter)—which changed the US forever, triggering the industrial revolution and the settlement of the American West...

Bob Proctor, a star of the hit movie The Secret, is widely considered to be one of the greatest speakers in the world on the topic of prosperity. He has focused 40 years of his life around helping people create thriving lives, including spiritual awareness and rewarding relationships. Internationally know for his inspirational and motivational style, Bob has an incredible ability to help people get to the bottom of themselves and what it is they really want.

In this encore to his classic 1987 unauthorized biography of Steve Jobs (Steve Jobs: The Journey is the Reward), Jeffrey Young examines Jobs' remarkable resurgence, one of the most amazing business comeback stories in years.

From the Academy Award-nominated screenwriter of The Theory of Everything, Darkest Hour, and The Two Popes comes the fascinating account of Bill Gates and Warren Buffett’s friendship—one of the most impactful relationships in history, and the basis of an upcoming play and film. Few...

Ray Kroc fu un imprenditore, commerciante e finanziere, famoso per essere colui che comprò McDonald's ai fratelli Richard e Maurice McDonald nel 1955, 15 anni dopo la sua fondazione, facendo diventare un piccolo ristorante di provincia uno dei business più redditizi della storia. Nonostante non sia stato lui il creatore di McDonald's, fu lui a fondare la catena di fast food come la conosciamo oggi e il responsabile della sua internazionalizzazione ed espansione in America e all'estero.

Me & Issy is a love story about how a troubled and deprived child grew up and chanced to meet a man who worshipped her, brought her a fantasy life of four boys and extraordinary opulence—and banished her self-doubt. She in her turn was awestruck and mystified by his acumen and daring during his founding of the Four Seasons Hotels. Beginning with her childhood in North Toronto, in a very Jewish home surrounded by non-Jews, Rosalie enchants us with anecdotes about her family, Isadore Sharp’s family, and the growth of their own in the light of the expanding Four Seasons chain.

'The most explosive, mind-blowing business book I've ever read' – Bradley Hope, New York Times bestselling author of Billion Dollar Whale 'Jaw-dropping . . . well-told, well-structured and exquisitely reported' – Financial Times Discover the unauthorized, unvarnished story of famed Wall...

One of the world's most respected leaders, former IBM CEO Ginni Rometty overcame childhood and financial struggles to embark on a groundbreaking career that took her from entry-level engineer to eight years as the first woman CEO of an iconic global company. Forty years in business and public advocacy taught Rometty the transformative power of leadership that blends authenticity, relationships, and curiosity with vision, rigor, and conviction. In her personable yet direct voice, Rometty reveals experiences that taught her how to orchestrate change for clients, companies, and communities.

From John Mack, former CEO of Morgan Stanley, an intimate personal memoir and riveting business story, recounting how he helped grow the company from 300 to 50,000 employees over four decades, transformed a notoriously competitive culture into a successful and collaborative one, and lead the...

A gripping, groundbreaking biography of the combative man whose genius and force of will created modern capitalism. Founder of a dynasty, builder of the original Grand Central, creator of an impossibly vast fortune, Cornelius “Commodore” Vanderbilt is an American icon. Humbly born on Staten...

Legastheniker und Versager. Mit 16 Jahren bricht Richard Branson 1968 die Schule ab. Deren weitsichtige Einschätzung seiner Zukunft: Knacki oder Millionär. Nicht einmal drei Jahre später eröffnet er in der Oxford Street den ersten Virgin-Plattenladen und landet kurz darauf mit einem Plattenvertrag seinen ersten Millionen-Deal. Damit legt Branson den Grundstein seiner Virgin Group, die heute mehr als 20 Milliarden Dollar Umsatz erwirtschaftet und mehr als 50 000 Menschen beschäftigt.

The instant New York Times bestseller, now available in paperback and featuring a new afterword from the author—the insider's guide to the Facebook/Cambridge Analytica scandal, the inner workings of the tech world, and who really runs Silicon Valley “Incisive.... The most fun business book I...