Titres dans Écriture et publication

NEW YORK TIMES BESTSELLER An essential volume for generations of writers young and old. The twenty-fifth anniversary edition of this modern classic will continue to spark creative minds for years to come. Anne Lamott is "a warm, generous, and hilarious guide through the writer’s world and...

The Zettelkasten method is the perfect way to harness the power of technology to remember what you read and boost creativity. Invented in the 16th century and practiced to its fullest extent by a German sociologist who wrote 70 books and hundreds of articles, the Zettelkasten method is exploding in popularity. Writers of all types are discovering that digital tools make the method more powerful than ever, turning your digital life into an “external brain” or “bicycle for the mind”.

Most organizations struggle to grow. The most common issues that sales teams cite are 1) not enough leads and 2) conversion rate is too low. Cold Email Manifesto fixes both of these by giving you access to a predictable system for finding leads, messaging them, selling to them and growing your sales team.

This easy-listen audiobook will teach you all the essentials of copywriting, from understanding products, audiences, and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas work in the real world. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media, and print.

Whether it's a speedy note-to-self, a simple shopping list or a carefully penned thank-you note, putting words on paper is a daily habit - and can also bring us great joy and calm. In this book you'll discover practical ways to turn the ordinary ritual of jotting things down into a remarkable...

William Zinsser’s Writing to Learn shows students how to write clearly about any subject—from mathematics, physics and chemistry to art and music—and how to use writing as a means of learning. In his warm and engaging style, Zinsser dispels students’ fear of writing, and he shows them that the process of writing can help them understand a subject that they always thought they had no aptitude for. Taking students into many surprising corners of knowledge, Zinsser provides proof that every field has an accessible literature.

There are three kinds of feelings when reading a story: boredom, interest, and wow! To become a successful writer, you must create the wow feeling on as many pages as possible, and this requires writing that engages the reader emotionally. In his best-selling book, screenwriter Karl Iglesias explored the working habits of A-list Hollywood scribes. Now, he breaks new ground by focusing on the psychology of the reader.

In Joel's Schwartzberg's 10-plus years as a strategic communications trainer, the biggest obstacle he's come across - one that connects directly to nervousness, stammering, rambling, and epic fail - is that most speakers and writers don't have a point. They typically have just a title, a theme, a topic, an idea, an assertion, a catchphrase, or even something much less. This book shows you how to identify your point, leverage it, stick to it, and sell it and how to train others to identify and successfully make their own points.

Décryptez Les Fleurs du mal de Charles Baudelaire avec l'analyse du PetitLitteraire.fr ! Que faut-il retenir des Fleurs du mal, recueil poétique au parfum de scandale ? Retrouvez tout ce que vous devez savoir sur cette œuvre dans une analyse complète et détaillée. Vous trouverez notamment dans cette fiche :. • Un résumé complet. • Des éclairages sur le contexte de parution de l'œuvre et sur le procès dont il a fait l'objet. • Une analyse des spécificités de l'œuvre : le dandysme de Baudelaire, le statut du poète, le spleen baudelairien et le passage de l'amour de Dieu à la soumission au démon.

TOUTES les techniques requises pour vous définir comme rédacteur professionnel sont condensées dans ces pages et, bientôt, vous pourriez les serrer entre vos mains. Est-ce qu’il suffit de le lire une fois pour encaisser des chiffres fous? NON, mais il deviendra votre Bible pour surpasser la concurrence jour après jour, en appliquant chaque suggestion dans les travaux que vous allez développer. Apprenez l’art de l’écriture persuasive et devenez l’un des professionnels les plus recherchés sur le marché!

Blake Snyder, author of Save the Cat! and Save the Cat! Goes to the Movies, has delivered the audiobook countless readers and students have clamored for. Inspired by questions from his workshops, lectures, and emails, Blake listened to you and provides new tips, tactics, and techniques to solve your writing problems and create stories that resonate.

Es war der größte Fälschungsskandal seit Jahrzehnten: Ein Reporter des "Spiegel" hatte Reportagen und Interviews aus dem In- und Ausland geliefert, bewegend und oftmals mit dem Anstrich des Besonderen. Sie alle wurden vom "Spiegel" und seiner legendären Dokumentation geprüft und abgenommen, sie wurden gedruckt, und der Autor Claas Relotius wurde mit Preisen geradezu überhäuft. Aber: Sie waren - ganz oder zum Teil - frei erfunden. Juan Moreno hat, eher unfreiwillig und gegen heftigen Widerstand im "Spiegel", die Fälschungen aufgedeckt.

NEW YORK TIMES BEST SELLER An insightful look into the mind of a master storyteller—and a unique look at the craft of writing from the beloved and best-selling author of 1Q84, Norwegian Wood, and What I Talk About When I Talk About Running. "Murakami is like a magician who explains...

Décryptez L'Alchimiste de Paulo Coelho avec l'analyse du PetitLitteraire.fr ! Que faut-il retenir de L'Alchimiste, le conte philosophique devenu un succès mondial ? Retrouvez tout ce que vous devez savoir sur cette œuvre dans une analyse complète et détaillée. Vous trouverez notamment dans cette fiche : Un résumé complet; Une présentation des personnages principaux tels que Santiago, et l'Alchimiste; Une analyse des spécificités de l'œuvre : "Un roman initiatique", "Le merveilleux", "La réception de L'Alchimiste", "Les principaux thèmes" et "La lecture et l'écriture".

Discover the power of (finally) getting unstuck, claiming your clarity, and becoming the person whose life you want to live–all through a simple self-care practice you can build into your daily routine. For anyone who's trying to make sense of their life, who wants to get unstuck from the...

"Part memoir, part pep talk, the timely and inspirational guide for listeners and writers alike exudes Anders's colloquial and casual presence." - AudioFile Magazine This program is read by the author. From Charlie Jane Anders, the award-winning author of novels such as All the Birds in the Sky...

“Mary Oliver would probably never admit to anything so grandiose as an effort to connect the conscious mind and the heart (that’s what she says poetry can do), but that is exactly what she accomplishes in this stunning little handbook.”—Los Angeles Times From the beloved, legendary poet...

A fascinating exploration of how to use the power of storytelling to create irresistible pitches, build passionate brand loyalty, motivate teams and lead with charisma. 'Will Storr is a genius' Rory Sutherland 'A captivating and enlightening read . . Will Storr is an unusually talented and...

NEW YORK TIMES BESTSELLER An accessible and inspirational guide to bringing the art and creativity of songwriting into your life, from the Grammy-winning cofounder of Wilco and Uncle Tupelo There are few creative acts more mysterious and magical than writing a song. But what if the goal...

A day-by-day guide to help aspiring writers through the process of getting the first draft of a novel or memoir onto the page, The 90-Day Novel was workshopped at LA Writers' Lab over the course of 10 years and has helped thousands of writers complete their work.