Résultats Éditeur "Tantor Audio" dans Éducation et apprentissage

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

Discover a way to end constant power struggles with your defiant, oppositional, "impossible" five-to-12-year-old, with the help of leading child psychologist Russell A. Barkley. Dr. Barkley's approach is research based, practical, and doable - and leads to lasting behavior change. Vivid, realistic stories illustrate what the techniques look like in action. Thoroughly revised to include the latest resources and 15 years' worth of research advances, the second edition also reflects Dr. Barkley's ongoing experiences with parents and kids.

Roughly half the world's population speaks languages derived from a shared linguistic source known as Proto-Indo-European. But who were the early speakers of this ancient mother tongue, and how did they manage to spread it around the globe? The Horse, the Wheel, and Language solves a puzzle that has vexed scholars for two centuries and recovers a magnificent and influential civilization from the past. 

Kids are naturally curious, but when it comes to school it seems like their minds are turned off. Why is it that they can remember the smallest details from their favorite television programs, yet miss the most obvious questions on their history test? Cognitive scientist Dan Willingham has focused his acclaimed research on the biological and cognitive basis of learning and has a deep understanding of the daily challenges faced by classroom teachers.

A comprehensive resource for parents, therapists, caregivers, and educators, packed with lifelong strategies for Autism Spectrum Disorder (ASD) management and support.

 Oxygen takes the listener on an enthralling journey, as gripping as a thriller, as it unravels the unexpected ways in which oxygen spurred the evolution of life and death. 

 Teach Like a Champion 3.0 is the long-awaited update to Doug Lemov's highly regarded guide to the craft of teaching. This book teaches you how to create a positive and productive classroom that encourages student engagement, trust, respect, accountability, and excellence. In this edition, you'll find new and updated teaching techniques, the latest evidence from cognitive science and culturally responsive teaching practices, and an expanded companion video collection.  

One person talks; the other listens. It's so basic that we take it for granted. Unfortunately, most of us think of ourselves as better listeners than we actually are. Why do we so often fail to connect when speaking with family members, romantic partners, colleagues, or friends? How do emotional reactions get in the way of real communication? This thoughtful, witty, and empathic book has already helped over 100,000 people break through conflicts and transform their personal and professional relationships.

Why Don't Students Like School? (2nd Edition) features 25 percent updated material while still honoring the classic, beloved approaches of the original. The second edition will help teachers improve their practice by explaining how they and their students think and learn and reveals the importance of story, emotion, memory, context, and routine in building knowledge and creating lasting learning experiences. 

In her debut book, Modern Etiquette Made Easy, the Queen of Good Manners Myka Meier takes formal etiquette that she learned while training under a former member of the queen of England's household and breaks it down into five easy steps to help you feel 100 percent confident in the areas of social, dining, business, and networking etiquette. 

This remarkable and monumental book at last provides a comprehensive answer to the age-old riddle of whether there are only a small number of "basic stories" in the world. Using a wealth of examples, from ancient myths and folk tales via the plays and novels of great literature to the popular movies and TV soap operas of today, it reveals that there are seven archetypal themes which recur throughout every kind of storytelling. 

What does diversity do? What are we doing when we use the language of diversity? Sara Ahmed offers an account of the diversity world based on interviews with diversity practitioners in higher education, as well as her own experience of doing diversity work. Diversity is an ordinary, even unremarkable, feature of institutional life. Yet diversity practitioners often experience institutions as resistant to their work, as captured through their use of the metaphor of the "brick wall". On Being Included offers an explanation of this apparent paradox.

Need networking know-how, but don't know where to turn? Run-don't walk-to the no-nonsense networking guidance offered in this friendly guide! Whether you're a networking administrator or an everyday computer user looking to set up a network in your home or office, Networking for Dummies, seamlessly gets you connected with the basics and gives you the knowledge to work out whatever kinks may come your way-in no time.

J. Kenji Lopez-Alt's debut cookbook, The Food Lab, revolutionized home cooking, selling more than half a million copies with its science-based approach to everyday foods. And for fast, fresh cooking for his family, there's one pan Lopez-Alt reaches for more than any other: the wok. Whether stir-frying, deep frying, steaming, simmering, or braising, the wok is the most versatile pan in the kitchen.

Job Interviewing for Dummies will teach you how to prepare for your next job interview, deal with tough questions, and gain the tools and skills to interview with confidence and poise. This book offers a structured, step-by-step approach for succeeding in virtual and in-person interviews. You'll find information, strategies, and examples to empower you to present your best self to potential employers. Learn how to anticipate and prepare for the most likely questions, regardless of your level or industry, and be prepared for anything.

As a board-certified behavior analyst (BCBA), you work with a wide range of clients, particularly those with autism spectrum disorder (ASD). Some of these clients may not be verbal at all on one end of the spectrum, while some may have very advanced language skills on the other. For these clients and their families, you need a flexible and adaptable therapeutic framework to ensure the best behavior outcomes. Drawn from relational frame theory (RFT), acceptance and commitment therapy (ACT) can help.

Neurobiology is a notoriously difficult subject, but Neurobiology For Dummies explains the essentials in terms anyone can understand. This fun and accessible book covers the fundamentals, covering the anatomy, physiology, and pathology of the nervous system. Students in fields like neuroscience and pharmacology will get a complete overview of the molecular and cellular mechanisms of the nervous system, making it easier to complete coursework and pass exams. In this updated edition, fresh examples highlight the latest research, so you'll be prepared with a current understanding of the science.

Conscious Living is a practical guide for the individual that brings new insights into a fundamental truth of daily life. Five simple lessons of "conscious living", rooted in the ancient traditions of Stoicism and Taoism, help us overcome obstacles and fears and awaken our own creativity.

We all know eloquence when we hear it. But what exactly is it? And how might we gain more of it for ourselves? This entertaining and, yes, eloquent audiobook illuminates the power of language from a linguistic point of view and provides fascinating insights into the way we use words. David Crystal, a world-renowned expert on the history and usage of the English language, probes the intricate workings of eloquence in this lively analysis. Crystal focuses on the here and now of eloquent speaking - from pitch, pace, and prosody to jokes, appropriateness, and how to wield a microphone.

Parlez-vous Doggish? At long last, dogs will know just how smart their owners can be. By unlocking the secrets of the hidden language of dogs, psychologist Stanley Coren allows us into the doggy dialogue, or "Doggish", and makes effective communication a reality. Drawing on substantial research in animal behavior, evolutionary biology, and years of personal experience, Coren demonstrates that the average house dog can understand language at about the level of a two-year-old human.