Résultats pour "The Handbook" dans Écriture et publication

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. 

From 70 of the most successful mystery writers in the business, an invaluable guide to crafting mysteries—from character development and plot to procedurals and thrillers—“this is a writing guide that readers and writers will turn to again and again” (Booklist, starred review). Mystery...

Audiobook narration is fun, varied, and a whole lot of hard work. Tanya Eby's handbook draws on her 25 years of experience in the audiobook industry to give narrators tips, suggestions, and information on the art and business of audiobook narration.

The Author Heir Handbook is a concise guide for heirs written in plain English that will help you understand an author's publishing business, the different components that the deceased author used to create books and income, and how to manage those components. It will save you countless hours by helping you figure out where to spend your time and effort. Managing an author's estate is hard work, but this book will help simplify the process. You just might even be able to do more with the estate than the author ever could in their lifetime.

There are a lot of books about writing out there. If you’re like most writers, you’ve just about read or listened to them all. But learning how to write (and organize and outline and plot and edit and save the cat and market a breakout book) is one thing. Making and living a sustainable creative life in the face of...everything...is an entirely different matter. To know how to do that, we need to take a look at what goes on between the lines of our lives as writers so that we can live them with maybe a little more thought and intention.

Learn how to turns words into cash, that's all you need. Get this audiobook now and you'll learn how to.

Schriftsteller müssen nicht nur schreiben. Sie müssen auch die emotionale Achterbahnfahrt des Autorendaseins überleben. Selbstzweifel, Versagensängste, die Suche nach Bestätigung, Perfektionismus, Schreibblockaden, Vergleichszwang, Überforderung und vieles mehr begegnen uns auf dieser Reise. Während du dich mit diesen Gefühlen herumschlägst, kommt es dir vielleicht so vor, als wärst du allein. Doch es ist alles Teil des kreativen Prozesses, den jeder Autor durchmacht.