In this episode, Mike Wolf is joined by Mark Stouse, Chairman and CEO of Proof Analytics.ai to discuss marketing, AI, the real feelings in the C-Suite and so much more.

Don’t miss this great episode, and be sure to send in your questions for Mike to answer in a future one.

Find more from Mark and the team at Proof: https://www.proofanalytics.ai/about

Mark on LinkedIn: https://www.linkedin.com/in/markstouse

Show highlights:

01:20 - Mark’s journey toward being t-shaped

05:30 - Having the right people in the right roles

07:50 - The Mission behind Proof

10:30 - Starting a business with NO marketing budget

12:55 - The place for AI

23:50 - Mark’s book

30:55 - Timeline for the book release

31:40 - The real feelings of the C-Suite

36:35 - The Multiplier Power of Marketing

39:00 - How are these conversations affecting Mark’s mindset & business strategies

For consulting inquiries: http://www.tradelinksales.com

In this episode, Mike Wolf talks through some common small business problems and the solutions to them. Don’t miss this great episode, and be sure to send in your questions for Mike to answer in a future one.

Show highlights:

01:00 - What happens if I start a business & it fails?

02:30 - Struggling with acquiring customers

04:00 - What’s your brand & what does it represent?

06:20 - Lead Generation

08:00 - The Importance of the Customer Service Experience

10:25 - Hiring people that are the RIGHT people for YOUR business

12:20 - Are you giving people the opportunity to win (including yourself)?

13:45 - Financial Planning

14:20 - How do you scale the business?

15:05 - Recap

16:05 - “You control your destiny, you control your own hustle, you control your own time management”

17:45 - Follow & Review the Journey of Business in Spotify & Apple Podcasts

For consulting inquiries: http://www.tradelinksales.com

In this episode, Mike Wolf shares the keys to closing out this year strong, and some areas of interest as you’re laying plans for 2024. Don’t miss this great episode, and be sure to send in your questions for Mike to answer in a future one.

Show highlights:

01:00 - How to maximize your momentum going into the fourth quarter

02:30 - Plan for 2024 NOW

04:35 - Marketing Trends for 2024

08:50 - How can YOU be innovative & stand out?

09:55 - E-Commerce consulting

10:55 - Health and Wellness Services

11:30 - VR/AR

12:05 - Online Learning/Remote Education

12:58 - Senior Care Services

13:28 - Smart Home Tech

13:50 - Social Media Management

For consulting inquiries: http://www.tradelinksales.com

“All of us have a story, it’s ours to tell. But when you share yourself with others, the self confidence that arises from that will change the way you do life.”

In this episode, Mike Wolf shares some thoughts on criticism, focus and especially your own personally story, and who you’re allowing to tell it. Don’t miss this great episode, and be sure to send in your questions for Mike to answer in a future one.

Show highlights:

01:10 - What happens when you step into your own story?

02:10 - How do we turn off the outside noise?

03:00 - Can you survive the TEMPORARY pain?

04:15 - Don’t subscribe to other people’s metric systems

05:00 - Every part of who we are ultimately drives our success

05:55 - You experience the life you focus on

07:15 - “It’s easier to live the lie”

08:10 - What’s the solution?

09:30 - “Criticism is truly the cost of praise”

11:20 - “Try being consistently good instead of occasionally great”

12:30 - Criticism is made to be reverse engineered

For consulting inquiries: http://www.tradelinksales.com

In this episode, Mike Wolf shares some insight into his own personal journey of “bouncing back”. This is the JOURNEY of business, and as Mike says, healing is part of that journey. Don’t miss this great episode, and be sure to send in your questions for Mike to answer in a future one.

Show highlights:

01:10 - The amnesia of the business owner

03:10 - You can only control what YOU can control

05:05 - Defining who you are

06:28 - “The cost is high but the reward is great.”

08:15 - “Focus on remembering who you are”

09:20 - How to get back on track

11:20 - The importance of structure

13:35 - “Healing is part of the journey”

For consulting inquiries: http://www.tradelinksales.com

“Some people are not equipped to handle that altitude that you’re going to.”

In this episode, Mike Wolf answers some listener questions on mindset, relationships that get “left behind” in your business journey and time spent on “getting better”. Don’t miss this great episode, and be sure to send in your questions for Mike to answer in a future one.

Show highlights:

01:20 - Creating the right mindset to start your own business

05:25 - How to handle people in your life that feel “left behind”

08:15 - How much time should I be working on my “craft”

For consulting inquiries: http://www.tradelinksales.com

“Winning together always beats winning on your own.”

In this episode, Mike Wolf catches us up on where he’s been, where the show is going and then answers some burning questions from listeners that have been filling up his inbox. We talk about starting an e-commerce business in 2023, the ins and outs of using others platforms, starting a business with a risk averse spouse and hiring new talent for your business. Don’t miss this great episode, and be sure to send in your questions for Mike to answer in a future one.

Show highlights:

00:35 - Where Mike has been & where the show is going!

02:30 - Thinking about starting an e-commerce business in 2023

05:35 - Building your OWN platforms

07:50 - Verify & Test all of your logistics

09:50 - Hiring new talent for your business

11:55 - How to start a side-hustle when your spouse isn’t a risk-taker

For consulting inquiries: http://www.tradelinksales.com

“I’M happy to pay for it, but you should be giving this away for free.”

Joel Sharpton is a podcast consultant and editor who has produced 1000’s of episodes for clients and 100’s for his own shows. He helps brands, businesses, entrepreneurs & others share their message with the world through podcasting and video production.

In this episode, Joel’s podcast, Always Listening, crosses over with ours as we share some great insight into content creation, how to do it, what we’ve gained from it and why every leader should be thinking about it.

You can find Joel at JoelSharpton.com and Always Listening on all podcast platforms or at Joel’s YouTube Channel here.

We talk about Joel and Mike’s background, how to keep the creation FUN instead of becoming a job, and the ROI on failure for both Mike and Joel’s businesses.

Show highlights:

00:45 - Who is Joel Sharpton

02:30 - The limit that led to Joel’s podcasting

05:10 - How to keep Content creation FUN instead of a job

06:50 - The negative impact of parenthetical phrases

08:15 - Mike’s first 12 episodes

08:45 - The two things you wonder as a creator

10:45 - How Mike expanded his reach for guests

13:00 - Podcasting IS self talk

15:45 - Who is Mike Wolf?

18:30 - Mike’s decision to become more public facing

27:15 - Podcasting as legacy

29:30 - What is the hardest part of podcasting through your first 12 episodes

31:30 - Recording schedule

41:55 - Leveraging your reach

43:25 - Loving Being a Novice

52:30 - Mike’s ROI of Failure

1:05:00 - Joel’s ROI of Failure

1:13:45 - Sponsorship

1:17:00 - How to find Joel (or Mike)

For consulting inquiries: http://www.tradelinksales.com