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Simplifying Small Business: The Growth Table

Simplifying Small Business: The Growth Table

De : Karin Velez
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I'm Karin Velez, a multi-passionate entrepreneur with 25+ years' experience in small business. My mission is to help you manage the day-to-day tasks of running your operation, whether you’re a solopreneur doing it all on your own or have just a few employees or contractors. I take the tasks that weigh you down and simplify and demystify them, so you can spend more time working ON your business and doing the inspirational things that sparked that passion in the first place. Pull up a seat each Wednesday at the Growth Table and let's Simplify your Small Business.Karin Velez Economie Management Management et direction
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  • DIY Marketing Strategy: Finding Customers Without Spending a Fortune - Ep. 10
    Mar 4 2026

    Today we’re building a simple DIY marketing strategy you can run for 90 days without fancy tools, without a big budget, and without feeling like you have to be a full-time content creator.

    Your goal with sales and marketing is not to do everything. We want to pick two or three marketing plays we can repeat every single week.

    Consistency beats intensity. Every single time. So, if we can find two or three actions we can take every week, those actions will compound over time to create a real difference in your marketing which, of course, leads to sales.

    It is very easy to get caught up in the day-to-day operations of the business and neglect the parts that actually get us those clients or customers that bring in the revenue. It is important to be intentional about driving that part of our business on a consistent basis.

    Let's get into it.

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    If you want support staying consistent, join us in The Growth Table Small Business Collective. Monthly workshops, a resource library you can actually use, peer support, and access to me as a mentor when you need a nudge or a next step.

    https://GrowthTableSBC.com

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    17 min
  • Setting Up Your Online Presence: Website, Email, and Social Media - Ep. 9
    Feb 25 2026

    You do not need a perfect website, a thousand followers, or a fancy funnel to start getting customers. Today we’re setting up your online presence in a way that’s simple and realistic.

    If you’re just starting out, your online presence should do one job: help the right people understand what you do and take the next step.

    And, yes, I'm going to preach to you about an email list. Because this is a key piece to the puzzle.

    Let's get into it.

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    If you want a calm place to build, off social media, come join us in The Growth Table Small Business Collective. You get monthly workshops, a growing resource library, peer-to-peer support, and access to me as a mentor when you need direction.

    https://growthtablesbc.com

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    16 min
  • How to Explain What Your Business Does - Ep. 8
    Feb 18 2026

    If people don’t understand what you do quickly, they don’t buy. And that’s not because your business isn’t valuable, it’s because your message isn’t clear yet. Today, we’re going to fix that by Crafting Your Brand Message and Elevator Pitch!

    Today is all about your message: how to explain what you do in a way that’s clear, confident, and consistent on your website, in a DM, in a networking event, and anytime anyone asks, “What do you do?”

    By the end of this episode you’ll have:

    • a one-sentence brand message,

    • a 10-second hook,

    • a 30-second pitch,

    • and a simple way to keep your message consistent everywhere.

    Let's get into it.

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    If you’d like a calm place to keep building your message, come join us in The Growth Table Small Business Collective. We host monthly workshops, keep a growing resource library, and offer peer-to-peer support, and you get access to me for questions and simple guidance. It’s a low-pressure way to get consistent help while you grow.

    https://growthtablesbc.com

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    13 min
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