How to Explain What Your Business Does - Ep. 8
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How to Explain What Your Business Does - Ep. 8
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If people don’t understand what you do quickly, they don’t buy. And that’s not because your business isn’t valuable, it’s because your message isn’t clear yet. Today, we’re going to fix that by Crafting Your Brand Message and Elevator Pitch!
Today is all about your message: how to explain what you do in a way that’s clear, confident, and consistent on your website, in a DM, in a networking event, and anytime anyone asks, “What do you do?”
By the end of this episode you’ll have:
• a one-sentence brand message,
• a 10-second hook,
• a 30-second pitch,
• and a simple way to keep your message consistent everywhere.
Let's get into it.
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If you’d like a calm place to keep building your message, come join us in The Growth Table Small Business Collective. We host monthly workshops, keep a growing resource library, and offer peer-to-peer support, and you get access to me for questions and simple guidance. It’s a low-pressure way to get consistent help while you grow.
https://growthtablesbc.com
