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Behind The Chain

Behind The Chain

De : Joey Luttrull
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I've spent the last decade as a headhunter, partnering with some of the world’s largest and most influential companies & brands, I've had a front-row seat to the mechanics behind how businesses are built—from their leadership structures and talent strategies to their operational models and cultural DNA.

What’s always fascinated me is that while every company might aim for growth and innovation, how they get there varies dramatically depending on the industry they’re in. The way a cutting-edge eCommerce brand scales is worlds apart from how a legacy Logistics provider evolves or how a high-street Retail giant adapts to digital transformation. These intricacies are often overlooked, yet they shape the way industries function, grow, and impact the wider world.

Through countless conversations with Founders, Executives, and hiring managers, I began to see patterns—and differences—that sparked a deeper curiosity: What makes each of these arenas tick? What challenges do they face behind the scenes? How do the people at the helm make decisions that ripple across the economy, employment, and society at large?

That’s why I launched Behind the Chain.

This podcast is a place where we unpack the business models, leadership mindsets, and industry dynamics that define different sectors—from eCommerce to healthcare, manufacturing to fintech, and beyond. I sit down with the operators, thinkers, and builders who are in the trenches, bringing their stories to light so we can better understand how industries really work behind the chain of command, decisions, and outcomes.

It’s part curiosity, part professional obsession—and 100% driven by a desire to uncover the layers of business that often go unseen.

Whether you're a Founder, CEO, aspiring Execuitive OR simply fascinated by the architecture of business, Behind the Chain offers a rare lens into what it really takes to build and scale in today’s ever-changing landscape.

© 2026 Behind The Chain
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Épisodes
  • Achieving the Best-in-Class Results, Global Returns E-commerce Expert: Giorgio Vitale
    Apr 23 2026

    Join us on Behind The Chain for episode #18, with Special Guest - Giorgio Vitale, Co-Founder & CRO of Back.Tech!

    In this exclusive episode, Joey explores the world of reverse logistics with Giorgio. He enlightens us on how he sees it differently, that for too long, returns have been treated as an operational cost. Processed after the fact, based on assumption, and written off as the price of doing business. But now, Back solutions brings verification and control into the returns process, with every return being assessed before a decision is made. Condition is verified, policies are applied instantly, and the right outcome is determined upfront.

    Back.Tech exists to fix a broken part of retail. Returns.

    Joey & Giorgio chat around the pillars of:
    • What makes a strong consumer returns network & how BackTech optimises this
    • Case Study - where he has improved performance through reverse logistics
    • How ESPR origins of product data has improved over the years and why is it so important to the consumer experience
    • Where the biggest challenges are coming from in Global E-commerce operations

    Listeners will get insights into real-world examples of market leading delivery solutions to facilitate and support retail innovation and eCommerce.

    Listen & Enjoy.

    Subscribe to our Youtube Channel where you can catch the live episode - www.youtube.com/@BehindTheChain-Podcast

    Sponsors:
    If you are a Logistics Technology Company or Major eCommerce Fashion Brand. Let's talk - joey.luttrull@edgewellsupplychain.com

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    59 min
  • Market Leading Transparency for Major eCommerce Brands, with CEO: Stuart Hill
    Apr 18 2026

    Join us on Behind The Chain for episode #17, with a very Special Guest, Stuart Hill the Founder of Trakii and Asset Guard!

    He started his CEO Journey in 2012 at wnDirect, then went onto lead FARTECH as SVP and demonstrated remarkable growth of the company on a global scale, but most recently propelled DHL eCommerce UK through a 16% sales increase, by aligning global objectives with his strategy intelligence.

    In this exclusive episode, Joey sits down with Stuart Hill, now the Founder of Trakii & Asset Guard. They explore his unbelievable journey at the CEO, Chairman and Advisor of many major logistics companies. Nearly 50 years of age, the advice he'd give to him former self as a dad of four and successful business owner, is to "make time, be present. Put the phone down and pay attention, life goes fast". And, on the business front he encourages anyone to start, now - "you can handle more than what you think and go with your gut no matter the cost!"

    You just have to believe in what your doing before you see it...

    Joey & Stu chat around the pillars of:
    • The secret to leadership transition and what makes a strong leader
    • His current take on the Luxury eCommerce landscape
    • How has Trakii & Asset Guard developed, and impacted the customer experience
    • Stu's predictions are for post-purchase space over the next 5 years

    Listeners will get insights into real-world examples of market leading delivery solutions to facilitate and support retail innovation and eCommerce.

    Listen & Enjoy.

    Subscribe to our Youtube Channel where you can catch the live episode - www.youtube.com/@BehindTheChain-Podcast

    Sponsors:
    If you are a Logistics Technology Company or Major eCommerce Fashion Brand. Let's talk - joey.luttrull@edgewellsupplychain.com

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    39 min
  • Fulfilment has a New Founder - Make Space for: Joe Kaye
    Apr 4 2026

    Join us on Behind The Chain for episode #16, with Special Guest Joe Kaye, Founder of Arlo Fulfilment!

    Joe takes us into the world of fulfilment Logistics, sharing how he started up Arlo Fulfilment and how the company continues to evolve. Having recently celebrated an entire first year as a founder, he has now experienced what it takes to streamline fulfilment operations successfully and has overcome expected challenges that have cropped up. He's soon to be at top of his game, operating around the clock with his business partner Beth, to now scale the company and take it to it's new heights!

    Joey & Joe chat around the pillars of:
    • The rationale behind the decision to start-up a 3PL provider
    • What advice would Joe give anyone who is thinking of doing the same
    • With Arlo Fulfilment being in it’s early stages, what partnerships is Joe looking to explore...
    • Where he sees the company in 5 years time!

    Listeners will get insights into real-world examples of market leading delivery solutions to facilitate and support retail innovation and eCommerce.

    Listen & Enjoy.

    Subscribe to our Youtube Channel where you can catch the live episode - www.youtube.com/@BehindTheChain-Podcast

    Sponsors:
    If you are a Logistics Technology Company or Major eCommerce Fashion Brand. Let's talk - joey.luttrull@edgewellsupplychain.com

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    35 min
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