Join us on Behind The Chain for episode #31, with Special Guest - Rebecca Griffiths, Founder & CEO of Primis.

To capture this latest episode, Joey and the BTC team were extremely lucky to have Rebecca fly in from Dubai, which is her permanent home - it made sense to squeeze the whole juice out of the lemon on this occasion, so strap in for 90 minutes of high class energy and expertise from a female founder in technology and who is transforming AI within the retail space!

Rebecca covers the reasons why her eCommerce specialism is taking the market by storm across the GCC Middle East Region, as she delivers on all accounts when it comes to providing the infrastructure, intelligence, and integration that brands need to sell anywhere, ship everywhere, and satisfy every customer, making global commerce feel as simple as selling next door.

How good would it be to run a robust customer experience platform, built to automate cross-border compliance and unify the global customer journey?

Joey & Rebecca cover:
• The biggest operational challenges & benefits of building a business from Dubai
• What the required GTM strategy when it comes to selling cross border & tech
• What leadership challenges are faced and how they are combatted
• The key to building a sustainable brand

Listeners will get insights into real-world examples of market leading delivery solutions to facilitate and support retail innovation and eCommerce.

Listen & Enjoy.

Subscribe to our Youtube Channel where you can catch the live episode - www.youtube.com/@BehindTheChain-Podcast

Sponsors:
If you are a Logistics Technology Company or Major eCommerce Fashion Brand. Let's talk - joey.luttrull@edgewellsupplychain.com