Summary

Struggling to stand out on Etsy? Discover how Nancy Badillo, a digital marketing expert with over 15 years of experience, turned her setbacks into a thriving Etsy business. In this episode, Nancy breaks down the exact market research and keyword strategies that help sellers find profitable niches, boost visibility, and increase their average order value. Learn how to create irresistible digital products, enhance user experience, and use personalization and bundles to drive more sales. If you want to master Etsy trends and grow your shop with proven techniques, this episode is your roadmap to success.

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Takeaways

• Nancy Badillo has over 15 years of experience in the Etsy space.
• Market research is crucial for identifying trends and opportunities.
• Niche down to create specific product variations that attract buyers.
• Avoid vague keywords and focus on long-tail keywords for better visibility.
• User experience is key; provide clear instructions and support for customers.
• Boost average order value by offering bundles and upsells.
• Personalization can increase customer satisfaction and sales.
• Design mistakes often include overcrowded images and poor formatting.
• Utilize keyword research tools to find high-demand, low-competition keywords.
• Engage customers with valuable freebies to build trust and encourage repeat purchases.

Chapters

00:00 Introduction to Nancy Badillo and Her Journey
03:00 Understanding Market Trends and Keywords
05:52 Effective Keyword Research Strategies
09:05 Niche Down: Creating Variations of Products
12:09 Common Keyword Mistakes to Avoid
14:57 Design Mistakes and User Experience
17:57 Boosting Average Order Value and Customer Retention
21:02 Final Thoughts and Where to Find Nancy Badillo

Resources

https://goldcityventures.com/gifting-gold-podcast - Free Workshop to learn the basics of selling POD

https://goldcityventures.com/workshop-pdcst - Free workshop to learn the basics of selling digital products online

👉 Watch on YouTube: https://youtu.be/Y6V8rG1v8NY

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Follow Nancy Badillo on:

Instagram: @nancybadillo13

YouTube: @NancyBadillo

Official Website: nancybadillo.com

Follow Cody and Gold City Ventures:

Instagram: @goldcityventures

Facebook: @goldcityventures