Résultats lu par "Rayan Madan" dans Toutes les catégories

Today, firms have many language-based decisions to make—from the brand name to the language of their annual reports to what they should or shouldn't say on social media. Moreover, consumers leave a goldmine of information via their words expressing their likes, dislikes, perceptions and attitudes. What the firm communicates and what consumers say have an impact on consumer attitudes, satisfaction, loyalty, and ultimately, on a firm's sales, market share and profits. In this book, Abhishek Borah meticulously and marvellously showcases the influence of language on business.

Gita for the CEO makes the timeless wisdom of the philosophical classic, the Bhagavad-Gita, accessible to the contemporary mind. Condensing the relevant principles from the Gita into 10 sutra-like statements, it brings a richer, more spiritual appreciation of life, work and success.

When did the first humans arrive in India and how did they get here? What are Roman artifacts from hundreds of years ago doing in a town near Puducherry? How did merchants from Arabia end up near Kochi? From the east coast of Africa to Australia, one big blue body of water has connected diverse peoples and cultures for thousands of years: the incredible Indian Ocean. Listen in to learn about the fearless travelers and sailors, pirates and conquerors who set out to cross the ocean in search of gold and glory, and discover how geography can shape the course of history.

Nothing is as daunting as a goal. Many of us struggle with achieving them—be it in life, health, love and career. When you set unrealistic goals and keep failing, your intelligently designed brain tries to protect you from the pain and negative emotions that come with failure. In Small Wins Every Day, Luke Coutinho presents a simple premise with powerful results, teaching you to rewire your brain for success. The hack? Break down your goals into small wins that you can achieve every day. Stacked over time, these contribute to significant lifestyle changes, good health and happiness.