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Results by "Naresh Malhotra - editor" in All categories
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Consumer Experiences and Emotion Management
- By: Avinash Kapoor, Naresh Malhotra - editor
- Narrated by: Adam Lofbomm
- Length: 4 hrs and 41 min
- Unabridged
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The purpose of this book is to emphasize the value of emotions and explore mental behavioral and emotional dimensions that affect consumers of all age groups, societies, and cultures. This book is an excellent reference for students, executives, marketers, researchers, and trainers. It includes the different elements of emotion, evidence of how emotions govern and organize consumer life, and emotion and individual functioning, including psychological disorders and well-being.
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Consumer Experiences and Emotion Management
- Narrated by: Adam Lofbomm
- Length: 4 hrs and 41 min
- Release date: 08/09/2020
- Language: English
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