Résultats lu par "David Drummond" dans Toutes les catégories

Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book proclaims that the only way to stand out in today’s marketplace is to build your product or service into a brand - and provides the step-by-step instructions you need to do so.

A sharp and illuminating history of one of capitalism’s longest running tensions—the conflicts of interest among public company directors, managers, and shareholders—told through entertaining case studies and original letters from some of our most legendary and controversial investors and...

We've examined the ideas, insights, and best practices from the past year of Harvard Business Review to bring you the latest, most significant thinking driving business today. With authors from Marcus Buckingham to Herminia Ibarra and company examples from Google to Deloitte, this volume brings the most current and important management conversations to your fingertips.

An “engrossing and important book" (Wall Street Journal) that brings to life the fateful friendship between Malcolm X and Muhammad Ali In 1962, boxing writers and fans considered Cassius Clay an obnoxious self-promoter, and few believed that he would become the heavyweight champion of the...

The Lazarus Protocol, the corporate plan to reengineer the Earth’s atmosphere, has failed. The mysterious Cassandra and her Neo zealots have weaponized the weather, Anthony Taulke is in jail, Ming Qinlao is on the run, and Colonel Graves is left to clean up the mess. Meanwhile, we the people pay the price - in blood and treasure. But the machinery of the corporation is not dead yet. As Anthony hatches a new scheme to undo the damage caused by the Lazarus Protocol, he makes new alliances and stabs old friends in the back.

Inside the Clinton White House offers an intimate perspective on these questions and many more, granting listeners unprecedented access to the sensitive Oval Office banter that changed the course of history. Bringing together material from 400 hours of candid conversations with over 60 individuals, respected oral historian Russell L. Riley weaves this illuminating testimony with important contextual information to form an irresistible narrative, taking the listener from Clinton's first potential White House bid in 1988 to the final days of his controversial public career.

Here is a fascinating compact history of Chinese political, economic, and cultural life, ranging from the origins of civilization in China to the beginning of the 21st century. Historian Paul Ropp combines vivid story-telling with astute analysis to shed light on some of the larger questions of Chinese history. Offering a global perspective, the book tells how China's nomadic neighbors to the north and west influenced much of the political, military, and even cultural history of China.

When called to do battle many light years from home, the 1st Marine Interstellar Expeditionary Unit rose to the challenge -- and now thousands of enslaved humans have been freed from the alien yoke. But Earth is twenty-one years older than the home planet they originally left, and the Marines...

In the future, earth's warriors have conquered the heavens. But on a distant world, Humanity is in chains ... Many millennia ago, the human race was enslaved by the An -- a fearsome alien people whose cruel empire once spanned the galaxies, until they were defeated and consigned to oblivion. But...

With the planet's fighting men and women deployed across the galaxy—battling in the noble cause of enslaved humanity—the insidious Xul have reached across space to devastate the unsuspecting Earth with asteroid fire. Without warning, a once majestic world is reduced to near-rubble—and the...

With his Heritage, Legacy, and Inheritance trilogies, New York Times bestselling author Ian Douglas established himself as one of the true masters of military sf—sharing center stage with such authors as Rick Shelley, John Ringo, David Sherman, and Dan Cragg in a wildly popular sub-genre of...

Known to history as "Dunmore's War", the 1774 campaign against a Shawnee-led Indian confederacy in the Ohio Country marked the final time an American colonial militia took to the field in His Majesty's service and under royal command. Led by John Murray, the fourth Earl of Dunmore and royal governor of Virginia, a force of colonials including George Rogers Clark, Daniel Morgan, Michael Cresap, Adam Stephen, and Andrew Lewis successfully enforced the western border established by treaties in parts of present-day West Virginia and Kentucky.

From the illegality of bowling in colonial America to violent video games and synthetic drugs, Vice Capades by best-selling author Mark Stein examines the nation's relationship with the actions, attitudes, and antics that have defined morality. This comprehensive yet humorous history reveals that our views of vice are not formed merely by morals but by power. By viewing a variety of vices across the span of American history, Vice Capades brings into focus the nation's inconsistent moral compass.

Colonel Jake Thomas has found himself at the edge of disaster once more and managed to pull back from the brink. Defeating the alien armada without the use of a re-created doomsday device was a great victory. However, it was a victory tainted by the realization that a new NeHaw leadership was in place, and they knew how to fight a war in space. He was once again fighting a two-front war, one in space and one on the home front.

In the Vietnam War, American "rough riders" drove trucks through hostile territory delivering supplies, equipment, ammunition, weapons, fuel, and reinforcements to troops fighting on the war's ever-shifting front lines. But, all too often, the convoys themselves became the front lines. Frank McAdams, a Marine Corps lieutenant, learned that the hard way during a tour of duty that began right after the 1968 Tet Offensive and the siege at Khe Sanh.

Chris Dombrowski was playing a numbers game: two passions - poetry and fly-fishing; two children, one of them in utero; and an income hovering perilously close to zero. Enter, at this particularly challenging moment, a miraculous email: can't go, it's all paid for, just book a flight to Miami. Thus began a journey that would lead to the Bahamas and to David Pinder, a legendary bonefishing guide.

From Larry J. Musson comes an authentic account of combat with an airborne company in the waterlogged rice paddies and demanding jungles of South Vietnam. Share the experiences of fighting men under punishing conditions, extreme temperatures, and intense monsoon rains as they search for the enemy in the rugged mountains and teeming lowlands. Relive all the terror, humor, and sadness of one man's tour of duty with real-life action in spectacular, stunning detail.

Some of America's foremost historians - including James M. McPherson, Allan Nevins, and Stephen B. Oates - recount the extraordinary life of Abraham Lincoln in this collection of the best essays from 60 years of American Heritage.

Acclaimed historians Robert M. Utley and Wilcomb E. Washburn examine both small battles and major wars - from the Native rebellion of 1492 to Crazy Horse and the Sioux War to the massacre at Wounded Knee.

Taiji (pronounced Tie-jee) is an excellent system of exercise characterized by spiraling, supple, lithe movements, but it is much more than just a mild exercise. Taiji can also be used as an effective martial art, moving meditation, a way by which blood, nerve, and lymph blockages can be reduced, as well as reducing needless tensions, thus improving health; a way to develop good balance and power, clearer thinking, smooth and more effective actions, and is even able to make one better looking.