In this episode of the Yorkshire Business Podcast, Chloe sits down with Alison Whitfield from Katchr to explore what it really means to work inside a B Corp business.

With B Corp celebrating over 10 years in the UK and a growing community of certified businesses across Yorkshire, this conversation looks at how purpose driven organisations are not just doing good, but outperforming traditional profit first models in revenue generation by up to 7 times.

Alison shares her own journey into HR, transitioning from customer experience and product ownership roles into people leadership, and how this has shaped her belief that employees should be treated with the same care and intention as customers.

We discuss:

• what it means to be B Corp certified• why values and vision alignment drives performance• the link between employee experience and customer experience• how purpose led organisations create competitive advantage• why business can and should be a force for good

If you have ever thought there must be more to business than just the bottom line, this episode is for you.

#BCorp #YorkshireBusiness #HRLeadership #PurposeDrivenBusiness #EmployeeExperience #Leadership #BusinessPodcast #SocialImpact #PeopleStrategy #CustomerExperience

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This podcast was made possible by OneSource HR Limited.

This week on the Yorkshire Business Podcast, Chloe is joined by Ria Jackson from Inclusive Minds UK. Ria is on a mission to make neuro-inclusion the norm.

Ria shares her story from the military as an avionics engineer, into teaching engineering, to being diagnosed with ADHD and dyspraxia, and how a mental breakdown became the turning point that pushed her to stop trying to fit into traditional 9 to 5 work and build Inclusive Minds UK.

They talk about what neuro-inclusion actually means, why Ria believes it should be inclusion for all brains, and why workplaces need to stop designing learning as if one size fits all. Expect honest conversation about learning science, attention cycles, unlearning, and why training completion does not equal real learning or real change.

Ria also gives a preview of her upcoming work, including her white paper and the Built for Brains framework designed to improve inclusive learning with measurable impact.

Her message is simple and powerful. You will get things wrong. Do not be scared. Try, fail, fail forward, and keep going.

This episode was made possible by OneSource HR Limited.

In this episode of the Yorkshire Business Podcast, Chloe sits down with a true Doncaster serial entrepreneur to talk about what it really means to keep building when others don’t see the vision.

From innovating and developing a new retail finance model and app, which was initially laughed at by investors, to eventually selling that same product to those very investors, this is a story about resilience, belief and long-term thinking.

Alongside this, he shares his current venture as Co-Founder of Morning Glory, a breakfast brand challenging the cereal aisle with simple, better ingredients and a fresh approach to how food brands are built.

The conversation explores entrepreneurial identity, risk-taking, rejection, innovation and the mindset required to keep going when the odds feel stacked. It’s not just about one business, but about the spirit of entrepreneurship that drives repeated reinvention.

An honest, grounded listen for anyone building, pivoting or backing themselves in business.

This episode was made possible thanks to OneSource HR.