Female rappers are more visible than ever, in large part because of new media. The same thing is happening in women’s sports. We are seeing the collision of generational talent, and media exposure allowing for the growth of the women’s game.

What similarities are we seeing? What’s different? And how can both industries work together to create momentum for exponential growth? Joining me on the podcast to talk about how women’s sports can be apart of the next 50 years of hip-hop if female rappers are leading the way is music journalist @sowmyak Clock starts now! Tik-Tok!

This past weekend at Coachella, Justin Bieber showed us the future of fame: raw, self-referential, and direct-to-consumer. It was a stark contrast to the "Hard Power" and superhuman sacrifice of Beyoncé’s legendary 2018 Homecoming performance. While the pop world was debating these generational shifts in the desert, a group of women were cracking the same code on a different field of play just a week earlier.

In this episode, we go behind the scenes of Project Stella. The team took on The Speed Project (TSP) the unsanctioned 340-mile relay from the Santa Monica Pier to the Las Vegas sign. In a "no rules, no spectators" nonstop push through the heat of the Mojave Desert, they shattered the previous record by 2 hours and 54 minutes, finishing in 30 hours and 19 minutes at an average pace of 6:30 per mile. This all-women’s squad didn't just lower the record; they built their own digital Main Stage by providing live, raw updates across the entire record attempt on their Instagram feed. I sit down with project architect Hannah Jackson to discuss the "Bieber treatment" of live-streaming sport, the logistics of managing elite talent in the middle of the desert, and what the future of Project Stella holds.

The StellaChella Squad:

Sophie Manners (@sophmannerss)

Hannah O'Connor (@oconnorrhanna)

Ella Neyman (@ellaneym)

Christina Welsh (@christinajwelsh)

Maddy Ackerley (@maackerley)

Kate Dickman (@kateedickman)

A lot has to come together for an athlete to perform at their best. Coaches, physio, family, talent, work ethic, a little luck, and a lot of faith. Tara Woodhall Davis has all of that, but what sets her apart is her energy. Every time she steps onto the runway, there’s an expectation of performance, and it’s her unapologetic energy that continues to push her to the next level.

I caught up with Tara in Tokyo at the World Championships to talk about what it means to bring a big personality to a small sport still fighting to make its name. We get into Athlos, the moment she almost walked away from the sport, her journey to becoming an Olympic and World champion, and why the long jump, in her eyes, represents all of track and field.