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The Knowledge Project

The Knowledge Project

De : Shane Parrish
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 Deep conversations with the best founders and business leaders that go beyond the usual advice to uncover the timeless principles that drive success. Master the best of what other people have already figured out. If you enjoy the show, please hit the follow button.Farnam Street Media Inc. Economie Sciences sociales
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    • Jim Clayton: Turning Competitors’ Mistakes Into $1.7B [Outliers]

      Jim Clayton: Turning Competitors’ Mistakes Into $1.7B [Outliers]
      Oct 21 2025
      The incredible story of Jim Clayton and the counterintuitive strategies he used to build Clayton Homes into a juggernaut. When the bank forced him into bankruptcy at 27, they literally seized everything, including his accountant’s calculator. He started over and rebuilt following an unconventional playbook. He refused bad loans, vertically integrated everything, and played relentless offense during downturns. While the home industry collapsed in the 1970s, 1990s, and 2000s, Clayton stayed disciplined. Competitors chased growth with loose credit and failed. He survived every downturn and bought their pieces. When Warren Buffett read his autobiography, he called days later and paid $1.7 billion in cash. The lesson: discipline beats hype, vertical integration beats vulnerability, and recessions are buying opportunities. It’s time to listen and learn. ----- Some of the lessons in this episode: 1. If you have to swallow a frog, don’t look at it too long. 2. Choose not to participate in recessions. 3. Don’t fight the flow. 4. The best legal department is happy customers. 5. Turn your adversary into an advisor. 6. Bad loans are a virus. 7. There is profit in precision. 8. Own the ecosystem. 9. When you’re lost, trust your instruments. 10. Plant seeds, don’t chase the toy. ----- This episode was made possible by: Basecamp: https://basecamp.com/knowledgeproject ----- Upgrade: Get hand-edited transcripts and an ad-free experience, and so much more. Learn more @ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/membership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Newsletter: The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it’s completely free. See what you're missing: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Follow Shane Parrish X ⁠⁠⁠⁠⁠@ShaneAParrish⁠⁠⁠⁠⁠ Insta ⁠@farnamstreet⁠ LinkedIn ⁠Shane Parrish ------ This episode is for informational purposes only. Learn more about your ad choices. Visit megaphone.fm/adchoices
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      1 h et 5 min
    • Tracy Britt Cool: Building Great Businesses

      Tracy Britt Cool: Building Great Businesses
      Oct 14 2025
      Warren Buffett called Tracy Britt Cool his “fireman” due to her reputation at Berkshire Hathaway for turning around struggling businesses. Today, Britt Cool is the co-founder of Kanbrick where she is applying what she learned to the middle market. In this episode, you’ll learn how she went from writing a cold letter to Buffett to being sent in to fix struggling Berkshire subsidiaries, how to evaluate real business performance, and how incentives, culture, and structure line up to create lasting success. ----- Approximate Chapters 00:00 Intro, recent reading, and family life 03:04 Alan Mulally's Turnaround at Ford 04:22 If you're not having fun 4 days out of 5, it's time to move on 05:03 The Pampered Chef Turnaround 07:06 Value Creation is Changing from Investing to Operating 08:38 Why Companies Fail to Adapt 09:23 Upbringing, education, and early career outreach 10:09 Lessons from the Farm 15:48 Writing Letters to CEOs 16:57 Lessons from Warren Buffett 18:25 Ad Break 20:57 Buying Companies at Kanbrick 22:38 The 3 Components of Long-Term Thinking 25:11 Avoiding the Complexity Trap 26:23 Turning Around a Declining Business 28:03 Attracting Talent to a Declining Business 30:29 Matching Structure to Time Horizon 32:00 Growing Margins 33:25 The Process: What to Focus on When Operating a Business 35:10 The Three Buckets of Putting People First 37:00 How to Evaluate Talent 40:16 Avoid These People At All Costs 42:23 Sourcing Deals 43:56 The Five Lenses to Evaluate a Business like Warren Buffett 45:14 How to Evaluate a Moat 49:29 How Quantitative Analysis Misleads 50:25 A Detailed Look at Return on Invested Capital 53:18 What Makes an Attractive Market 54:33 Finding High-Potential Businesses 57:00 The Post Close Playbook 1:02:03 Repeatable Business Systems 1:04:06 Why Copying What Works is Hard 1:06:01 Mistakes in the Past 5 Years 1:10:13 Debt and Leverage 1:12:20 3 Ways to Think about AI 1:15:13 What Most People Get Wrong When Hiring 1:21:12 Businesses to Avoid 1:22:35 What Not to Do 1:24:31 Public vs. Private Company Boards 1:27:04 How Warren Buffett Taught Katharine Graham Business 1:29:28 Each Hire is a Million Dollar Decision 1:31:02 Evaluating Integrity 1:32:36 The One Word That Changes Everything & Keeps People Honest 1:35:52 Principles & Lessons from Business History 1:36:59 Inflation 1:38:46 Quarterly Reporting 1:40:22 Public Company Heroes 1:41:41 Companies & Political Opinions 1:42:46 What is Success for you? ----- About Tracy Tracy Britt Cool is the co-founder of Kanbrick and former CEO of Pampered Chef. At Berkshire Hathaway she worked directly with Warren Buffett as his financial assistant. ----- *This Episode Made Possible By:* Shopify: https://shopify.com/knowledgeproject reMarkable: https://www.reMarkable.com ----- Upgrade: Get a hand edited transcripts and ad free experiences along with my thoughts and reflections at the end of every conversation. Learn more @ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/membership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Newsletter: The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it’s completely free. Learn more and sign up at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Follow Shane Parrish X ⁠⁠⁠⁠⁠@ShaneAParrish⁠⁠⁠⁠⁠ Insta ⁠@farnamstreet⁠ LinkedIn ⁠Shane Parrish Learn more about your ad choices. Visit megaphone.fm/adchoices
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      1 h et 45 min
    • Hetty Green: The Witch of Wall Street [Outliers]

      Hetty Green: The Witch of Wall Street [Outliers]
      Oct 7 2025
      Hetty Green was the richest woman you've never heard of. In the late 1800s, she built a fortune worth billions today in a world designed to stop her. Women couldn't vote, couldn't own property in most states, and were banned from the New York Stock Exchange floor entirely. She was a force that couldn't be stopped. She bought entire towns, crushed railroad barons, and became the lender of last resort during financial panics. Her strategies still work today. This is the story of how an unwanted daughter became "The Witch of Wall Street," and a playbook for building lasting wealth and independence. ----- Upgrade: Get a hand edited transcripts and ad free experiences along with my thoughts and reflections at the end of every conversation. Learn more @ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/membership⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Newsletter: The Brain Food newsletter delivers actionable insights and thoughtful ideas every Sunday. It takes 5 minutes to read, and it’s completely free. Learn more and sign up at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠fs.blog/newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ------ Follow Shane Parrish X ⁠⁠⁠⁠⁠@ShaneAParrish⁠⁠⁠⁠⁠ Insta ⁠@farnamstreet⁠ LinkedIn ⁠Shane Parrish ------ This episode is for informational purposes only. Learn more about your ad choices. Visit megaphone.fm/adchoices
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      47 min
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