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The Knitrepreneurs

The Knitrepreneurs

De : Dear Pru & Yarn Trail Victoria
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Trying to make a thriving business from a traditional hobby? The Knitrepreneurs have a yarn to share... Jess Meyer (Yarn Trail Victoria) and Pru Raymond (Dear Pru) are two Australian entrepreneurs who are building their knitting empires, swatch by swatch, bale by bale. They are drawing threads from the business world, design, education, agritourism and the wool industry to craft their own destiny. Listen along as they discuss business concepts, knitting techniques and book recommendations. Each coffee-break length episode ends with a purl from the Chicken of Wisdom.Dear Pru & Yarn Trail Victoria Direction Economie Management et direction
Épisodes
  • The Knitrepreneurs Season 2 Episode 4: Brand Personality

    The Knitrepreneurs Season 2 Episode 4: Brand Personality
    May 3 2023

    In this episode of The Knitrepreneurs, Jess Meyer (Yarn Trail Victoria) and Pru Raymond (Dear Pru) talk about Brand Personality. They review Brioche Knitting: for beginners and beyond, a book by Lesley Anne Robinson (@knitgraffiti on Insta) , and the Chicken of Wisdom shares a purl.
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    18 min
  • The Knitrepreneurs Season 2 Episode 3: Social Media Post Ideas and Strategies

    The Knitrepreneurs Season 2 Episode 3: Social Media Post Ideas and Strategies
    Apr 17 2023

    In this episode of The Knitrepreneurs, Pru Raymond ( Dear Pru )and Jess Meyer (Yarn Trail Victoria) discuss 12 strategies and some post ideas for social media (Instagram and Facebook in particular). Pru thinks that social media can be a powerful tool for community and collaboration- Jess worries that sometimes it just feels like "feeding the beast": what do you think? Book Review: The Knitted Fabric by Dee Hardwicke And watch to the end: as usual the Chicken of Wisdom shares a purl... Homework: list your favourite social media accounts in the comments below and why you like them! Doesn't have to be just knitting accounts....
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    13 min
  • Season 2: Episode 2: Use Chat GPT to market your wool business

    Season 2: Episode 2: Use Chat GPT to market your wool business
    Apr 5 2023

    In episode two, season two of the Knitrepreneurs, Jess Meyer (Yarn Trail Victoria) and Pru Raymond (Dear Pru) discuss three ways Chat GPT can be used to market your wool business. Jess reviews Knitalong: a book by Larissa Brown and Martin John Brown, and of course, we are treated to a purl of wisdom from The Chicken of Wisdom.
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    20 min
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