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The Gambling Files

The Gambling Files

De : Jon Buford & Fintan Costello
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The global gambling industry is fast moving and always changing, staying on top of things is hard for industry professionals. Join Jon Bruford (21 years covering the casino industry) and Fintan Costello (CEO at BonusFinder.com) each week as they discuss with leading international experts the latest issues within the gambling industry. If you want to stay up to date with the gambling industry and have a laugh along the way, then this is the show for you!TheGamblingFiles.com Economie Management Management et direction Politique et gouvernement
Épisodes
  • RTFM 278: Jennings Bet's Greg Knight on why bookies are up against it
    Oct 1 2026
    In this episode, Greg Knight, CEO of Jenningsbet, a popular British high street bookmaker, discusses the challenges faced by independent bookmakers, the rising costs of media rights, and the broader issues affecting the UK high street and retail betting industry. Discover insights into the economic pressures, industry dynamics, and potential future directions of betting shops and racing. This episode, no Fintan, so there’s much better quality questions and less nonsense. Things we talk about, in list form:Rising costs of media rights and their impact on independent bookmakersThe decline of high street betting shops and community impactIndustry dynamics between media rights providers and bookmakersThe effect of online gambling on retail bettingIndustry responses to economic and regulatory challengesChoice quotes:"Nobody's really talking about the cost of media rights""Content is bundled and we can't pick what we want""Racing is underfunded and costs are rising faster than revenues"Chapters, but add some time because of our beautiful music, used with permission from Mara Carlyle:00:00 Introduction to Greg Knight and Jenningsbet01:59 Overview of Jenningsbet and UK retail betting03:08 Sponsorships and industry partnerships03:59 The cost of media rights and industry impact10:06 Comparison of media rights costs over five years15:12 Content quality and package issues for bookmakers19:57 Competition and cooperation among media rights providers25:03 The effect of media rights costs on industry sustainability29:49 The state of the UK high street and retail challenges40:01 Community role of betting shops and social impact50:09 Industry regulation, government policy, and future outlook – I’m not sure why this list ends here though, because there’s a good 20 minutes more of this episode after this point…Greg on LinkedIn: https://www.linkedin.com/in/greg~knight/ Resources & Links:As ever, we thank all of our sponsors for their vibrant and excellent support that makes all of this… magic… possible.Optimove, who turn customer data into something special, with tools that make businesses just plain work better. Optimove, your support helps us to keep creating content for an industry that probably thinks we disappeared years ago.Then of course there is Clarion Gaming, no hang on World Gaming, providers of the magnificent ICE expo and iGB Live! in London. There is simply nobody better at what they do.And the new-ish-est members of the family, the excellent Gaming Laboratories International. GLI is a world-class Testing, Inspections and Certification company committed to delivering the highest quality land-based, lottery, and iGaming testing and assessment services, working in more than 710 jurisdictions.For more information, visit gaminglabs.com.The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.Website: https://www.thegamblingfiles.com/Subscribe on Apple Podcasts: https://apple.co/3A57jkRSubscribe on Spotify: https://spoti.fi/4cs6ReF Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/ Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/ Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/ Sponsorship enquiries: https://www.thegamblingfiles.com/contact/ Get our newsletter: https://thegamblingfilestldr.substack.com/
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    1 h et 7 min
  • RTFM 277: “The medal is just a piece of metal.”
    Sep 17 2026
    In this episode Fintan and Jon welcome back Keith O'Loughlin, now a best-selling author! Of course he’s also an expert in sports betting and gaming, and in this episode he tells us about his new venture, shares insights on transforming the betting industry, making sports betting more accessible, and the importance of trust and fun in gaming. We explore innovative betting technologies, responsible gambling, and the future of sports and media integration.Stuff we talk about, in a list: The evolution of sports betting over the last 20 yearsThe importance of trust and simplicity in betting platformsInnovations in media integration for sports bettingThe role of responsible gambling and protecting playersThe concept of 'fun' in betting and sports engagementThe impact of technology and AI on betting experiencesThe story behind the name 'Funteron' and its missionThe future of sports rights and viewer engagementThe challenges and opportunities in expanding betting to new marketsKeith's insights on the importance of experience over trophies Choice quotes: "The medal is just a piece of metal.""Life is about experiences, not trophies.""Your scoreboard in life is not about money."Chapters, but add 30 seconds or so because of the music which we use with permission by Mara Carlyle:00:00 Introduction to Keith O'Loughlin and the episode's focus02:16 Keith shares his recent experiences and insights09:21 Keith discusses his book about Eddie Jordan11:48 Upcoming book 'The Medal Is Just Metal' and its themes16:13 Personal stories about achievements and trophies18:07 The true scoreboard of success in life19:29 Challenges in the current global landscape25:59 Keith's new betting business and industry insights34:19 Simplifying sports betting and making it fun40:17 How integration with media works in betting platforms48:17 Future vision for responsible and fun bettingKeith on LinkedIn: https://www.linkedin.com/in/keitholoughlin/Resources & Links:As ever, we thank all of our sponsors for their vibrant and excellent support that makes all of this… magic… possible.Optimove, who turn customer data into something special, with tools that make businesses just plain work better. Optimove, your support helps us to keep creating content for an industry that probably thinks we disappeared years ago.Then of course there is Clarion Gaming, no hang on World Gaming, providers of the magnificent ICE expo and iGB Live! in London. There is simply nobody better at what they do.And the new-ish-est members of the family, the excellent Gaming Laboratories International. GLI is a world-class Testing, Inspections and Certification company committed to delivering the highest quality land-based, lottery, and iGaming testing and assessment services, working in more than 710 jurisdictions.For more information, visit gaminglabs.com.The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.Website: https://www.thegamblingfiles.com/Subscribe on Apple Podcasts: https://apple.co/3A57jkRSubscribe on Spotify: https://spoti.fi/4cs6ReF Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/ Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/ Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/ Sponsorship enquiries: https://www.thegamblingfiles.com/contact/ Get our newsletter: https://thegamblingfilestldr.substack.com/
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    56 min
  • RTFM 276: Hizi, a new self-service operating system for studios
    Sep 10 2026
    In this episode of the industry's shiniest five-year-old podcast, Robert Lenzhofer discusses the innovative Hizi platform, a self-service operating system for iGaming studios that simplifies game development, deployment, and management, aiming to revolutionize the industry with cloud-based solutions. Hosts Fintan Costello and Jon Bruford welcome Robert – a returning guest! – as they discuss the usual mish-mash of topics alongside Robert’s innovation.As ever, we thank our superb sponsors – you can find out more about Optimove, World Gaming, and GLI further down this page…Choice quotes: "This is more like an operating system for studios""Allows you to create any RNG game directly in the back office""It's like AWS for the gambling industry"“The RGS all grown up. The operating system for studios.”“If you still have to code into the backend, then it’s not self-service.”“We just give you the best tool that possibly can be built.”Chapters (but add 30 seconds or so because of our beautiful music, which is copyright Mara Carlyle…)00:00 - Opening banter and the challenge of recording multiple episodes 01:02 - Moving house, lampshades, and the magnetic knife rack 03:18 - Holiday talk, hustle culture, and the death of downtime 04:04 - The world’s best theme park in Devon: Diggerland, and possibly the best jingle for a theme park ever. 10:29 - Robert’s summer chaos and building a point-and-click adventure with his daughter 12:20 - Introducing Robert Lenzhofer and the move beyond Holle Games 13:01 - What Hizi means and why it is about more than an RGS 14:43 - What the platform is for in practical studio terms 15:48 - Why RGS infrastructure should be treated like a commodity 16:29 - Self-service signup and instant dedicated instances 18:14 - Pricing tiers and what’s included in the basic package 19:20 - The no-code, AI-assisted Hizi engine 21:02 - Early traction, partner growth, and game deployments 23:36 - What studios actually do inside the platform 24:34 - Why billing and back-office tooling matter for small teams 26:15 - Migration paths for existing studios and hybrid deployments 27:40 - How Hizi compares with Stake’s model and game-upload systems 29:00 - The “end of RGS” idea and B2C engine support 31:12 - Could a simple card game or pub machine be built on Hizi? 33:15 - How the platform reduces startup friction and contract pain 35:07 - What onboarding looks like and the learning curve 36:06 - Why Hizi’s challenge is broader than a single-operator system 37:43 - Scaling with a lean team and moving from beta to wider onboarding 41:39 - Distribution as the bottleneck for smaller studios 44:05 - Starting a game studio and the “Doctor Hour” joke 45:16 - Bamboo Guerillas arrives 47:56 - Closing thanks and an invitation to revisit the project in 12 monthsRobert on LinkedIn: https://www.linkedin.com/in/robertlenzhofer/Resources & Links:As ever, we thank all of our sponsors for their vibrant and excellent support that makes all of this… magic… possible.Optimove, who turn customer data into something special, with tools that make businesses just plain work better. Optimove, your support helps us to keep creating content for an industry that probably thinks we disappeared years ago.Then of course there is Clarion Gaming, no hang on World Gaming, providers of the magnificent ICE expo and iGB Live! in London. There is simply nobody better at what they do.And the new-ish-est members of the family, the excellent Gaming Laboratories International. GLI is a world-class Testing, Inspections and Certification company committed to delivering the highest quality land-based, lottery, and iGaming testing and assessment services, working in more than 710 jurisdictions.For more information, visit gaminglabs.com.The Gambling Files podcast delves into the business side of the betting world. Each week, join Jon Bruford and Fintan Costello as they discuss current hot topics with world-leading gambling experts.Website: https://www.thegamblingfiles.com/Subscribe on Apple Podcasts: https://apple.co/3A57jkRSubscribe on Spotify: https://spoti.fi/4cs6ReF Subscribe on YouTube: https://www.youtube.com/@TheGamblingFilesPodcast Fintan Costello on LinkedIn: https://www.linkedin.com/in/fintancostello/ Jon Bruford on LinkedIn: https://www.linkedin.com/in/jon-bruford-84346636/ Follow the podcast on LinkedIn: https://www.linkedin.com/company/the-gambling-files-podcast/ Sponsorship enquiries: https://www.thegamblingfiles.com/contact/ Get our newsletter: https://thegamblingfilestldr.substack.com/
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    50 min
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