Couverture de The Creative War Room

The Creative War Room

The Creative War Room

De : Töbe Pickford
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À propos de ce contenu audio

Freedom from oppression, a political flashpoint, or a senseless invasion. Unfortunately, wars happen. They also happen in creative communication agencies and client meeting rooms. Whether it's internal or external, we have all been there or are right in the thick of it now. Fighting relentlessly for an idea that was formed in our heads or as a team.


But why the battle? Is it the case of creativity vs commerce, a mismatch of vision, a narcissistic leader or just a bad briefing?


Let’s dig into the battles that have been won and lost with creatives, business managers and clients. And like those wars that have passed, let’s look through the smouldering structures that are left behind in defeat or victory, and see if we can have a unified world where creativity can be expressed to its potential without any bloodshed. Or can it?


"The Creative War Room" podcast will provide a platform for an open and honest conversation about the battles that happen within the corporate world of healthcare communications. The podcast will offer insights, tips, and strategies for avoiding, managing, and resolving conflicts in a constructive way. It will also showcase successful campaigns and learn from failed ones, providing a valuable resource for anyone who is passionate about creativity and its potential.

Hosted on Acast. See acast.com/privacy for more information.

Töbe Pickford
Art Economie Marketing et ventes
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    Épisodes
    • Hired Guns 2
      Jul 31 2024

      The Creative War Room has a chat with two top health and medical freelance copywriters, Tammy Been and Lesley Cunliffe. Hear how they entered into the art of writing for health and medical brands and the battle to gain effective but clinically correct communication.


      If you want to get into the wonderful world of health and med comms writing, reach out to Tammy or Lesley on Linked in or head to:

      https://www.medicalwriters.org/


      Also, reach out the The Health Army for any tips and referrals!


      Hosted on Acast. See acast.com/privacy for more information.

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      56 min
    • The Hired Guns
      Feb 27 2024
      The Creative War Room takes you inside the minds and the world of a freelancer battling it out in the Australian Pharma and Healthcare communications field.

      Hosted on Acast. See acast.com/privacy for more information.

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      1 h et 8 min
    • The ANZ of Health Creative
      Oct 10 2023
      Mike and Gerard are in two different countries and came into health advertising in two different ways. Hear their story of heavy goods, heavy drugs and their take on starting up a business.

      Hosted on Acast. See acast.com/privacy for more information.

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      1 h et 4 min
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