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The Business Edge with Central Willamette

The Business Edge with Central Willamette

De : Central Willamette Credit Union
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The Business Edge Podcast with Central Willamette is your go-to podcast for insights, strategies, and expert advice to help businesses thrive. Each episode dives into key topics like marketing, finance, leadership, and innovation—giving business owners the tools they need to stay ahead. Whether you're a startup, small business, or established company, this podcast delivers actionable insights to fuel your success.

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    Épisodes
    • Pouring Passion into Business: Lessons from La Dama Bartending

      Pouring Passion into Business: Lessons from La Dama Bartending
      Feb 2 2026

      In this episode of the Business Edge Podcast, we sit down with Denisse, the owner and operator of La Dama Bartending. Denisse shares her inspiring journey from launching her bartending startup to building a thriving business with a loyal clientele—including Central Willamette Credit Union. Tune in as she discusses the challenges, triumphs, and lessons learned along the way, and discover how passion and perseverance have shaped La Dama Bartending’s success story.
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      44 min
    • Dirks' Must-Reads: The Messy Middle

      Dirks' Must-Reads: The Messy Middle
      Jan 19 2026

      Join Dave as he explores Scott Belsky’s The Messy Middle, uncovering insights on navigating the toughest, most unpredictable stages of business growth, and how to stay resilient through the ups and downs.
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      9 min
    • Dirks' Must-Reads: Customer Satisfaction is Worthless

      Dirks' Must-Reads: Customer Satisfaction is Worthless
      Jan 5 2026

      Welcome to Dirks’ Must-Reads, where Marketing Director David Dirks shares his top book recommendations for business success. Each episode dives into a powerful book, offering insights and practical takeaways to help you and your business thrive. In this episode he unpacks the provocative ideas from Jeffrey Gitomer’s Customer Satisfaction is Worthless, Customer Loyalty is Priceless. David explores why simply satisfying customers is no longer enough in today’s competitive business landscape.
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      9 min
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