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Sparks by Ignium

Sparks by Ignium

De : Ignium Consulting Ltd
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 Conversations with business founders, leaders and experts, examining the changing landscape of leadership, purpose, business growth, Scaling Up, resilience and change with business leaders and owners in mind. We cover a mix of topics designed to ignite (or re-ignite) your spark one conversation at a time. Learn More: visit the Ignium https://www.igniumconsult.com/ Subscribe for more exclusive content in the Ignium Spark Tank: https://www.igniumconsult.com/the-spark-tank/ Connect with your host Phil Rose on LinkedIn: https://www.linkedin.com/in/coachphilrose/Ignium Consulting Ltd 2022 Direction Economie Management Management et direction
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    Épisodes
    • From vision to value: the no-bullshit guide to scaling with success

      From vision to value: the no-bullshit guide to scaling with success
      Jan 20 2026
      TLDR:In this straight-talking episode, Phil Rose sits down with Alex MH Smith to ask one crucial question: Do you really know what your business is for?Most business owners don’t. And that’s a problem.Alex breaks down why many leaders get strategy completely backwards—and how to flip the script by cutting through complexity, embracing difference, and reverse-engineering a business model that truly delivers.What you’ll learn:· Why being better isn’t enough—being different is the real game changer.· How to find the sweet spot between “too niche” and “too broad.”· Why purpose fuels effective strategy—and how to stop confusing it with marketing.· Where most strategies fall down (and how to build one that sticks).· How to identify where your business won’t work—and use that as a strength.Quote we loved:“Lean into the cringe and stop trying to be cool. That’s not the way to make money.” – Alex MH SmithThis episode is a masterclass in clarity, differentiation, and purpose-led thinking. Packed with honest insights and practical steps, it’s a must-listen for founders who want to scale smart, sell confidently, and stand out without selling out. ‘How did we get to the point where most business people do not know the first thing about the most important part of business?’ In this episode, Phil Rose talks to Alex MH Smith, also known as the no-bullshit strategy guy. Forget overcomplicating the process: there’s one riddle every business owner has to answer first. · What is it? Listen in to find out. Also discover:Why most business owners have their business strategy back to front.When it comes to competition in the market, being better isn’t always best; being different is.The step-by-step method for finding unique, fresh territory that’ll deliver sales.You can’t be all things to all people but you can’t be one thing to one person either. How do you hit the sweet spot with a defined, desirable offering and a wide enough audience?Why the role of purpose is a powerful driving force behind the scenes.When the rabbit hole of research and positioning isn’t likely to produce sales results.What happens when business owners confuse strategy and marketing.The vital part operation has to play in the story and why so many leave it out to their peril.Why your competitive edge lies in reverse-engineering your business strategy and leaning into the common industry myths you don’t get on with.The value of knowing where your offering works – and where it doesn’t.A few moments we love: ‘One of the reasons why people don’t pay attention to strategy and take it seriously is because how often do we find a strategy that’s helpful and useful?’ ‘If someone finds a strategy but they don’t understand it, they’re not going to execute it. So there’s a gap.’ ‘To achieve true differentiation, you have to work on the business model and tear things up.’ ‘Lean into the cringe and stop trying to be cool. That’s not the way to make money. When you feel that you’re too good for something, I’m sure that’s what you should be doing.’ If the core of business is to make money doing or selling a valuable thing, what we offer needs to be real, relatable, desirable and ultimately, valuable. Packed with actionable points from the get-go, this episode will have you thinking differently about your difference and how to leverage it. Texts mentioned: · In Search of Excellence by Tom Peters and Robert H. Waterman Jr. – Classic strategy book referenced by Phil as part of traditional MBA reading.· Good to Great by Jim Collins – Referenced as another example of established business strategy literature.· Built to Last by Jim Collins and Jerry I. Porras – Mentioned alongside Good to Great in discussion of corporate strategy thinking.· Exploring Corporate Strategy by Gerry Johnson, Kevan Scholes, and Richard Whittington – A key academic text referenced as part of traditional strategic frameworks.· No Bullsh*t Strategy by Alex M H Smith – The guest’s own bestselling book, central to the episode’s discussion.· How Brands Grow by Byron Sharp – Referenced by Alex when discussing mental and physical availability and how branding affects commodified markets. More about our Guest Alex M H Smith is a strategy consultant and bestselling author of No Bullsht Strategy*, known for his refreshingly direct approach to business. As the founder of Basic Arts, he helps founders and CEOs uncover the unique value their business can truly own—and build bold, practical strategies around it. Whether advising global giants like Porsche or agile startups, Alex is on a mission to cut through complexity, ditch corporate fluff, and create standout strategies that actually work.Learn More:§ Visit the Ignium website§ Subscribe for more ...
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      1 h et 3 min
    • What advice would you give your younger self?

      What advice would you give your younger self?
      Dec 23 2025
      It’s time to wrap our business podcast for entrepreneurs for 2025. In the year we’ve turned 100 (episodes that is) we’ve had some inspiring guests with fresh, timely and uplifting ideas for human and business success alike.We know that great podcasts rely on great questions, but what’s the one that makes every one of our guests pause and think?‘What would you tell your younger self?’ We’ve welcomed founders, intrepid adventurers, networking specialists, coaches, leaders, thinkers and even a happiness expert and a surgeon to our podcast for entrepreneurs in 2025, and they’ve all given their insightful and honest answers. Usually the one asking the questions, host Phil Rose turns this on himself for the last episode of the year and unveils five facts he’d like to send back in time. So join us as he goes through each of his major learning points in turn and reflects on what he’s learned from the people he’s spoken to. It’s an ideal opportunity for you to catch up on any episodes you’ve missed for a little refreshing Christmas listening.Five things Phil would tell his younger self:Ask for help. Phil reflects on his insightful episode on small business resilience with former McKinsey advisor Sri Kaza. Are we asking for help and inviting others to join us on an exciting, purposeful journey of cooperation and shared vision?Take responsibility and accountability because nobody is coming to rescue you – that said, community is key. Phil looks back at the episode when he sat down with networking expert Helen Nicholson to learn about why introverts win at networking and why we should be farming, not hunting.Give meaning, purpose and fun the space they deserve, and you’ll reap the rewards. Because regardless of what they say, success does not have to come at the expense of health, wellbeing and life balance. Phil recalls when he spoke to expert Nic Marks about the data-backed case for putting happiness at the heart of business strategy.Invest in your network. Phil remembers a thrilling storytelling episode with transatlantic rower Sally Kettle. She had plenty to share about picking and nurturing a team to get you through any storm.Be the only, not the best. They say comparison is the thief of joy but it also robs us of opportunity. Phil explores his thoughts on the power of authenticity with Alex Smith as the theme of purpose comes back around again. This episode will be out in the New Year, so put a date in your diary and harness what sets you apart in 2026.Phil also reflects on his talk with Chantal Cornelius and why it’s time to retire the USP and adopt a more effective approach to sales and marketing. There’s power in knowing what you do well and how it makes others feel.And there’s also the time Phil delved into ‘strategic thinking with soul’, featuring Alan D’Nacio. The episode takes us on a journey from India to the deserts of the Emirates and finally to Singapore. Alan shares his expertise in blending – whether it’s coffee from the other side of the world or business acumen with emotional intelligence.As he looks forward to 2026, Phil shares what he loves about an upcoming episode with Sharon Spano. Being stuck isn’t a failure; it’s you stretching forward into a new phase – an intriguing and exciting concept as we move into new opportunities.Finally, he gives a shoutout to our producer, Sassy and the crew at Janno Media who are behind our podcast for entrepreneurs. As someone in the industry, she’s an expert on how openness sparks passion and perfect imperfections build a strong audience base.We hope you love listening to our roundup as much as we enjoyed recording it.TL:DROur 2025 roundup, where Phil looks back at our 100-episode landmark year and answers the questions we’ve asked all guests: ‘What would you tell your younger self?’An inspiring review of the year, he gives his thoughts on what his guests have said about:Knowledge of self – and what you and your business have come here to do.Not doing it alone – finding your tribe while staying responsible and accountable.Meaning isn’t a philosophical concept – it’s a behavioural driver that leads to success.Take a break from Wham! and Mariah and tune into a Christmas episode that’ll have you eager to start afresh in the New Year.
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      27 min
    • The Happiness Equation: Building Successful Teams with Nic Marks

      The Happiness Equation: Building Successful Teams with Nic Marks
      Dec 9 2025
      Don’t have the time, energy or cash to invest in happiness? The truth is, it’s already affecting your bottom line. Nic Marks, speaker, author and statistician with soul, shows how emotions and numbers absolutely do mix, revealing the real ROI behind happiness strategies he has used everywhere from NHS trusts to the National Grid to smaller Scale Up businesses.. In this smile-inducing episode, Nic explains why happy teams outperform, offering practical, research-backed takeaways you’ll want to implement immediately, whether you’re scaling a team or working with a business growth coach to achieve your most audacious goals. We know you’ll love these highlights: ‘Mindful breathing with carcinogens.’: the SMOKING model that will have you rethinking the cigarette break – and what your smoking colleagues have been getting right all along - and you don't even have to take up smoking to benefit!What happy-but-slacking and performing-but-miserable teams have in common, why they’re impacting your bottom line and what you can turn them around.The surprising driver of innovation and creativity, and how to flip the switch.‘Measure, meet, repeat’ – the feedback loop that keeps happiness alive.The Greeks had a different view of time, which we’ve lost touch with in our modern world. Their three Gods of time teach us how to reclaim lost connections with people, purpose and prosperity.Why ‘engagement’ is a problematic term that deserves reframing.The differences between contentment, boredom and stability. Why sometimes they are a good thing, and what to do if they’re becoming a problem?Long weeks kill happiness and productivity: what’s the working-week sweet spot?Two genius concepts Shakespeare taught us about intensity and complexity.The simple, fuss-free way to remove friction and encourage flow within your teams, setting them up for happiness and success. The five easily implementable drivers of happiness that never fail – principles any business growth coach would champion. ‘People don’t mind solving hard problems together. What they don’t want is to be pressured and brutalised by the system.’ Nic succinctly explains. ‘Great culture allows teams to be happy and successful.’ It’s something we’ve always known – we love that Nic’s here to back it up with data. A few quotes we love: ‘If you invest in happiness, you invest in success.’‘Happier employees deliver superior outcomes.’‘Engagement is a code word for productivity. It feels one-sided. Happiness reframes the contract between employer and employee so it’s mutually beneficial.’‘Organisations that embrace this will future-proof themselves for the next generation cohort coming through.’‘Time is the currency of relationships.’ TL;DR This episode with Nic Marks explores why happiness is a powerful performance driver and how happier teams consistently deliver better results. He breaks down the data behind wellbeing, the habits that fuel creativity and productivity and the simple, actionable practices any leader or business growth coach can use to build a thriving, future-ready culture. Texts mentioned: Nic Marks – Happiness is a Serious BusinessDaniel Preistley – Key Person of InfluenceJames Clear – Atomic HabitsJames Hillman – Archetypal PsychologyRicardo Semler – MaverickAlex Soojung-Kim Pan – ShorterRobin Dunbar – The Social Brain More about our Guest Nic Marks is a statistician, speaker and author who pioneered the field of workplace wellbeing. After reading Mathematics at Cambridge, he trained in organisational change and psychotherapy before founding the Centre for Wellbeing at the New Economics Foundation. There, he created influential frameworks including the Happy Planet Index and the Five Ways to Wellbeing. A sought-after international speaker, his TED talk has been viewed millions of times, and his TEDBook A Happiness Manifesto helped put measuring national wellbeing on the global agenda. Today, as founder of Friday Pulse, he helps organisations improve team happiness through science-led feedback. His latest book, Happiness is a Serious Business, shows why happy teams perform better. Where to find Nic: Check out his website for more information on his work and his book:https://nicmarks.org/Nic’s useful tool for releasing friction and increasing flow:https://fridaypulse.com/ Nic’s Happy Planet Index TED talk:https://www.ted.com/talks/nic_marks_the_happy_planet_index
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      1 h et 12 min
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