Join Rob Cosman as he chats with William Gasner, the CMO and co-founder of Stack Influence, about the evolving world of influencer marketing. Discover how micro and nano influencers are reshaping e-commerce strategies, the challenges of influencer collaborations, and why you should be using influencer marketing for your ecommerce products even as part of the launch! Whether you're an aspiring influencer or a brand looking to leverage social media as a DIY or looking for a managed service, this episode is packed with insights and practical advice to help you navigate the influencer landscape effectively.

We dig into costs, how not to get scammed, how to find good invluencers and how to track success. This was packed with nuggets including how to lower your amazon referral fee to only 5% on infludencer sales!

Takeaways
-Influencer marketing has evolved significantly over the years.
-Micro-influencers can provide better engagement than celebrities.
-Finding the right influencers requires research and creativity.
-Measuring ROI in influencer marketing can be complex but essential.
-Avoiding scams in influencer marketing is crucial for brands.
-E-commerce platforms like Amazon benefit greatly from influencer marketing.
-Becoming an influencer requires passion and niche focus.
-PR can enhance brand visibility and credibility.
-Testing different strategies is key to success in influencer marketing.
-Building long-term relationships with influencers can yield significant benefits.
Resources & Links Mentioned in This Episode:
https://www.stackinfluence.com/ – Influencer Platform

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Ever dreamed of turning your everyday business expenses into luxury travel experiences? In this episode of Selling From The Beach, Rob sits down with Eli The Travel Guy to share the strategies, mindset, and insider hacks that can take you from the office to overwater bungalows — all on points.

Whether you want to plan a family vacation, upgrade your travel lifestyle, or build meaningful experiences without breaking the bank, this episode will show you how to make it happen.

What You’ll Learn in This Episode:

• Maximizing Points – Which business credit cards earn the most rewards and how to match them to your spending.
• Experiential Wealth – Why meaningful connections and travel memories often beat financial wealth.
• Honeymoon of the Year Concept – How to build intentional, regular travel into your life.
• Common Mistakes – Why you should never waste points on gift cards or cash redemptions.
• Luxury for Less – Insider tactics for flying business class, staying in 5-star hotels, and enjoying VIP perks for a fraction of the price.
• Family Trip Planning – How flexibility and strategic searching make dream family trips possible.
• Hotel Loyalty Power – The hidden benefits of elite status and loyalty programs.
• The Psychology of Travel – How travel can spark business growth and fresh thinking.
• Travel Concierge Services – Why letting an expert handle planning can save you time and stress.
• The Experiential Millionaire Mindset – How to prioritize experiences over financial accumulation.

Resources & Links Mentioned in This Episode:

✈️ Travel Tools & Search Platforms

• Point.me – Search for award flights across multiple airlines.
• Seats.aero – Find last-minute award availability.
• Roame.travel – Explore airline routes and points options.
• ExpertFlyer – Advanced flight search and seat alerts.

📬 Stay Connected & Learn More

• Sign up for the Selling From The Beach Newsletter https://www.sellingfrom.co/newsletter – Weekly tips on Amazon selling, travel hacking, and lifestyle freedom.
• Eli’s Free CEO Points Playbook https://freedomtravelsystems.com/sellingfromthebeach-201782
• Learn the exact strategies Eli uses with his clients.
• Join the Travel Community https://freedomtravelsystems.com/community– Use code COSMAN100 for a discount.

Sign up for our free newsletter https://www.sellingfrom.co/news
Free Facebook Group https://www.facebook.com/groups/sellingfromthebeach
Join our Free Selling on Amazon Course https://www.sellingfrom.co/freefba
Grab a Copy of our Book https://www.sellingfrom.co/book
Join our OA Masterclass at https://sellingfromthebeach.com/masterclass
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On this show, I sit down and chat with Tanessa Shears a health consultant for entrepreneurs to help us with our focus and energy. We talk about easy things to implement as an entrepreneur starting with actually tracking the data and making small yet measurable adjustments. We also wrap up the podcast with Tanessa talking about how she was able to engineer a lifestyle where she was able to retire her husband from his job, and how her family can live off dividend income and travel the world.

Important links

Tanessa’s 12 Ways to Biohack Your Energy https://tanessashears.systeme.io/12ways

Tanessa Instagram https://www.instagram.com/tanessashears/

Work with Tanessa https://tanessashears.com/becominglimitless/

Oura Ring https://ouraring.com/

Sign up for our free newsletter https://www.sellingfrom.co/news
Free Facebook Group https://www.facebook.com/groups/sellingfromthebeach
Join our Free Selling on Amazon Course https://www.sellingfrom.co/freefba
Grab a Copy of our Book https://www.sellingfrom.co/book
Join our OA Masterclass at https://sellingfromthebeach.com/masterclass
Instagram https://www.instagram.com/sellingfromthebeach/