Épisodes

  • #302 Lynn Heidi - The Secrets to Coaching and Motivating Middle Performers in Sales Teams
    Jan 12 2026

    In this weeks' Scale Your Sales Podcast episode, my guest is Lynn Heidi.

    Lynn Hidy is the founder of UpYourTeleSales.com known for her clarity, candor, and actionable strategies. With decades in the trenches, she helps sales leaders ditch the chaos and build confident, high-performing sales teams who sell virtual get results without losing their minds (or their humor).

    In today's episode of Scale Your Sales podcast, Lynn Heidi shares practical strategies for building confident, high-performing teams that consistently achieve results, while maintaining clarity and balance. She introduces her "bell curve manifesto," explaining why investing in the middle 68% of performers can drive meaningful organizational impact. The discussion also explores coachability, alignment, moving beyond generic KPIs, and highlights Lynn's new book, Mastering Inside Sales Leadership, a timely guide for today's emerging sales leaders.

    Welcome to Scale Your Sales Podcast, Lynn Heidi.

    Timestamps:

    06:07 Coaching and Organizational Solutions

    08:01 Leadership vs. Management Misalignment

    12:12 Aligning Vision with Revenue Goals

    17:21 Inside Sales Compensation Insights

    19:51 Inside Sales Leadership Playbook

    22:42 Understanding Stakeholder Priorities

    25:44 Coaching That Connects Goals Personally

    Published book: http://masteringinsidesalesleadership.com/

    https://www.linkedin.com/in/lynnhidy/

    https://www.instagram.com/dorianlynnhidy/

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

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    32 min
  • #301 Janice B Gordon - End of Year Reflections: Heroes, Sheroes, and Values That Shape Leaders
    Dec 22 2025

    Welcome to another inspiring episode of Scale Your Sales!

    In this special Hero Shero edition, Janice B Gordon invites us to slow down, reflect, and reconnect with what truly matters as the year comes to a close. Through heartfelt stories from her guests, Janice explores the power of authentic leadership, the influence of personal values, and the quiet impact of those who support us—both in our professional and personal lives.

    You'll hear memorable moments about finding role models in unexpected places, building feedback cultures rooted in kindness, and leading with integrity, empathy, and humility. Whether it's celebrating the relentless resilience of trailblazers, learning the value of community over going it alone, or recognizing the confidence to show up as your authentic self, this episode is packed with insights and practical wisdom to carry into the new year.

    Timestamps:

    00:00 Reflection, Tradition, and Influence

    04:03 Redefining Inspiration and Leadership

    07:53 Authenticity's Quiet Leadership Impact

    11:04 Leadership Rooted in Humanity

    15:21 Reflecting on Values and Growth

    17:46 Purpose Over Perfection

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

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    20 min
  • #300 Janice B Gordon - Celebrating 300 Episodes: Reflections, Client Wins, and Growth Strategies for 2026
    Dec 16 2025

    🎉 300 Episodes of Scale Your Sales — and the journey continues 🎉

    Reaching the 300th episode of the Scale Your Sales podcast is a powerful moment of reflection, gratitude, and renewed focus. What began in 2019 as a platform to amplify fresh voices in B2B sales has grown into a global community committed to learning, customer excellence, and meaningful growth.

    In this milestone episode, Janice B Gordon looks back on the lessons, conversations, and transformations that shaped the show — and the leaders who made it possible. From courageous teams willing to rethink how they sell, to clients who achieved measurable improvements by shifting mindset and behavior, one message remains clear: sustainable growth starts with customer excellence.

    This episode revisits why customer lifetime value is built through trust, collaboration, and data-informed decisions — not shortcuts. Janice shares real client wins, reflections on leadership resilience, and why aligning teams around a clear North Star matters more than ever in challenging markets shaped by AI, uncertainty, and rising expectations.

    As a thank-you to the community, Janice is also offering a limited Northstar Leadership Scale Growth diagnostic for CEOs, founders, and CROs looking to set a strong direction for the year ahead.

    This isn't just a celebration of a number — it's a reminder that when leaders lead with conviction, curiosity, and care for customers, growth follows.

    Here's to the next chapter and scaling sales with purpose into 2026.

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

    #ScaleYourSales #SalesLeadership #SalesTransformation #CustomerExcellence #PodcastMilestone

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    12 min
  • #299 Frank Sondors - Transforming Sales with AI Agents: How to Blend Automation & Human Touch
    Dec 1 2025

    In this weeks' Scale Your Sales Podcast episode, my guest is Frank Sondors.

    Frank comes with over a decade of experience in B2B Sales, working for companies like Google, SimilarWeb, Black Crow and Whatagraph whether as an individual contributor and all the way leading large sales teams. Currently, he's building Salesforge.ai to give companies the ability to blend their current sales efforts with AI agents to maximize pipeline and drive down cost. In less than a year they've scaled up from $0 to $3M ARR.

    In today's episode of Scale Your Sales podcast, Frank shares how Salesforge scaled to $30M ARR in under a year by using AI agents to increase productivity and reduce operational costs. The discussion highlights the practical realities of AI adoption, from enabling small businesses to compete at a higher level to addressing the challenges of empathy, nuance, and system integration within larger organizations. This episode offers actionable guidance and real-world examples for sales leaders and executives shaping their digital transformation strategies.

    Welcome to Scale Your Sales Podcast, Frank Sondors.

    Timestamps:

    00:00 AI-Driven Sales Scaling

    04:32 Tech Transforming Speed and Context

    09:45 Human vs. AI in Business

    11:41 AI Follow-Up for Sales Insights

    16:45 AI Agents and User Curiosity

    20:20 Enterprise vs. SMB Pricing Comparison

    23:00 Technology Adoption in Enterprise

    26:13 Embrace Autonomous Systems Now

    28:08 Side Project for Legacy Systems

    32:21 Optimizing Costs Through Efficiency

    34:36 Elon Musk: Controversial Tech Visionary

    published book: https://www.amazon.com/AI-SDR-Your-Edge-100M-ebook/dp/B0FTYKF39H/ref=sr_1_1?crid=1XJ4K6HRAF7ZZ&dib=eyJ2IjoiMSJ9.emcVRBDHC8e7fpXgNYI7sA.WU6gyafRCVrv8NuVAzOb1Gp6-bhEULZgLJSHEzz5eNA&dib_tag=se&keywords=frank+sondors&qid=1760378361&sprefix=frank+sondors%2Caps%2C146&sr=8-1

    https://www.linkedin.com/in/franksondors/

    https://x.com/franksondors

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

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    37 min
  • #298 Paul Fuller - Elevating Sales Teams Through Human Intelligence and AI
    Nov 17 2025

    In this weeks' Scale Your Sales Podcast episode, my guest is Paul Fuller.

    Paul's mission is to help others shine bright with the gifts they have been given. He is the CRO of Membrain, a CRM company focused on elevating the sales profession.

    In today's episode of Scale Your Sales podcast, Paul shares why intuitive judgment, emotional connection, and authentic leadership remain essential—even as organizations increase their investment in AI. Offering practical guidance for CEOs and sales leaders, the conversation examines how to build high-performing teams through strong culture, people development, and thoughtful use of technology. They also discuss balancing financial goals with human fulfillment and establishing a clear roadmap for sales success through 2026.

    Welcome to Scale Your Sales Podcast, Paul Fuller.

    Timestamps:

    00:00 AI and Human Foundations

    04:25 AI Adoption: Focus Amid Uncertainty

    08:28 Leadership in Evolving Organizations

    11:37 Balancing Leadership and Performance Goals

    15:16 Alignment Drives Success

    18:44 Empowering Teams for Strategic Growth

    21:43 Retrench, Focus, and Grow

    25:17 Shine Bright Through Darkness

    27:23 Transforming Sales, Transforming Lives

    https://www.linkedin.com/in/psfuller/

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

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    29 min
  • #297 Tue Sottrup - How Technology and Empathy Transform Customer Experience
    Nov 4 2025

    In this weeks' Scale Your Sales Podcast episode, my guest is Tue Sottrup.

    With over 20 years of experience in customer service, I am driven by my passion for providing exceptional customer experiences. My expertise lies in the intersection of technology and customer-centricity, and I am proud to hold the Certified Customer Experience Professional (CCXP) credential from the Customer Experience Professionals Association (CXPA).

    In today's episode of Scale Your Sales podcast, Tue shares about balancing AI and automation with genuine human connection in customer service. He told his insights from over 20 years in the field, discussing how organizations can enhance efficiency without losing empathy, the evolving role of service teams, and where chatbots support—or hinder—the customer journey. This conversation offers practical guidance for leaders committed to building trust, improving service performance, and delivering truly customer-centric experiences.

    Welcome to Scale Your Sales Podcast, Tue Sottrup.

    Timestamps:

    00:00 Human Connection in Sales Tech

    05:10 AI Empowering Smarter Customer Service

    07:46 AI Enhances Performance Evaluation

    12:19 Evolving Customer Support Expectations

    15:49 Customer Service Efficiency Insights

    17:47 AI Bots vs Human Empathy

    21:07 Leadership Listening to Customers

    24:54 Focus on Retaining Customers

    https://www.linkedin.com/in/tuesottrup/

    https://x.com/tuesottrup

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

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    28 min
  • #296 Michelle Kim - Leading with Curiosity: Flexible Sales Strategy in the Age of AI
    Oct 20 2025

    In this weeks' Scale Your Sales Podcast episode, my guest is Michelle Kim.

    She is a marketing leader with 20+ years scaling growth at FlutterFlow, Pantastic, Amplitude, and Okta (through IPO). She excel at building high-performance teams, driving demand, and shaping categories also to advisor for startups across stages. Board Member at Women in Revenue and leader at GTM Leader Society, fostering connection and thought leadership among executives.

    In today's episode of Scale Your Sales podcast, Michelle shares her expertise in scaling organizations through rapid change and the evolving world of AI. She discusses why curiosity and strategic questioning are essential for modern leaders and how adaptability, customer focus, and seamless buyer experiences drive success. This insightful conversation offers practical guidance for leaders looking to inspire growth and thrive through change.

    Welcome to Scale Your Sales Podcast, Michelle Kim.

    Timestamps:

    00:00 The Superpower of Good Questions

    04:13 Custom Strategies Over Playbooks

    06:45 Curiosity: Key to Success

    10:16 Customer Understanding Drives Success

    12:56 Informed Buyers Shape First Calls

    18:32 Metrics-Driven Funnel Optimization

    22:33 Change Brings Discomfort, Opportunity

    24:26 Amplifying Teams and Outcomes

    27:15 Ask Better Questions for Answers

    https://www.linkedin.com/in/michellejeankim/

    https://x.com/michellejeank

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

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    30 min
  • #295 Kelley Hippler - People Centered Leadership Driving Sales Success
    Oct 6 2025

    In this weeks' Scale Your Sales Podcast episode, my guest is Kelly Hippler.

    Kelley is a seasoned Chief Revenue Officer who served global CSO at Forrester Research and is currently CRO at Briefly Legal. She specializes in driving sustainable revenue growth and transforming organizations. She is a strategic, data-driven, people-first leader committed to achieving challenging goals through thoughtful planning, relentless execution, and clear communication.

    In today's episode of Scale Your Sales podcast, Kelley shares how prioritizing employee well-being and development fosters trust, loyalty, and stronger customer relationships. She underscores the importance of understanding team dynamics and customer experience before shaping strategy, and how often-overlooked practices—such as coaching front-line managers and gathering qualitative feedback—can drive lasting success. Janice and Kelley also challenge the "growth at all costs" mindset, exploring how data and AI can empower productivity when applied thoughtfully.

    Welcome to Scale Your Sales Podcast, Kelly Hippler.

    Timestamps:

    00:00 People-Centric Sales Leadership

    03:07 Sales Leaders Face Tenure Pressure

    09:14 Sales Strategy: Data-Driven Planning

    11:26 Boosting Sales Productivity with Strategic Planning

    14:06 Importance of Training Sales Managers

    16:58 Revamping Sales Promotion Culture

    21:07 AI: Enhancing, Not Replacing, Teams

    23:30 AI: Enabler, Not Threat

    29:40 Employee Feedback Fuels Sustainable Growth

    30:57 Inspiring Leadership at Forrester

    https://www.linkedin.com/in/kelley-hippler/

    Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

    Book Janice to speak virtually at your next event: https://janicebgordon.com

    LinkedIn: https://www.linkedin.com/janice-b-gordon/

    Twitter: https://twitter.com/JaniceBGordon

    Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

    More on the blog: https://scaleyoursales.co.uk/blog

    Instagram: https://www.instagram.com/janicebgordon

    Facebook: https://www.facebook.com/ScaleYourSales

    And more!

    Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.

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    34 min