In this quick 7 minute intro episode Derek gives you a little of his background and then explains what this podcast is all about. He also talks about the upcoming 2023 Dreamforce event as well as the format of the podcast and what to expect.

​​Maybe you’ve heard CEO Marc Benioff speak on CNBC or CNN. You may also recognize our cloud logo, friendly characters, or our very tall headquarters in San Francisco. But, because our work in the world is so varied, we often field the question: What does Salesforce actually do? In short: Salesforce offers technology and services to help you build strong, lasting customer relationships. Salesforce is the customer company. We’ll break down what that means below.

Host: Andy Whiteside
Co-host: Derek Cassese
Co-host: Fred Reynolds

Modern business generates vast quantities of data that can help sales leaders improve pipelines and increase the sales team’s performance. But if we’re completely honest, we’re all too busy, and too under pressure to sift through, digest and interpret everything – especially when the data is changing so quickly. You have to keep your eye on the ball. But which one? How should you prioritise what you track? Which metrics are most important, what can they tell you about your business, and how can you best act on them? We found the people with the answers

Host: Andy Whiteside
Co-host: Derek Cassese