Robots on Subscription: Rethinking Automation for SMEs
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Co-host: Dalith Steiger-Gablinger
Host: Stephan Lendi
How do you bring advanced robotics to businesses that thought they couldn’t afford it? In this episode of AI Talk, we meet Nimrod Malinas, the Swiss-Israeli founder behind Robonnement, a startup that offers robots as a subscription service. With a bold RaaS (Robots-as-a-Service) model, Robonnement helps small and medium-sized enterprises (SMEs) access automation without massive upfront costs.Together with co-host Dalith Steiger-Gablinger, we explore how Robonnement deploys flexible, modular robots in industries like manufacturing, food service, and logistics – and how automation can be democratized without overwhelming smaller businesses.From appearing on TV shows to landing on the Forbes 30 Under 30 list, Nimrod shares what it takes to change how people think about robots, scale a startup across Europe, and tackle the labor shortage with tech.
In this episode:
- What is Robonnement and how does the subscription model work?
- Challenges of selling robotics to SMEs
- Why simplicity and service are key to RaaS
- Insights from scaling operations in Switzerland and Germany
- What the future of work and automation looks like – beyond the factory floor
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