Épisodes

  • What Does It Really Take to Build a Team That Sticks?
    Aug 14 2026

    Free Retention Made Simple Workbook https://retentionmadesimple.com/workbook


    Retention isn't just about clients — it's about the people on your team, too. In this episode, SAM talks with Brian Hunt of Core BPO, an international staffing company with team members across Asia, Eastern Europe, and Central and South America (Brian joins mid-ski-trip from the Andes in Chile). They dig into what it really takes to hire well, keep great people, and treat a global team like humans instead of "resources" — from mandatory raises and incentive trips to a ninja t-shirt that meant the world to someone in the Philippines. Honest, warm, and full of practical retention wisdom that works whether your team is down the hall or around the world.


    You can connect with Brian Hunt here: https://www.korerpo.com/


    ✅ Client Retention Strategy: How to Keep Clients Longer 👇


    💖 Subscribe for more business growth tips and client retention hacks!

    🔔 Don’t forget to hit the bell to stay updated!


    🌟 LET’S CONNECT

    🌐 Website: https://www.retentionmadesimple.com

    💼 LinkedIn: https://www.linkedin.com/in/sam-morrison-wilson

    🎧 Podcast: https://www.retentionmadesimple.com/rms-podcast

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    44 min
  • The Client Retention Secret AI Can't Replace
    Aug 1 2026

    Free Retention Made Simple Workbook https://retentionmadesimple.com/workbook In this episode, I sit down with Lois Reid to talk about what it actually looks like to use AI as a strategic partner — not just a content tool — inside a service business.We cover: 00:00 – Intro 2:04 – Why most people are using AI wrong 9:12 – Retention starts at onboarding, not after problems appear 13:49 – How AI can predict client churn before it happens 19:01 – The 6 layers of context you must feed your AI 23:01 – How AI helped Lois finally nail her niche after 18 monthsIf you've ever felt like your AI tools give you generic, forgettable answers, this episode will show you exactly what's missing — and how to fix it.


    You can connect with Dr. Lois Reid: linkedin.com/in/loisreid

    ✅ Client Retention Strategy: How to Keep Clients Longer 👇💖 Subscribe for more business growth tips and client retention hacks!🔔 Don’t forget to hit the bell to stay updated!🌟 LET’S CONNECT 🌐 Website: https://www.retentionmadesimple.com💼 LinkedIn: https://www.linkedin.com/in/sam-morrison-wilson🎧 Podcast: https://www.retentionmadesimple.com/rms-podcast

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    31 min
  • Are You Stuck in the Acquisition Trap?
    Jul 17 2026

    Free Retention Made Simple Workbook https://retentionmadesimple.com/workbook


    What happens when two "retention heads" get in a room? In this episode, SAM sits down with John Franco of Retention Directive to unpack the "acquisition trap" — the costly cycle where service businesses pour 80% of their budget into chasing new customers while their best ones quietly churn out the back door. From his start as a 16-year-old newspaper designer to art-directing for the San Francisco Giants, John brings a marketer's eye to why loyalty, not lead-gen, is the growth strategy nobody's talking about. Practical, honest, and full of real stories you'll recognize from your own business.


    Resources & tools mentioned

    Acquisition Trap Assessment — a 3-minute scored assessment with personalized next steps → retentiondirective.com

    Repeat Revenue Leak Diagnostic — a free 12-minute diagnostic scoring you across five retention pillars → retentiondirective.com/early-access

    Retention Directive Roadmap Growth Kit — full build plan (join the founding list at the early-access link)

    AI as a tool you check, not blindly trust

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    28 min
  • The Client Retention Strategy Nobody Talks About
    Jul 3 2026

    Free Retention Made Simple Workbook https://retentionmadesimple.com/workbook


    What does a 15-year dance studio owner know about AI and client retention? More than you'd think. In this episode, SAM sits down with Jennifer Young of JRY Solutions to talk about keeping your best clients longer, using AI to handle the repetitive work, and protecting the one thing technology can't replace — the human relationship. From "love touches" to a handwritten retention system Jennifer's grandmother ran back in the 1970s, this one's full of practical ideas you can use this week.


    Connect with Jennifer YoungJRY Solutions — AI agency helping small businesses with automation and custom lead generators

    Want to connect with Jen: jenniferrandallyoung.comhttps://www.instagram.com/jennifer.randall.younghttps://www.facebook.com/randalljenniferm/✅ Client Retention Strategy: How to Keep Clients Longer 👇💖 Subscribe for more business growth tips and client retention hacks!🔔 Don’t forget to hit the bell to stay updated!🌟 LET’S CONNECT 🌐 Website: https://www.retentionmadesimple.com💼 LinkedIn: https://www.linkedin.com/in/sam-morrison-wilson🎧 Podcast: https://www.retentionmadesimple.com/rms-podcast

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    35 min
  • This might surprise you: AI + Client Retention
    Apr 24 2026

    Let me know if you wanna beta test the AI Assessment!Free Retention Made Simple Workbook https://retentionmadesimple.com/workbook ✅ Client Retention Strategy: How to Keep Clients Longer 👇💖 Subscribe for more business growth tips and client retention hacks!🌟 LET’S CONNECT 🌐 Website: https://www.retentionmadesimple.com💼 LinkedIn: https://www.linkedin.com/in/sam-morrison-wilson🎧 Podcast: https://www.retentionmadesimple.com/rms-podcast

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    14 min
  • Big Project Announcement!
    Apr 15 2026

    Get access to the BIG PROJECT for FREE: Link to the BIG project full video: https://youtu.be/g41EqDw0X8Y

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    11 min
  • Why Social Media May Not Help Your Business
    Apr 10 2026

    ✅ Client Retention Strategy: How to Keep Clients Longer

    👇💖 Subscribe for more business growth tips and client retention hacks!

    Link to get a copy of Dale's new book: Link to get your copy today: https://amzn.to/47IDDbg


    Recommended Tools & Resources SAM Recommends:

    🤖 NinjaCRM: https://ninjacrm.us

    💌Thanks: Get $10 to demo and send out cards: https://thanks.io/?afmc=9so

    💌 Mailbox Power: https://go.mailboxpower.com/specialoffer?invite=ninjakai

    📋 Teamwork Project Management: https://www.teamwork.com/try-now/referral/?pscd=partners.ps.teamwork.com&ps_partner_key=c3RlcGhhbmllbW9ycmlzb245MzA0

    🌐 Skool Community Platform: https://www.skool.com/skoolers/about?ref=79489cbbfe6f43e2ae7b2610f6657fd3

    * Above links could be affiliate links, meaning at no cost to you - SAM could earn a commission if you decide to make a purchase using her link *

    🌟 LET’S CONNECT

    🌐 Website: https://www.retentionmadesimple.com

    💼 LinkedIn: https://www.linkedin.com/in/sam-morrison-wilson

    🎧 Podcast: https://www.retentionmadesimple.com/rms-podcast

    📊E-Book Order Now: https://retentionmadesimple.com/ebook-order

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    10 min
  • Relationships Is Where It's At—Here's Why Client Retention Beats New Leads
    Mar 31 2026

    ✅ Client Retention Strategy: How to Keep Clients Longer 👇💖 Subscribe for more business growth tips and client retention hacks!🔔 Don’t forget to hit the bell to stay updated!💡 Recommended Tools & Resources SAM Recommends:🤖 NinjaCRM: https://ninjacrm.us💌Thanks: Get $10 to demo and send out cards: https://thanks.io/?afmc=9so💌 Mailbox Power: https://go.mailboxpower.com/specialoffer?invite=ninjakai📋 Teamwork Project Management: https://www.teamwork.com/try-now/referral/?pscd=partners.ps.teamwork.com&ps_partner_key=c3RlcGhhbmllbW9ycmlzb245MzA0🌐 Skool Community Platform: https://www.skool.com/skoolers/about?ref=79489cbbfe6f43e2ae7b2610f6657fd3* Above links could be affiliate links, meaning at no cost to you - SAM could earn a commission if you decide to make a purchase using her link *🌟 LET’S CONNECT 🌐 Website: https://www.retentionmadesimple.com💼 LinkedIn: https://www.linkedin.com/in/sam-morrison-wilson🎧 Podcast: https://www.retentionmadesimple.com/rms-podcast📊E-Book Order Now: https://retentionmadesimple.com/ebook-order

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    14 min