In this Pocket Sized Pep Talk, you’ll learn:

• Why separating style from technique is critical for success in sales.
• How focusing on your unique strengths can make you more effective than imitating others.
• The lessons from Ben Feldman’s legendary approach that you can apply in your own career.

Committing to your personal style doesn’t just make selling easier — it makes it authentic, repeatable, and limitless. When technique meets individuality, success is no longer a question of luck or genetics.

In this Pocket Sized Pep Talk, you’ll learn:

• Why the early part of a sales conversation should feel like the “feeling out rounds.”
• How asking tougher, more direct questions creates productive discomfort.
• The real meaning behind “staying on the cut” when a customer reveals a challenge or pain point.

When you believe in your solution, applying pressure isn’t aggressive — it’s responsible. Your role is to help customers confront challenges before they grow into crisis-level problems, and that requires timing, courage, and well-placed questions.

In this Pocket Sized Pep Talk, you’ll learn:

• Why focusing on worst-case scenarios is a pattern — not a personality trait.
• How logic and repetition can help you “rewire” your default thinking.
• A simple, powerful habit to focus on what you want, rather than what you fear.

When your mind jumps to the worst possible result, it creates stress without reward — but by redirecting the thought pattern, you can reduce anxiety, build confidence, and give yourself a far better chance of achieving the outcome you hoped for in the first place.